As a graphic designer my background includes designing and implementing on-message, effective creative projects and services from concept through completion for a variety of high-profile clients. With expertise in a broad range of design software applications—along with my ability to collaborate effectively with clients, peers, and senior management teams. As a detail-oriented individual with a passion for excellence, I am adept at listening to client’s needs, then analyzing and implementing the best designed solution. I have devoted my career to developing winning marketing strategies, boosting brand awareness, and positively impacting businesses and communities.
Printing R Us Corp.
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Graphic DesignerPrinting R Us Corp. 2022 - Present• Create new and original designs from scratch for brands based on client specification, needs and brand image• Make sure that job deadlines are met in due time, ensuring that job quality is the best• Create and maintain files for all creative assets and resources, such as software, art materials, and special fonts, which are needed for record keeping and referencing• Evaluate and manage production resources to enhance high productivity and allocations• Facilitate product campaigns and marketing via emails and other landing pages to boost client to customer interactions• Design and develop graphic elements that promote and enhance the commercialization of products of national entrepreneurs.• Create and implement marketing and positioning strategies for the products of national entrepreneurs in the different marketplaces.
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Marketing Brand ManagerArt Spacio Sep 2007 - 2021Maracaibo, Zulia, Venezuela• Implement brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.• Align services to corporate image (branding) creating and maintaining corporate image (branding) and all the graphic elements of a company.• Planned and executed all communications and media actions on all channels, including online and social media.• Responsible for adapting a brand strategy for a company's target market. As the 'brand guardian', maintained brand integrity across all company marketing initiatives and communications, and managed a portfolio of products.• Responsible to support and execute marketing and trade marketing strategies.• In charge of making sketches, drawings and designs
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Social Media Graphic DesignerArt Spacio 2007 - 2021• Set design direction and lead development of branding and graphic design elements for print and digital assigned projects. • Oversee the production of production-ready files, ensuring accuracy in all graphic-based documents for assigned projects• Design graphic content, illustrations, and infographics.• Manage graphic designs from conception to delivery.• Managed online communities to ensure respectful and appropriate engagement.• Analyzed data to determine whether social media campaigns have achieved their objectives.• Kept current with working knowledge of marketing initiatives & objections, including SEO.• Implemented social media strategies and execution, oversee all social media channels
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Executive EditorAe Magazine Jul 2009 - Dec 2009Maracaibo, Zulia, VenezuelaGeneral Edition and Art Direction of AE magazine. Magazine
Karla Rios Education Details
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Marketing/Marketing Management, General -
Graphic Design
Frequently Asked Questions about Karla Rios
What company does Karla Rios work for?
Karla Rios works for Printing R Us Corp.
What is Karla Rios's role at the current company?
Karla Rios's current role is Graphic Designer.
What schools did Karla Rios attend?
Karla Rios attended Universidad Rafael Belloso Chacín, Universidad Rafael Belloso Chacín.
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