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Kari Hopperstead Email & Phone Number

Marketing Copywriter at Masimo Consumer
Location: San Francisco, California, United States 13 work roles 1 school
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Current company
Role
Marketing Copywriter
Location
San Francisco, California, United States
Company size

Who is Kari Hopperstead? Overview

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Quick answer

Kari Hopperstead is listed as Marketing Copywriter at Masimo Consumer, a company with 28260 employees, based in San Francisco, California, United States. AeroLeads shows a matched LinkedIn profile for Kari Hopperstead.

Kari Hopperstead previously worked as Web Content Editor, Industry and Portfolio Marketing at Autodesk and Senior Director, Content Strategy, Prevention at Rvo Health. Kari Hopperstead holds Bachelor Of Arts (B.A.), Psychology from Carleton College.

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Masimo Consumer

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Profile bio

About Kari Hopperstead

Kari Hopperstead is a Marketing Copywriter at Masimo Consumer. Colleagues describe her as "I've had the pleasure of working with Kari on several books. She's always on top of her projects and does an effective job of managing schedules, priorities, and personalities. Her projects go smoothly and finish up successfully."

Current workplace

Kari Hopperstead's current company

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Masimo Consumer
Masimo Consumer
Marketing Copywriter
San Francisco, CA, US
Website
Employees
28260
AeroLeads page
13 roles

Kari Hopperstead work experience

A career timeline built from the work history available for this profile.

Web Content Editor, Industry And Portfolio Marketing

Current

San Francisco, California, United States

I edit and produce SEO content related to design and make solutions for the AECO, D&M, and M&E industries. I edit and produce articles for Design & Make with Autodesk, an online magazine about the future of making things.

Dec 2023 - Present

Senior Director, Content Strategy, Prevention

San Francisco, California, United States

I directed resource content development for a new nutrition-focused behavior change mobile app, establishing style standards and strategy for in-app educational content. I partnered with nutrition and behavior change subject-matter experts to design the in-app curriculum and develop program components.

Oct 2022 - Aug 2023

Senior Director, Content Quality And Integrity

San Francisco, California, United States

I managed a team of update editors, copy editors, and medical integrity staff dispersed across the US and UK. I developed and oversaw the content strategy for content maintenance and optimization across 70,000 articles spanning 4 domains. I led the Brand and Content Integrity team, directing process improvement and tool development to support a 700%.

Mar 2022 - Oct 2022

Editorial Director, Audience & Quality

San Francisco, California, United States

I led the globalization of the copy edit team across 4 brands, growing the team from 13 to 30 copy editors to support a 300% increase in content production. I expanded the global updates editorial team from 4 to 15 editors, guiding the team to achieve demanding targets and an average 12% increase in traffic post-update. I standardized the medical.

Mar 2019 - Mar 2022

Senior Editor, Feedback & Updates

San Francisco, California, United States

I led the editorial updates team in SEO-based content revisions for algorithm recovery, resulting in an average 10- 20% traffic lift post-updates. I worked with the medical team to establish medical surveillance processes for identifying content update needs. I refined processes for evaluating and responding to 1000 pieces of daily user feedback.

Mar 2017 - Mar 2019

Editor, Feedback

San Francisco, California, United States

I built feedback evaluation tools to aid in the categorization and analysis of 1000 pieces of daily user feedback. I established processes for identifying and addressing content errors based on user feedback.

May 2016 - Mar 2017

Development Editor, Applied Sciences

San Francisco, California, United States

I managed editorial schedules and editorial development for college-level science textbooks and digital media. I guided authors to create clear, engaging, scientifically accurate text, illustrations, videos, and ancillary materials. I created plans for textbook pedagogy and art, overseeing their implementation duringdesign and production. I conducted.

Mar 2014 - May 2016

Project Editor, Applied Sciences

San Francisco, California, United States

I established editorial and production schedules and managed the authorial and editorial workflow for college-level science textbooks. I coached authors to ensure timely creation of high-quality content. I developed illustration styles and art programs for health and nutrition textbooks. I hired and managed freelance contributors, providing editorial.

Mar 2007 - Mar 2014

Associate Development Editor, Mathematics

San Francisco Bay Area

I developed college math textbook revisions, focusing on content, pedagogy, and the integration of text, media, and ancillary material.

Jun 2006 - Mar 2007

Assistant Editor, Life Sciences

San Francisco Bay Area

I oversaw all aspects of author management, manuscript preparation, budgeting, and scheduling for 25 ancillary projects per year. I provided editorial guidance and writing assistance on content revisions and new features for college science textbooks.

Jun 2003 - Jun 2006

Editorial Assistant, Psychology

San Francisco Bay Area

I administered all aspects of textbook manuscript review projects. I prepared art and text manuscripts for production.

Nov 2002 - Jun 2003

Development Associate

San Francisco, California, United States

Apr 2000 - Nov 2002
Team & coworkers

Colleagues at Masimo Consumer

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1 education record

Kari Hopperstead education

FAQ

Frequently asked questions about Kari Hopperstead

Quick answers generated from the profile data available on this page.

What company does Kari Hopperstead work for?

Kari Hopperstead works for Masimo Consumer.

What is Kari Hopperstead's role at Masimo Consumer?

Kari Hopperstead is listed as Marketing Copywriter at Masimo Consumer.

Where is Kari Hopperstead based?

Kari Hopperstead is based in San Francisco, California, United States while working with Masimo Consumer.

What companies has Kari Hopperstead worked for?

Kari Hopperstead has worked for Masimo Consumer, Autodesk, Rvo Health, Healthline Media, and Pearson.

Who are Kari Hopperstead's colleagues at Masimo Consumer?

Kari Hopperstead's colleagues at Masimo Consumer include Nora(Sl) Zhang, Tzvika Cohen, Jesus Guadalupe Lopez Aispuro, Swapnil Vaingankar, and Surender Kumar.

How can I contact Kari Hopperstead?

You can use AeroLeads to view verified contact signals for Kari Hopperstead at Masimo Consumer, including work email, phone, and LinkedIn data when available.

What schools did Kari Hopperstead attend?

Kari Hopperstead holds Bachelor Of Arts (B.A.), Psychology from Carleton College.

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