Karin Landstrom Email & Phone Number

Portland, Oregon Area

Portland, Oregon Area

I am a high performing marketing professional with global experience in all phases of project management. I'm skilled in Marketing Management, Customer Acquisition and Retention, and all aspects of Print Production Management from multi segmented Direct Mail campaigns to Collateral and publishing. I'm adept at managing large, mission-critical projects and.

Portland, Oregon Area

• Produced multi segmented projects for agencies such as WebMD Health Services, Premier Press, Nimblefish Technologies, MRM Worldwide, Fabian and Partners, Headquarters Advertising, Euro RSCG
• Highlights include:o Intel:  Managed the production phase, planning and manufacturing for the relaunch of their brand, including building wraps, entrance and elevator door wraps, for distribution to Intel campuses in.

Portland, Oregon Area

Portland, Oregon Area

• Managed all B2C marketing campaigns for clients such as American Airlines, Boeing, Dell, Verizon and Staples ranging from digital and emails to DM and print
• Managed budgeting, tracking and reporting for $1.8 million marketing budget
• Led the in-house creative team of copywriters and designers, as well as a pool of freelance designers/copywriters/programmers, to ensure proper resource allocation
• Developed and managed timelines and budgets both by project and for annual planning purposes
• Led daily standups with the creative team and strategist to ensure client expectations were satisfied and deadlines met
• Spearheaded the conversion from five different project management tools to one, Workamajig, and led the team training for both the B2C and B2B groups. This simplified time tracking by project/team and ensured accurate.

India House, 45 Curlew Street, London SE1 2ND

• Lead Project Manager on the Electronic Arts account (EA) and responsible for the timely delivery of all advertising assets from the US and European creative agencies for subsequent adaption/localization and delivery to.
• Dramatically advanced workflow processes resulting in a 49% improvement of on-time deliveries and an annual cost saving of $300,000

• Produced complex one-to-one marketing campaigns to clients such as AT&T, Nike, US Cellular, Marriott and Pinnacle
• Highlights include:o AT&T Uverse: Managed the production and execution of the highly successful AT&T Uverse Acquisition DM campaign, at the time the world’s largest DM campaign produced exclusively on HP Indigo.