Kari Foster

Kari Foster Email and Phone Number

VP of Marketing @ Molecule - The Modern CTRM/ETRM | Driving Sustainable B2B SaaS & Tech Growth | Revenue Marketing & Demand Generation | Servant Leader @ Molecule
Kari Foster's Location
Austin, Texas Metropolitan Area, United States, United States
Kari Foster's Contact Details
About Kari Foster

I help growing B2B SaaS companies build scalable demand generation engines that accelerate sustainable growth.As a demand generation and GTM leader, I specialize in building growth marketing muscle by leveraging data to construct integrated, full-funnel strategies targeting mid-market and enterprise businesses. I build and mentor highly-productive teams and elevate business relationships to deliver on pipeline and revenue goals. *B2B Technology & SaaS Marketing*Building and Leading High-Performance Teams*Revenue-oriented Demand Generation & Capture*Go-to-Market & Campaign Strategy, Operations, and Execution*Social Media*Search Marketing (PPC and SEO) *Email Marketing*Marketing Automation*Content Marketing Strategy & Content Development *Copy Writing & Editing*Digital Communications, including Blogger Outreach and Influencer Marketing*Project Management

Kari Foster's Current Company Details
Molecule

Molecule

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VP of Marketing @ Molecule - The Modern CTRM/ETRM | Driving Sustainable B2B SaaS & Tech Growth | Revenue Marketing & Demand Generation | Servant Leader
Kari Foster Work Experience Details
  • Molecule
    Vp Of Marketing
    Molecule Apr 2023 - Present
    Houston, Texas, Us
  • Women In Revenue
    Member & Mentor
    Women In Revenue Feb 2023 - Present
    San Francisco, California, Us
  • Exit Five
    Member
    Exit Five Jan 2023 - Present
    Burlington, Vt, Us
    The Exit Five community is one of the top resources for B2B marketing pros looking for a sounding board outside of work. B2B marketers connect with the Exit Five Community daily to share tactical advice, give and receive feedback, and exchange ideas.
  • Ama Austin
    Member
    Ama Austin Jan 2023 - Present
    Austin, Texas, Us
  • Refersion
    Director Of Demand Generation
    Refersion Jan 2022 - Nov 2022
    New York, New York, Us
    Built and led the Demand Generation team for a leading affiliate marketing management SaaS platform, built for scaling ecommerce DTC and Amazon brands. Collaborated cross-functionally with Brand and Content, Product Marketing, and Sales to develop comprehensive, growth-oriented inbound marketing and demand generation strategies that generated record numbers of MQLs, Enterprise-level SQLs, and pipeline and grew ARR by 50%.
  • Csi
    Senior Manager, Demand Generation
    Csi May 2020 - Jan 2022
    Paducah, Ky, Us
    Led the Campaigns Team as a key part of the Demand Generation team for an established fintech company and the 4th largest Core banking platform in the U.S. Outpaced new sale pipeline coverage goals by an average of 35% across all lines of business and generated 98% of closed won revenue for Core Banking solution, through tailored and integrated GTM campaign strategies that supported product marketing and revenue goals.
  • Journyx, Inc
    Head Of Marketing
    Journyx, Inc May 2015 - Feb 2020
    Austin, Texas, Us
    As a member of the executive leadership team for a SaaS developer of time and expense tracking software for projects, I owned and executed on all inbound and outbound demand generation strategies across all channels, which drove 80% of all bookings. Built and led a highly efficient Marketing Team that collaborated with outside agencies and freelancers in creation and execution of marketing strategies, including product marketing, customer marketing and cross-sell, and partner development. Evolved multi-channel strategies across search (SEO and PPC), social media, events, content creation, and paid media.
  • Marketing Mojo, A Digital Marketing Agency
    Director Of Content & Marketing Services
    Marketing Mojo, A Digital Marketing Agency Feb 2014 - May 2015
    Charlottesville, Va, Us
    * Develop, direct, and implement the agency strategy for all online and offline marketing/communications activities; including content, online advertising, email, social media, PR, branding, and events. * Develop marketing KPIs and metrics to measure the performance and ROI of the agency’s marketing activities. * Develop and manage content marketing, buyer persona, and link building strategies for Marketing Mojo clients.
  • Marketing Mojo, A Digital Marketing Agency
    Content Marketing Manager
    Marketing Mojo, A Digital Marketing Agency Sep 2012 - Feb 2014
    Charlottesville, Va, Us
  • Tuvel Communications, Llc
    Social Media & Community Outreach Manager
    Tuvel Communications, Llc Jan 2010 - Sep 2012
    Rockville, Md, Us
    Oversaw social media and digital outreach campaigns for a variety of clients in the event. association and nonprofit industries, including the National Association of Broadcasters (NAB Show), Share Our Strength, and 1105 Media. This included:* Social Media Strategy* Social Media Management* Blogger/Influencer Outreach & Digital PR- Developed and executed influencer outreach and social media strategy for the NAB Show that resulted in a verifiable social media ROI of 115%.- Developed and executed social media, influencer outreach and content partnership strategy that achieved a total potential reach of 200,000+ people through social media channels, including blogs, Twitter, LinkedIn groups and other mentions.- Executed blogger outreach campaign for Share Our Strength's No Kid Hungry program, which increased overall website traffic and online donations through an extensive network of bloggers.
  • Self
    Freelance Web Content And Social Media Strategist
    Self Apr 2008 - Apr 2010
    Content development, copy writing and social media strategy and project management for a variety of B2B, B2C and non-profit clients.
  • Heritage Travel, Inc., A Subsidiary Of The National Trust For Historic Preservation
    Marketing Manager
    Heritage Travel, Inc., A Subsidiary Of The National Trust For Historic Preservation Feb 2009 - Dec 2009
    Washington, Dc, Us
    Led and managed online / interactive marketing and branding strategy for start-up "Travel 2.0" online community, Gozaic.com, the first of its kind within heritage and cultural travel niche.
  • Liquidity Services
    Marketing Manager - Gowholesale
    Liquidity Services Jan 2005 - Mar 2008
    Bethesda, Maryland, Us
    Led marketing initiatives related to the acquisition and retention of advertisers for a niche B2B search engine, as well as maximizing website traffic to develop marketplace from concept to largest search portal in category. This included:*Search engine marketing (paid search management and SEO)*Email marketing*Copy writing and content development/management*Offline marketing initiatives (print ads, event marketing, direct mail)
  • Nomadic Display Of Houston (Now 2020 Exhibits)
    Web Content Manager/Marketing Asst.
    Nomadic Display Of Houston (Now 2020 Exhibits) Sep 2001 - Mar 2004
    Houston, Texas, Us
    Developed and managed all content for the company’s corporate website and e-commerce site and assisted with the development of online marketing initiatives. This included:*Paid search campaign management*Copywriting for e-commerce site*Creation of email campaigns and marketing presentations*Sales lead tracking and reporting

Kari Foster Skills

Social Media Marketing Online Marketing Email Marketing Digital Marketing Online Advertising Social Media Seo Blogging Social Networking Marketing Advertising Marketing Strategy Content Marketing Public Relations Content Strategy Lead Generation Integrated Marketing Web Content Sem Copywriting Facebook Content Development Social Media Advertising Project Management Buyer Persona Development Strategy Management Marketing Automation Microsoft Crm Search Engine Optimization Search Engine Marketing Marketing Communications Influencer Marketing Event Marketing Web Marketing Marketo B2b Marketing B2b Marketing Strategy Hubspot Microsoft Dynamics Crm Software As A Service Enterprise Software Customer Acquisition Customer Marketing Pay Per Click Business To Business Linkedin Marketing Bizible Demand Generation Product Marketing

Kari Foster Education Details

  • The University Of Texas At San Antonio
    The University Of Texas At San Antonio
    Communications

Frequently Asked Questions about Kari Foster

What company does Kari Foster work for?

Kari Foster works for Molecule

What is Kari Foster's role at the current company?

Kari Foster's current role is VP of Marketing @ Molecule - The Modern CTRM/ETRM | Driving Sustainable B2B SaaS & Tech Growth | Revenue Marketing & Demand Generation | Servant Leader.

What is Kari Foster's email address?

Kari Foster's email address is ka****@****web.com

What is Kari Foster's direct phone number?

Kari Foster's direct phone number is +151296*****

What schools did Kari Foster attend?

Kari Foster attended The University Of Texas At San Antonio.

What skills is Kari Foster known for?

Kari Foster has skills like Social Media Marketing, Online Marketing, Email Marketing, Digital Marketing, Online Advertising, Social Media, Seo, Blogging, Social Networking, Marketing, Advertising, Marketing Strategy.

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