In this role I cover 2 areas: market research and product marketing management. As hydrogen market analyst, I am working with understanding hydrogen fueling market's value chain; forecasting the market size; analysis of current hydrogen fueling market; understanding of regulatory environment including understanding funding opportunities.As product marketing manager, I am responsible for developing marketing assets and sales documentations; responsible for product market launch strategy.

As marketing associate conducted a company's social media channels audit, launched and developed paid and organic campaigns, supported with content management - brand assets creation and blog posts. Skills: marketing analytics, InDesign, digital marketing. As business development associate: supported strategic investigation of new market entry - China, conducted series of analysis around alternative fuel mobility that included truck market analysis, CNG market analysis, LH2 market development, competitive analysis, analysis of local political environment.

Was responsible for landing and adapting marketing communications strategies across 9 countries (including Kazakhstan, Central Asia, Belarus, Armenia and Azerbaijan). Was on top of the marketing activities executions, lead generation and budget management.

Was responsible for marketing plans management and execution in countries: Kyrgyzstan, Uzbekistan, Tadjikistan and Mongolia.

Was leading the project: Customer Success stories across 9 countries. Had to be the liaison between different internal and external stakeholders.

Launched brand campaign: Whiskas bundle 1+1

Was responsible for the data analytics, POSM management and sales promotions. Was also leading the sustainability project related to cross-category POSM development.