Karen Lewis Email & Phone Number

Brisbane, QLD, AU

Sydney, New South Wales, AU

Monsta Media Group - The Ultimate Digital Media & Marketing Agency - The Digital Revolution Is Here! | Monsta Media Group brings you the Digital Revolution in Media & Marketing. Delivering exceptional outcomes in the rapid growth for small and medium business enterprises through premium lead generation, social media, paid advertising

Sydney, NSW, AU

Consulting on enterprise cloud transformation. Consortium of like-minded professionals, leveraging each other's competencies and capabilities. Enabling acceleration in rapidly changing environments Integrating distributed technology owners to maximize business decisions. Ensuring ROI by data-driven decision-making makingDelivering business, and technology.

Melbourne, Victoria, AU

Leading and defining marketing and digital strategy for HICAPSDefining brand position, CVP and architecture Development of unified experience across terminal and digital claimsManaging advertising and growth metrics from acquisition to retention and loyalty Helping define customer experience across multiple channelsGrowth management into new.

Greenwich, New South Wales, AU

Responsible for 4X growth metrics through digital advertising and digital experience Responsible for growth marketing and audience strategy including organic( Content/SEO/CRO) and paid digital growth, affiliate opportunities and other customer data related acquisition and reactivation projectsManagement of MarTech roadmapPartnering with CRM, Data and.

Sydney, NSW, AU

Growth of digital talent and reformatting the famous AMY awards through membership and branding to increase revenue by >30% Creating successful Digiday events to build brand and revenue and increasing Social following by 15%Redefining the brand and proposition of AIMIA Representing the Digital and Technology industry in Australia at board level Management.

North Sydney, NSW, AU

Integrated brand for Ecommerce and Digital Marketing business linked through Data InsightsDrove lead generation initiatives through Social and Marketing Automation that resulted in >65% increase in qualified leads for new businessIncreased brand awareness through Social Media and PR by >40% Implementing propriety Data Management Platform and building the.

Haymarket, NSW, AU

Managing a large digital marketing budget with consistent ROAS of 400% a month.Building in house digital capability from a team of 2 to 8 in 7 months across many digital disciplines while establishing internal identity and brand as a key department to the business. Saved >$1m in operational cost by on boarding Marketing Automation through SalesForce.

New York, NY, US

Development of ominchannel experienceDevelopment and growth of digital capability including the growth of a team from one to 5 with the inclusion of UX and FrontEnd capabilityResponsible for creating and expanding digital capability throughout the business as well as feeding into the Innovation framework and customer research strategyResponsible for the.

Sydney, NSW, AU

Redeveloped a traditional brochureware website to be adaptive responsive to provide a better userexperience for mobile users, increasing traffic by 80% increasing mobile engagement by 200%,community growth increased Facebook x10 - Twitter x6 - Linkedin x2.Development and execution of content strategy through “Voice for Life” blog. Increased UV’s to 80K.

Responsible for overseeing the day-to-day operation and management of the SEO and Experience team including workflow, resource allocation and on-going learning and development as well as ensuring the implementation of strategy with clients CMS, website and technical capabilities in mind.Project and stakeholder management of all Experience projects to.

New York, NY, US

• Same responsibilities as previous role but strong focus on SEO strategy, process and efficiencies within the SEO team.Additional Duties:
• Managing resource within the SEO team and liaising with the Social Team and SEM team on all projects
• Resource allocation and operations management
• Revenue recognition and assessing revenue targets
• Authoring and ensuring process compliance across the team
• Project management of key SEO client accounts.

New York, NY, US

• Duties:
• Working with the Head of SEO and General Manager to advance the departments SEO offering commercially
• Managing the SEO team and liaise with the Social Team and SEM team on all projects
• Creating Digital campaigns with the integration of Social Media and SEM
• Working with members of staff to enhance personal development
• Involvement in business pitches and presentations

North Sydney, NSW, AU

• Duties:
• To manage large SEO projects for blue chip clients
• Consulting on numerous clients from well known Australian brands
• Preparing search engine audit documentation on clients websites
• Make recommendations to clients on how they can improve their organic listings and traffic
• Preparation of reports on client's KPI's

Duties – In my contractual role as Project Manager it was my responsibility to author and implement business wide internet marketing strategies in order to increase Natural Search results, PPC ROI and find innovative ways of increasing traffic to specially developed lead generation websites for financial products. I was actively involved in project.

Duties – Within my role as Head of SEO I was working for clients as part of an agency to optimise, manage and develop their online marketing strategies via Search Engine Optimisation. I managed a department of 15 people which included Designers, Web Developers and SEO Juniors. I actively managed their internal training and personal development plans while.

Duties – My role was to plan and implement Pay Per Click campaigns to help enhance brand and product awareness. I prepared analytical reports and used bid management tools to optimise PPC campaigns. I was working with Affiliate networks to ensure relationships were maintained and the latest offers where promoted effectively. I actively monitored Search.

Pinner, England, GB

BrilliantMedia is now Mediacom part of Group MDuties – It was my responsibility to plan and implement Pay Per Click campaigns for blue chip clients. I was in charge of managing monthly budgets and working with media plans to ensure targets were achieved. Analytics software and bid management tools were used to optimise campaigns. I worked with the Campaign.

Stockton-on-Tees, Cleveland, GB

Duties – I was responsible for the project management of client’s web projects and ensure sign off as well as managing their online marketing to improve their return on investment. I implemented and managed PPC campaigns as well as running SEO analysis and recommendations for review by the client and implementation by the development team. I wrote client.

Onsite website optimisation and Account Management for a range of local SME clients. Managing and optimising PPC campaigns. Reporting to the Managing Director

Company is now called Geonet SolutionsDuties:Website design, development and optimisation. Use of Yahoo Search Marketing (Overture) to promote websites once built. Working as main client liaison and reporting to the Marketing Manager. This position was paid works experience as part of my degree sandwich course and I returned to University in 2002 to.

Mini Mba, Marketing

Bachelor Of Art, Multimedia

A Levels, English Literature, It, Sociology

Gcses