Kari Anderson work email
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Kari Anderson personal email
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I am a Senior Marketing professional who is passionate about bringing innovative technology solutions to customers and partners with proven success in driving business results and impact through creative problem solving and analytical insights. My expertise is in B2B marketing, establishing strategic relationships, identifying market opportunities, developing effective marketing strategies, creating and executing integrated marketing plans that are designed to increase revenue and ROI.My specific strengths include the ability to think strategically, execute with precision and collaborate effectively across organizational boundaries. I am a creative yet pragmatic problem solver who sees the possibilities when faced with challenges. I have the motivation and persistence to solve the most complex business problems to drive business impact!
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Head Of Gsi Partner Marketing, AmericasAmazon Web Services (Aws) Oct 2020 - Apr 2022Greater Seattle Area -
Gsi Partner Marketing ManagerAmazon Web Services Feb 2016 - Apr 2022Greater Seattle Area
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Sr Partner Channel Marketing Manager, Iot Device Experience, OemMicrosoft Mar 2013 - Jul 2015RedmondOEM Division, IoT Device Experience Sales and Marketing Team• Marketing Lead for the Americas region, created marketing strategies, developed and implemented marketing plans and managed multi-million dollar budget that resulted in increased demand for Windows Embedded industry devices in the channel• Led and managed all go-to-market initiatives and priorities with Windows Embedded OEMs and Distributors • Partnered with strategic Americas Distributors and OEM’s on co-marketing plans that optimized marketing co-op funds and increased demand for industry devices• Drove integrated marketing campaigns aligned to key business and marketing priorities to recruit and enable new OEM’s • Developed the worldwide retail marketing plan for growing Windows Embedded share in the retail industry device market• Effectively collaborated with Americas sales leadership team and landed sales acceleration initiatives in the channel -
Sr. Partner Marketing ManagerMicrosoft Mar 2010 - Mar 2013Redmond, WaWindows Channel Marketing, US Retail Sales and Marketing• Responsible for successful launch of Windows 8 Devices and Software at Best Buy and Office Max in the US • Manage multi-million dollar marketing budget at Best Buy, ensuring plans are executed on budget while optimizing ROI• Landed all digital marketing, visual merchandise, RSP training and 3rd party labor resources to create consumer demand and drive sales of Windows 8 PC’s at Best Buy in the US• Delivered account level marketing and promotional plans in order to drive increased market share and platform revenues of Windows products • Developed and implemented retailer specific promotions and marketing plans across key marketing levers for the Windows 8 launch• Created and landed Windows Software category plans for the US Retail Channel designed to increase Windows share and revenue
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Sr Partner Marketing Manager, Worldwide Partner GroupMicrosoft Dec 2001 - Mar 2010RedmondMarketing Manager, Sr Partner Marketing Manager 2001–2010 Partner Marketing, Worldwide Partner Group (WPG), SMS&P• Developed the Through Partner Marketing strategy, plan and demand generation content for the Server & Tools Business Group for FY’06 & FY ‘07field and partner awareness, adoption and execution • Promoted the Customer Campaigns for increased field and partner awareness, adoption and execution • Collected and analyzed feedback; measuring results to incorporate into the following year’s Customer Campaign plans• Provided proactive leadership and collaboration with the Windows Server Solutions Group (WSSG) and Campaign v-teams (SB & MM) to drive Microsoft Customer Campaign partner execution and measurement • Responsible for partner leadership and v-team participation in all of the FY ’04 and FY ’05 Small Business GTM’s • Received US Launch Team Award for SBS 2003 Launch from Senior Executive • Partnered with Server team to complete the Infrastructure Assessment Framework • Led Offers Strategy and Framework development to drive thought leadership and process for Business Group, Segment, Subsidiary and Partner teams’ efforts with the purpose of increasing the velocity of partner sales engagements• Contributed to team research project to gain insight into System Integrator (SI) partners’ marketing approaches by technology solution area
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Self-Employed Marketing ConsultantMarketing Consultant Jun 1996 - Oct 2001
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Marketing ManagerMicrosoft Mar 1989 - Apr 1996Redmond• Created marketing strategies, programs and deliverables for the Outbound Solution Partner segment for the Channel Marketing team• Collaborated with Product Teams to align Channel activities with Microsoft priorities• Created marketing programs and promotions for the Microsoft retail channel segment• Pioneered partner marketing strategies for a newly formed Direct Marketing Reseller segment
Kari Anderson Skills
Kari Anderson Education Details
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Business, Marketing And International Business
Frequently Asked Questions about Kari Anderson
What is Kari Anderson's role at the current company?
Kari Anderson's current role is GSI and Alliance Partner Marketing.
What is Kari Anderson's email address?
Kari Anderson's email address is ka****@****zon.com
What is Kari Anderson's direct phone number?
Kari Anderson's direct phone number is +120666*****
What schools did Kari Anderson attend?
Kari Anderson attended University Of Washington.
What skills is Kari Anderson known for?
Kari Anderson has skills like Go To Market Strategy, Demand Generation, Product Marketing, Strategic Partnerships, Partner Management, Marketing, Product Management, Marketing Strategy, Social Media Marketing, Strategy, Multi Channel Marketing, Channel.
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Kari Anderson
Galveston, Tx -
Kari Anderson
Minneapolis, Mn5target.com, gmail.com, fabfitfun.com, fabfitfun.com, atmosphereci.com3 +181539XXXXX
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2gmail.com, growthoperators.com -
2thermofisher.com, msn.com -
Kari Anderson
Operations Management And Social Responsibility & Sustainability University Of Colorado BoulderSan Luis Obispo, Ca
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