Karen Orso Email and Phone Number
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I am a strategic and future-minded executive with 15+ years of leadership experience driving a growth focus into product, marketing, and business operations. I am adept at connecting strategy with execution, building and leading high-performance teams, and creating a culture that values customer-driven solution innovation, teamwork, and collaboration.My career journey began in the automotive space before I transitioned into the healthcare market, where I have served in leadership roles of increasing scope and accountability at Cardinal Health, the American Heart Association, the American National Red Cross, and now Apexus.I hold MBA and BA degrees, completed the University of Michigan Executive Program in Lean Product Development, and studied internationally at the Iberoamericana University. My leadership experience and acumen includes:➺ Product Management and Product Line Innovation➺ Growth Strategy and Execution➺ Marketing & Business Operations➺ Cross-Functional Team Leadership➺ P&L and Business Unit Management➺ Healthcare Products and Services Development and Management➺ Go-To Market Strategy ➺ Team Member Training and Coaching➺ Transformation and Change Leadership➺ Business and Market Analysis
Apexus Llc
View- Website:
- apexus.com
- Employees:
- 111
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Senior Director, Communications And Event OperationsApexus LlcPhoenix, Az, Us -
Senior Director, Communications & Event OperationsApexus Llc Feb 2019 - PresentIrving, Texas, United StatesProvide strategic leadership ensuring world-class capabilities in marketing operations; execute education events; and drive successful execution of the company's annual strategic plan across departments.Key Highlights:➺ Lead and mentor cross-functional team comprising internal team members plus agency and vendor resources.➺ Champion team and culture transformation programs as well as operational change and process improvement initiatives. -
Senior Director, Marketing & EducationApexus Llc Feb 2015 - Feb 2019Irving, Texas, United StatesHired to launch online learning programs and drive marketing operations execution for associated products. Led a team of 20 instructional designers, program managers, developers and vendor resources. Led the work streams for technology, course production, sales, and marketing.Key Highlights:➺Produced, launched, and marketed 45 e-learning courses growing the online learning programs to 32K enterprise learners in the first 4 years.➺Earned prestigious industry awards and recognition with 2017 Bronze Brandon Hall Award for Best Advance in Compliance Training and 2017 AXIS Award for Excellence in Education and Training.➺Led platform selection and integration to optimize operations, including Absorb Learning Management System (LMS), Articulate Storyline, Brainshark, Stova event registration system, and the integration of the technologies with Salesforce.com and MicroStrategy. -
Director / National Business Unit LeaderAmerican Red Cross Sep 2013 - Oct 2014Washington DcRecruited to establish national growth strategy, create a national service offering, and lead operational transformation initiatives. Directed geographically dispersed team of 245 members in strategy, planning, program management, contract negotiations, process improvement, sales, and business operations. Planned and managed operating P&L and revenue line of nearly $6M annually.Key Highlights:➺Transformed operations with 17% revenue growth and 9-point margin improvement to promote efficiency and scaled growth by leading site performance turnarounds, consolidations, contract negotiations, process standardization, and new opportunity development.➺Created and delivered a unified national service offering of certification testing programs for sustained growth and profitability. -
Director, National Operations / Sr Mgr Bus Dev / Marketing Ops / Corporate Market DirectorAmerican Heart Association Mar 2007 - Jan 2013Dallas/Fort Worth AreaPromoted rapidly to operations, marketing, product management, and business development roles of increasing scope and accountability. Shaped strategy and led operational execution for revenue-generating commercial operations and customer-facing service lines of business. Built and led high-performance team of 10 plus ~300 instructors in business operations, sales, marketing, client services, new product development, communications, market research, branding, and go-to market launch. Managed multi-million-dollar operating P&L.Key Highlights:➺Conceived, launched, and led new for-profit business unit, gaining board approval enabling direct B2B services sales. Led pilot and commercial launch with new distribution channels, exceeding 1st-year gross revenue targets by 55%.➺Grew revenue and profitability by advocating pricing strategy transformation to market value approach from legacy cost-plus model and creating innovative new digital LMS-based service offering.➺Championed product ideation, development, and launch of 6 new products within 1 year, – Optimized product go-to market playbook, accelerating product development to launch cycle time by 50%.– Delivered multiple firsts, including 1st bilingual product launch and 1st concurrent instructor-led/e- learning course launch. -
Product Marketing ManagerCardinal Health 2002 - 2007Houston, Texas Area -
Business Development ManagerGeneral Motors 2000 - 2002Greater Detroit Area
Karen Orso Skills
Karen Orso Education Details
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Business -
Telecommunication -
Lead Product Development Executive Training Program
Frequently Asked Questions about Karen Orso
What company does Karen Orso work for?
Karen Orso works for Apexus Llc
What is Karen Orso's role at the current company?
Karen Orso's current role is Senior Director, Communications and Event Operations.
What is Karen Orso's email address?
Karen Orso's email address is ka****@****ail.com
What is Karen Orso's direct phone number?
Karen Orso's direct phone number is +197291*****
What schools did Karen Orso attend?
Karen Orso attended Oakland University, Indiana University, Universidad Iberoamericana, Ciudad De México, University Of Michigan.
What are some of Karen Orso's interests?
Karen Orso has interest in Social Services, Education, Health.
What skills is Karen Orso known for?
Karen Orso has skills like Strategic Planning, Marketing Strategy, Strategy, Product Marketing, Leadership, Cross Functional Team Leadership, Strategic Partnerships, Marketing Communications, Product Management, Social Media Marketing, Team Building, Integrated Marketing.
Who are Karen Orso's colleagues?
Karen Orso's colleagues are Samir Mehta, Pharmd, Ace, William Moore, John Barnes, Cpm, Ace, Mba, Jimmy Henderson, Broderick Olson, Pharmd, Mba, Ms, Bcps, Starr Robinson, Rusol Karralli.
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