Karinee Luik

Karinee Luik Email and Phone Number

Marketing Manager - North Europe @ NeoLife International
Estonia
Karinee Luik's Location
Estonia, Estonia
About Karinee Luik

I'm a seasoned marketing maven who's spent 10+ years immersed in the wonderful world of marketing. From starting as a Project Manager to shepherding a team of over 10 exceptional individuals as Team Leader, I've had a remarkable journey that's been equal parts rewarding, challenging, and entertaining.My journey in multiple companies began with a clean slate – zero team members. But through perseverance and determination, I have proudly watched teams flourish into powerhouses. It has been like starting with an empty canvas and ending up with a masterpiece. In one memorable case, we made nearly €3 million in revenue annually with quite a small team - a personal bucket-list goal achieved before turning 30!Additionally, I've dabbled in the field of branded promotional goods, and boy, did we make those logos shine! Helped multiple smaller companies make a presence in social media. As an extra little experience, I've also done editorial and marketing for a TV show – a journey that was nothing short of electrifying.What sets me apart is the vastness of my experience in different marketing areas as well as categories. I've waded through the world of B2B marketing, plunged headfirst into B2C marketing, and danced with the intricacies of direct marketing in old and new ways, along with social media marketing.I've been a curious cat my entire life, constantly seeking new knowledge. Taking courses and training to sharpen my skills, with the pièce de résistance being an 11-month course curated by the marketing legend himself, Philip Kotler. This deep dive into the world of Marketing Directorship has added some extra oomph to my already formidable skill set. Additionally, I've grown my knowledge in HR, managing people and their emotions, and different sides of marketing. The latest of them is an online course in Leadership through edX which is Harvard's course platform.But there's still more: I have an eye for spotting people's strengths and turning them into superpowers for the benefit of the company. Empowering my team members to shine has been a cornerstone of my leadership style.So, if you're on the hunt for a marketing maestro who's been there, done that, and can still find humor in the hustle, let's connect. We can explore how my experience and knack for nurturing talent can help your organization achieve its marketing dreams. Remember, in the world of marketing, a touch of humor can go a long way!

Karinee Luik's Current Company Details
NeoLife International

Neolife International

View
Marketing Manager - North Europe
Estonia
Website:
shopneolife.com
Employees:
10
Karinee Luik Work Experience Details
  • Neolife International
    Marketing Manager - North Europe
    Neolife International
    Estonia
  • Rd Direct Estonia Oü
    Team Lead
    Rd Direct Estonia Oü Mar 2017 - Dec 2023
    Estonia
    RD Direct Estonia is a branch of USA's one of the oldest and most popular publishing-house Reader's Digest. Here in Estonia, the mission was to publish exclusive books and run direct marketing campaigns. Each year we published multiple interesting books - mainly handbook and encyclopedia-type. In addition to that, we offered a variety of products for health, beauty, home, etc., through catalog sales, direct marketing offers, and TV projects. My tasks varied from project… Show more RD Direct Estonia is a branch of USA's one of the oldest and most popular publishing-house Reader's Digest. Here in Estonia, the mission was to publish exclusive books and run direct marketing campaigns. Each year we published multiple interesting books - mainly handbook and encyclopedia-type. In addition to that, we offered a variety of products for health, beauty, home, etc., through catalog sales, direct marketing offers, and TV projects. My tasks varied from project management at the beginning to running the whole company for the last 4 years as Team Leader. I managed the whole editorial-publishing side, product selection for sales, planning campaigns, budgeting, team leading, creative design for materials, proof-reading, checking all details for each campaign, to managing people and everyday life in the company. Show less
  • Stenbalt Reklaam Oü
    Project Manager
    Stenbalt Reklaam Oü Apr 2013 - Dec 2021
    Estonia
    This company offered me the possibility to be a "Jack of all trades". Project management, social-media management, budget planning, finding customers, creating advertising campaigns, event management, and marketing to overall annual marketing plans/budgets. We were one of the first agencys to create a „rent a marketing manager“ service based on monthly fee for smaller customers, so I had the possibility to see the marketing scene of different types of companies.I also had a possibility to… Show more This company offered me the possibility to be a "Jack of all trades". Project management, social-media management, budget planning, finding customers, creating advertising campaigns, event management, and marketing to overall annual marketing plans/budgets. We were one of the first agencys to create a „rent a marketing manager“ service based on monthly fee for smaller customers, so I had the possibility to see the marketing scene of different types of companies.I also had a possibility to do quite a lot of graphic design side, which involved logo and branding style-book creations and also doing WordPress and Prestashop webpages. Also huge part was social-media planning and management. Show less
  • L&L Reklaam
    Project Manager
    L&L Reklaam Apr 2012 - Mar 2013
    All about making branding visible via logo marketing and personalized branding. The main tasks were to find new customers and consult existing ones about promotional goods, advertising options, and personalized gifts. Selecting the best options as merch, to use in their campaigns and as for gifts.Also, it gave a somewhat possibility to be part of marketing plans and projects, since day-to-day work was with companies' marketing managers and agencies.My biggest clients were Coca-Cola… Show more All about making branding visible via logo marketing and personalized branding. The main tasks were to find new customers and consult existing ones about promotional goods, advertising options, and personalized gifts. Selecting the best options as merch, to use in their campaigns and as for gifts.Also, it gave a somewhat possibility to be part of marketing plans and projects, since day-to-day work was with companies' marketing managers and agencies.My biggest clients were Coca-Cola, Kanal2, ENL, etc. - with whom I had the pleasure of creating big campaigns and planning whole yearly budgets. Show less

Karinee Luik Education Details

Frequently Asked Questions about Karinee Luik

What company does Karinee Luik work for?

Karinee Luik works for Neolife International

What is Karinee Luik's role at the current company?

Karinee Luik's current role is Marketing Manager - North Europe.

What schools did Karinee Luik attend?

Karinee Luik attended Next Mba, Tallinna Majanduskool / Tallinn School Of Economics, Tallinn University, Jakob Westholm Gymnasium.

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