Karissa Price

Karissa Price Email and Phone Number

Strategic Advisor | Board Member | Digital Transformation Leader | Chief Operating Officer | Chief Marketing Officer | Agent of Change @ Dragonfruit AI
Karissa Price's Location
Sun Valley, Idaho, United States, United States
Karissa Price's Contact Details
About Karissa Price

With over 20 years of experience in operations, marketing, healthcare, and consulting, I am a strategic senior executive who focuses on the customer and delivers aggressive market share gains, revenue and profit growth. I am currently the Chief Customer Officer at Dragonfruit AI, a leading video artificial intelligence company that provides Computer Vision solutions for retail organizations.As a transformational leader, I help organizations large and small develop and accomplish strategic goals by mentoring and leading teams, creating avenues for growth, and innovating new ways to accomplish goals. I leverage my deep understanding of the customer and the market to create brand experiences that drive profitable growth and positive impact. I have a proven track record of designing and launching successful products and services, such as Walmart Health, Blue Zones, and Health Harmony, that enhance consumer health and wellness outcomes and drive brand loyalty.

Karissa Price's Current Company Details
Dragonfruit AI

Dragonfruit Ai

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Strategic Advisor | Board Member | Digital Transformation Leader | Chief Operating Officer | Chief Marketing Officer | Agent of Change
Karissa Price Work Experience Details
  • Dragonfruit Ai
    Chief Customer Officer
    Dragonfruit Ai Sep 2024 - Present
    Menlo Park, Ca, Us
    As Chief Customer Officer at Dragonfruit AI, I lead the charge in ensuring exceptional customer experiences by aligning our innovative AI solutions with the unique needs of our clients. I focus on delivering value, driving engagement, and fostering long-term relationships that turn customers into advocates for the future of AI-driven video analytics.
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  • Dragonfruit Ai
    Chief Marketing Officer
    Dragonfruit Ai Oct 2023 - Sep 2024
    Menlo Park, Ca, Us
    Using the Video Cameras you already have, Dragonfruit offers a versatile, AI driven platform tailored to the unique needs of multi-location Enterprises. We provide our customers with “new eyes” to not only manage their video more efficiently, but to turn that video into solutions for their most essential business problems -be it managing self-checkout fraud, improving customer journeys, or reducing risk from slips, trips and falls. We’ve got you covered.Our award-winning analytics are easy to install and priced by consumption. Our à la carte approach means you only pay for the solutions that matter to you, from theft detection to traffic insights, but without the complexity of managing disparate point solutions. Our platform scales with your business, allowing you to add functionality as needed and where you need it. With Dragonfruit, you gain precise visual intelligence solutions, actionable insights, and the freedom to choose, ensuring you're equipped to improve operations and enhance experiences however your business needs and as budgets allow.
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  • Dragonfruit Ai
    Strategic Advisor
    Dragonfruit Ai Mar 2022 - Oct 2023
    Menlo Park, Ca, Us
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  • Petrastella Communications
    Strategic Advisor
    Petrastella Communications Sep 2023 - Present
    San Diego, Ca, Us
    We are a rockstar group of marketers. United by our passion for making a positive difference in the world. Ready to partner with our clients to deliver what they need to grow and succeed.• Latina founded in 2019 and growing 2x a year• Boutique agency with highly consultative, hands-on approach• B2C, B2B, B2B2C—we have expertise working with all models• From strategy development, campaign management to photo shoots and compliance –we've done it all seamlessly. We work throughout the full funnel—we bring on the right experts at the right time for your needs• We do our best work when you treat us like an extension of your team.
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  • Novartis
    Head Of Marketing Strategy, Immunology
    Novartis May 2022 - Jul 2023
    Basel, Baselstadt, Ch
    • Led end-to-end audit and digital transformation plan for Cosentyx, the largest brand in the Novartis portfolio, to improve key metrics on customer acquisition, engagement, conversion and retention• Created and executed employee engagement program that led to 11% improvement in engagement metrics over 6 months• Co-Chair DEI task force to develop new strategies for creating greater equity and inclusion within Novartis as well as leveraging marketing activities to support greater equity and inclusion in the world we operate within
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  • Walmart
    Vice President Marketing, Food, Consumables And Health And Wellness
    Walmart Apr 2020 - May 2022
    Bentonville, Arkansas, Us
    Major Accomplishments:• Designed and launched Walmart Health- an integrated, physician led care center that includes primary care, dentistry, optometry, x-rays and labs. • Created and executed first of its kind Health and Wellness 3-year marketing strategy for Walmart to position and grow Walmart as a wellness destination. In year 2, achieved over a 10% lift in awareness of our RX, Vision and Wellness services• Created and launched new health and wellness experiences including a digital Wellness hub and CRM platform, mobile wellness trucks, to engage customers in their health and wellness daily, drive improvement in health outcomes, and build affinity to the Walmart brand while driving cross the box sales• Partnered with Netflix, Partnership for a Healthier America and Mrs Obama to launch a VR enabled experience to empower families to cook healthier meals at home and raise money for local food banks. Campaign surpassed fund-raising goals and customer engagement KPI’s.
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  • Walmart
    Vp Of Marketing, Health And Wellness
    Walmart Jan 2019 - Apr 2020
    Bentonville, Arkansas, Us
    Leading strategic marketing for Walmart's Health and Wellness business, both consumer marketing and B2B, to transform the cost and convenience of essential care and improve the wellbeing of every community we serve.
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  • 3I Consulting
    Innovation. Integration. Implementation
    3I Consulting Oct 2000 - May 2022
    Strategic Growth consulting to start-ups and established companies. Have worked with social media startup, multi-national health and fitness firm, and health and beauty firm on market entry, business development and product management. Currently focused on healthcare and Hispanic consumer research and strategy.
  • Earlysense
    Coo
    Earlysense Nov 2017 - Dec 2018
    • Collaborated with the Board, CEO and Management Team to transform and implement a global growth strategy for this Israeli med-tech and analytics company. Transformed the process for strategic decision making and planning, refocused business on most profitable opportunities and aligned team to deliver on strategic goals and objectives• Significantly reduced the monthly burn rate by streamlining existing processes across product development, business development, sales, marketing and account management • Introduced and executed new digital marketing and sales strategy to create greater efficiency with sales team and accelerate sales growth by 2x
  • Healthways, A Sharecare Company
    President, Emerging Businesses Division
    Healthways, A Sharecare Company Apr 2016 - Nov 2017
    Franklin, Tn, Us
    • Collaborated with CEO on the successful turnaround of the oldest and largest Population Health company which led to the successful spin off of the Company delivering 20% growth for Division in 2017.• Leveraged strategic relationships with Gallup and Johns Hopkins to create a new Go-to-Market strategy and new revenue streams • Identified growth opportunities in current business processes and products through Voice of the Customer and Colleague interviews that led to 20% growth in revenue and increased sales pipelines for 4 business lines
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  • Care Innovations™, An Intel-Ge Company
    Chief Marketing Officer
    Care Innovations™, An Intel-Ge Company Apr 2014 - Apr 2016
    Folsom, California, Us
    • Created and launched new Health Harmony platform including clinical, patient and caregiver modules that improved patient engagement, retention and health outcomes, improved clinician NPS scores and brought the caregiver formally into the patient journey• Created new buyer personas and detailed buyer journeys based on internal and external interviews that provided foundation for digital, tradeshow and sales strategies going forward• Discovered and developed two new market segments for company in post-acute and pharmaceutical trials markets that accelerated revenue growth by 30%
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  • Trusted Hands Network
    Co-Founder, Ceo
    Trusted Hands Network Jan 2010 - Apr 2014
    Hacienda Heights, Ca, Us
    • Co-Founded a healthcare services company that dramatically improved the health care experience for clients in their homes. Generated over 1m calls from families that were qualified into sales leads for our national, vetted network of 500 providers• Developed Trusted Hands brand from launch through recognition into major industry segments• Created and launched a concierge management system for hospitals to dramatically reduce readmissions through improved referral processes
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  • Lexicon Marketing
    Chief Growth Officer
    Lexicon Marketing Apr 2001 - Apr 2010
    • Ensured the successful and rapid growth of a Private Equity backed, Consumer Products and Financial Services Company in the US Hispanic Market through building and leading the strategy, business development, marketing and product development teams. Created over $500M in new revenue over 8 years• Transformed growth processes through deep dive research into US Hispanic, Mexican and Brazilian consumer bases to understand how to best leverage brand affinity, consumer needs and company assets for growth• Successfully negotiated and managed multi-year licensing agreement with Walt Disney Company for children’s multi-media, ESL product the doubled revenue and unit growth in Latin America
  • The Boston Consulting Group
    Strategic Advisor
    The Boston Consulting Group Aug 1998 - Mar 2000
    Boston, Massachusetts, Us
    As a global strategy consultant for the Fortune 100, helped a variety of clients assess and integrate new acquisitions, respond to the rise of the internet and create sustainable growth strategies for their organizations.• For a major entertainment company, developed strategy for electronic distribution of music through the Internet. Dealt with issues of product development, market sizing, product mix, pricing, and marketing strategy. Produced sophisticated model of revenue and cost variables for use in product launch strategies• For a global reinsurance company, assessed strategic value and fit of potential acquisition target. Analyzed issues of profitability, channel conflict, organizational and cultural fit. • For a large energy company, created a five-year strategic plan for their international division. Assessed competitive environment and company’s strategic advantages; created plan to integrate newly acquired company’s assets and people into successful business in Latin America• For a major entertainment company, lead client through post-merger integration with large music company. Dealt with issues of organizational structure, design of new compensation system and process management of actual integration
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Karissa Price Skills

Strategy Marketing Communications Start Ups Marketing Strategy Market Research Strategic Planning Business Development B2b Marketing Customer Acquisition Leadership Direct Marketing Marketing Advertising Direct Mail Entrepreneurship Online Marketing Management Business Strategy Product Development Integrated Marketing Strategic Partnerships Business Planning Team Building Online Advertising Fundraising Product Management B2b

Karissa Price Education Details

  • Harvard University
    Harvard University
    International Political Economy
  • Uc San Diego
    Uc San Diego
    Political Science And Government

Frequently Asked Questions about Karissa Price

What company does Karissa Price work for?

Karissa Price works for Dragonfruit Ai

What is Karissa Price's role at the current company?

Karissa Price's current role is Strategic Advisor | Board Member | Digital Transformation Leader | Chief Operating Officer | Chief Marketing Officer | Agent of Change.

What is Karissa Price's email address?

Karissa Price's email address is ka****@****art.com

What is Karissa Price's direct phone number?

Karissa Price's direct phone number is +132330*****

What schools did Karissa Price attend?

Karissa Price attended Harvard University, Uc San Diego.

What are some of Karissa Price's interests?

Karissa Price has interest in Social Services, Direct Marketing, Children, Skiing, Economic Empowerment, Education, Meditation, Poverty Alleviation, Hispanic Marketing, Strategy.

What skills is Karissa Price known for?

Karissa Price has skills like Strategy, Marketing Communications, Start Ups, Marketing Strategy, Market Research, Strategic Planning, Business Development, B2b Marketing, Customer Acquisition, Leadership, Direct Marketing, Marketing.

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