Karen Rowden

Karen Rowden Email and Phone Number

Strategic Marketing, Communications, Partner Marketing @ Epson Canada
markham, ontario, canada
Karen Rowden's Location
Greater Toronto Area, Canada, Canada
Karen Rowden's Contact Details

Karen Rowden personal email

n/a

Karen Rowden phone numbers

About Karen Rowden

Results-oriented marketing professional with solid creative, organizational and analytical skills. Passionate in developing and executing successful U.S. and Canadian marketing strategies incorporating brand building, communications, and channel marketing programs. Expert in working cross-functionally with global teams.Specialties: Cross-functional relationship development Budget planning, analysis, and managementMarket research, sizing, and competitive analysisMarketing ROI accountability Program and promotions managementIntegrated demand generation campaignsRetail Merchandising Consumer MessagingChannel Marketing

Karen Rowden's Current Company Details
Epson Canada

Epson Canada

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Strategic Marketing, Communications, Partner Marketing
markham, ontario, canada
Website:
epson.ca
Employees:
81
Karen Rowden Work Experience Details
  • Epson Canada
    Manager, Canada Marketing (Retired)
    Epson Canada Nov 2012 - Present
    Toronto, Canada Area
    Responsible for increasing Epson brand awareness and market share by leading marketing strategy, program development and execution in Consumer and Commercial channels. Collaborate with U.S. teams to align Canadian initiatives with corporate strategies.
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  • Canadian Channel Chiefs Council
    Board Member
    Canadian Channel Chiefs Council 2017 - Present
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  • Amd
    Manager, North America Retail Channel Marketing
    Amd Mar 2010 - Nov 2011
    Developed retail customer marketing partnerships and programs to capture share, increase sell-through, and meet corporate and customer objectives. Worked with sales teams to understand account objectives and formulate marketing programs to help achieve objectives. Created executive dashboard templates to help measure, track, and report marketing successes.
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  • Amd
    Manager, North America Graphics Marketing
    Amd 2009 - 2010
    Drove graphics marketing initiatives across Consumer, Commercial, and Component channels. Influenced spend of co-marketing funds to support sales growth in targeted channels and accounts. Developed integrated channel marketing and demand generation campaigns to create pull through in various channels.
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  • Amd
    Consumer Marketing Manager
    Amd 2006 - 2009
    Managed retail cycle planning process with internal teams, stakeholders, and retail partners. Worked with OEM partners to improve assortment of graphics products. Created consumer-oriented, graphics demand generation programs.
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  • Amd
    Retail Business Development Manager, North America
    Amd 2003 - 2006
    Led a team of marketing professionals that supported the North American Retail, E-Tail, and Distribution channels. Worked cross functionally with Product Marketing and Marketing Communications to ensure a coordinated team effort to drive achievement of revenue and market share objectives.
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  • Hp Canada
    Smb Segment Marketing Manager
    Hp Canada May 2002 - Nov 2003
    Created awareness, preference and demand for HP’s portfolio of SMB products. Worked cross functionally to develop business unit participation in SMB program initiatives
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  • Keating Technologies Inc.
    Manager, Business Development And Marketing
    Keating Technologies Inc. 1998 - 2002
    Drove Keating’s client acquisition strategy through market intelligence and business planning activities. Worked across Sales, Marketing, Finance, and Customer Support teams to align the Canadian business plan with clients’ U.S. strategic objectives and business processes.
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Karen Rowden Skills

Product Marketing Multi Channel Marketing Competitive Analysis Marketing Demand Generation Integrated Marketing Marketing Strategy Marketing Communications Cross Functional Team Leadership Strategy Program Management Strategic Partnerships Market Planning Business Development Management E Commerce Leadership Market Research Market Analysis Crm Business Planning Promotions Merchandising Budgets Building Relationships Partner Management Romi Email Marketing Product Launch Online Marketing B2b Trade Shows B2b Marketing Campaign Plans Channel Partners Customer Relationship Management Budget Management Campaign Planning Channel Marketing Marketing Roi Brand Communication Business To Business Budgeting

Frequently Asked Questions about Karen Rowden

What company does Karen Rowden work for?

Karen Rowden works for Epson Canada

What is Karen Rowden's role at the current company?

Karen Rowden's current role is Strategic Marketing, Communications, Partner Marketing.

What is Karen Rowden's email address?

Karen Rowden's email address is kr****@****ers.com

What is Karen Rowden's direct phone number?

Karen Rowden's direct phone number is +190572*****

What skills is Karen Rowden known for?

Karen Rowden has skills like Product Marketing, Multi Channel Marketing, Competitive Analysis, Marketing, Demand Generation, Integrated Marketing, Marketing Strategy, Marketing Communications, Cross Functional Team Leadership, Strategy, Program Management, Strategic Partnerships.

Who are Karen Rowden's colleagues?

Karen Rowden's colleagues are Natsuko Obayashi, Oscar Jia, Ph.d, P.eng., Wesley Barbowski, Loïc Michaut, Hershey Sy, Dmitri Kelbas, Minyang C..

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