Karen Lee

Karen Lee Email and Phone Number

Chief Traveller @
Karen Lee's Location
Toronto, Ontario, Canada, Canada
Karen Lee's Contact Details

Karen Lee personal email

n/a

Karen Lee phone numbers

About Karen Lee

A strategic integrated marketing management professional with extensive experience in developing and executing complex connection plans for leading global brands across owned, earned, shared and paid media. Leadership, problem solving and relationship building are key skills that allow me to deliver innovative connection plans.

Karen Lee's Current Company Details
YYZ Wanderers

Yyz Wanderers

Chief Traveller
Karen Lee Work Experience Details
  • Yyz Wanderers
    Chief Traveller
    Yyz Wanderers Jun 2021 - Present
    Toronto, Ontario, Canada
    I’ve done it! No more 9-5 in my horizon but spending the next few years checking off my list of epic hiking trips. Find me on IG @YYZWanderers to follow me on my new chapter. I could sure use the support 😂
  • Campbell Soup Company
    Director Marketing Communications & External Engagement
    Campbell Soup Company Jan 2015 - Jun 2021
    Toronto, Ontario, Canada
    Leads marketing services team supporting the brand businesses across all media, content production, packaging design & implementation, digital enablement and corporate and internal communications.
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  • Vmc Media
    Freelance Media Consultant
    Vmc Media Jul 2014 - Dec 2014
    Toronto, Canada
    Project leader in developing and executing connection plans across multiple clients including fashion retail, travel and movie rental categories. Budget management of accounts.
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  • The Coca-Cola Company
    Senior Integrated Media Manager
    The Coca-Cola Company Jan 2005 - Aug 2013
    Toronto, Canada
    Led strategy and development of innovative, integrated connection plans for Canada. Overall management responsibility of creative and media agency teams including annual scope of work and compensation agreements. Collaborative workstyle across various functions such as customer marketing, marketing assets and research, providing media subject matter expertise.Recognized for work in the industry including:2012 Media Innovation Award for Consumer Engagement: Coca-Cola Covers (Short List)2011 Atomic Gold Best Brand Integration, Coca-Cola Covers2010 Coca-Cola Worldwide Marketing Award for Best Marketing Asset activation - Vancouver 2010 Olympic GamesAppointed member of the board of directors for the Canadian Out-of-Home Measurement Bureau (COMB) and the Print Measurement Bureau (PMB).
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  • The Coca-Cola Company
    Media Manager
    The Coca-Cola Company Nov 2000 - Jan 2005
    Toronto, Canada
    Led the development and execution of the media investment across a portfolio of 10-15 brands. Management of the media AOR including annual fee negotiations and scope of work development and tracking. Established media best practices and guidelines as well as consolidating of media agency services between The Minute Maid Company and Coca-Cola Ltd. with significant productivity gains.
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  • Omd Media Direction
    Media Supervisor
    Omd Media Direction Sep 1997 - Oct 1999
    Toronto, Canada
    Managed broadcast campaigns for large and mid-sized CPG clients including Kraft, Bayer, DowBrands, leading a team of 10+. Actively participated in annual agency negotiations for Western Canada corporate agreements as well as establishing annual cost guides for over $40MM investments.
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Karen Lee Skills

Integrated Marketing Advertising Marketing Marketing Strategy Customer Insight Strategy Shopper Marketing Brand Management Media Buying Marketing Communications Public Relations Digital Marketing Consumer Products Relationship Marketing Fmcg Management Trade Marketing Digital Media

Karen Lee Education Details

Frequently Asked Questions about Karen Lee

What company does Karen Lee work for?

Karen Lee works for Yyz Wanderers

What is Karen Lee's role at the current company?

Karen Lee's current role is Chief Traveller.

What is Karen Lee's email address?

Karen Lee's email address is kl****@****.ko.com

What is Karen Lee's direct phone number?

Karen Lee's direct phone number is (856) 342*****

What schools did Karen Lee attend?

Karen Lee attended York University.

What are some of Karen Lee's interests?

Karen Lee has interest in Poverty Alleviation.

What skills is Karen Lee known for?

Karen Lee has skills like Integrated Marketing, Advertising, Marketing, Marketing Strategy, Customer Insight, Strategy, Shopper Marketing, Brand Management, Media Buying, Marketing Communications, Public Relations, Digital Marketing.

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