Senior advisor with roughly twenty years of experience from the IT, TV and media sector. Known for extensive expertise in driving change towards digital communications and modern marketing as well as for leading teams in a connected world of work. Named one of the most popular speakers four years in a row and nominated for the Best Speaker Award 2019. My topics are digitalisation, change management, leadership, communications and modern marketing. My first book "Talk the Walk" or "Maxa Snacket" (currently only in Swedish) explains how communication has become key to survival for businesses today, who operate in a connected world in which the game rules are totally new. It was nominated as the Marketing Book of the year 2017 as well as appointed by the leading Swedish newspaper DN to be one of the top five hottest leadership books to read. My second book "Brave through Trust" or "Maxa Modet" covers the leadership needed to build a communicative organisation that thrives in times of constant change. I have a certification through Styrelseakademin and am available for board work, preferably in businesses in need of transformation due to digitalisation. I also have a certification through Hyper Island on Design & Facilitation in order to help organisations drive change in a structured way. During 2019, I did a 6 month certification in the foundations of Neuroleadership with the Neuroleadership Institute, learning more about how to lead through change with the brain in mind. Specialties: Change Management, Leadership, Communications, Marketing, PR, Crisis Management and Social Media.