Karen Lim is a Group Marketing at Triide. They is proficient in English, Chinese and Cantonese. Colleagues describe them as "Karen is a great team player and overall fantastic individual to work with. An excellent communicator and strategic thinker, Karen always has her objectives laid out clearly and is systematic and is dogged in getting towards them. Her diverse experience across PR, branding, traditional and digital marketing provided much-needed perspective at a time where the business was struggling to define its niche in the market. She didn't stop at just helping to define the vision, but went on to power through execution as well. One of Karen's special powers is Empathy. Her authenticity in relating to those around her is infectious and helped to build a caring and collaborative culture in the team. Karen would definitely be a great addition to any organisation." and "I had the pleasure of working alongside Karen, in her position of Regional Marketing Director, at Xtremax. Karen is an experienced Marketing professional and developed and executed detailed Marketing plans, and led the execution across multiple geographies in Asia Pacific. Karen often went beyond her remit, supporting the greater Xtremax, in sharing her learnings and insights. Under Karen's leadership, the Xtremax Marketing function significantly matured and improved, leading to increased pipeline and closed business, through various demand gen, GTM messaging and brand strengthening campaigns and initiatives. I wish Karen well in her future endeavors!"