In order to create good, creative and functional content, I do research about the context. It's a great key to communicate with the target of the brand.
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Production ManagerHogarth México May 2024 - PresentMexico City, Mexico -
Producer | Product Creative Studio LatamNetflix Jan 2021 - Sep 2023Mexico City, MexicoPositioning and creative expression of every Original title on Netflix.Partner with content creators and promotional peers to define and develop the strategy for how their content is creatively represented on Netflix to members around the world. The purpose is to create joy for the members by helping them discover stories they'll love - how? by marrying entertainment and visual storytelling with data and innovation to develop creative (artwork and video) for touch points across the Netflix… Show more Positioning and creative expression of every Original title on Netflix.Partner with content creators and promotional peers to define and develop the strategy for how their content is creatively represented on Netflix to members around the world. The purpose is to create joy for the members by helping them discover stories they'll love - how? by marrying entertainment and visual storytelling with data and innovation to develop creative (artwork and video) for touch points across the Netflix experience.PCS Internal team: Strategists, Visual Designers, Editors, MOGFX, Sound Designers and external creative Agencies.PCS Crossfunctional teams: Marketing, PR, Content, Post-Production, Finance, Music, Legal.The role, responsibilities and skills:End-to-end campaign management: Creative and Conceptual development.Guide delivery of all pieces of AV Main trailer and Personalized Video) and Static Artwork (Key Art and Product Art)Global workflows tropicalization for the region and new workflows innovation.Create purchase orders for external agency engagements and ensure accurate and complete project billing. Show less -
Social Media StrategistRoll Apr 2020 - Jan 2021MéxicoContent calendar creation. Posts ideas for every social channel, personalized and created for their specific audiences and engagement rate.• Collaborate with Amazon Brand Managers to generate creative ideas for social promotion of Original and Exclusive Amazon content titles.• Partake in creative brainstorming sessions with the Creative Strategy team at Roll to align with project briefs.• Explore best practices and Social Media trends to maintain relevance across Prime Video… Show more Content calendar creation. Posts ideas for every social channel, personalized and created for their specific audiences and engagement rate.• Collaborate with Amazon Brand Managers to generate creative ideas for social promotion of Original and Exclusive Amazon content titles.• Partake in creative brainstorming sessions with the Creative Strategy team at Roll to align with project briefs.• Explore best practices and Social Media trends to maintain relevance across Prime Video multiple channels (Facebook, Instagram, Twitter, TikTok, and YouTube).• Launch strategy for TikTok social handle from scratch: @PrimeVideoLat.• Collaborate closely with Project Managers to enhance team efficiency, ensuring timely achievement of deadlines.• Analyze data and demographics in collaboration with the Business Intelligence team to refine content strategies and improve performance. Show less -
Social Media & Content ManagerHotstuff Dec 2019 - Mar 2020Ciudad De México Y Alrededores, México- Consulting Social Media, Content and Marketing strategy for Pymes mainly- Developing strategies for e-commerce business through Social Media Channels- Audience engagement growth & targeting for the final buyer- Social channel analysis by consumer audience- Creation of response rating and customer service efficiency through social media- E-mail marketing. Newsletter with added value for any audience -
Social Media & Content CoordinatorMaxi Mobility May 2018 - Dec 2019Veronica Anzures, Mexico City, Mexico▶︎ Develop creative campaigns strategies for acquisition, engagement and corporate areas▶︎Align and distribute all content for each required channel, ensuring that it makes sense with our business goals▶︎ Develop strategies for social media content▶︎︎︎ Strategies for users acquisition through social media channels▶︎ Design and Visual Communication▶︎ Customer Listener▶︎ Branding▶︎ Community Management Coordinator▶︎ Influencers Relationships▶︎ Audience… Show more ▶︎ Develop creative campaigns strategies for acquisition, engagement and corporate areas▶︎Align and distribute all content for each required channel, ensuring that it makes sense with our business goals▶︎ Develop strategies for social media content▶︎︎︎ Strategies for users acquisition through social media channels▶︎ Design and Visual Communication▶︎ Customer Listener▶︎ Branding▶︎ Community Management Coordinator▶︎ Influencers Relationships▶︎ Audience Analysis▶︎ Content Media▶︎ Inbound Marketing Show less -
Social Media And Content ManagerCabify May 2018 - Dec 2019▶︎ Develop creative campaigns strategies for acquisition, engagement and corporate areas▶︎Align and distribute all content for each required channel, ensuring that makes sense with our business goals▶︎Align local strategies of content and social media, with the global team ▶︎ Develop strategies for social media content▶︎︎︎ Strategies for users acquisition through social media channels▶︎ Design and Visual Communication▶︎ Customer Listening to improve content ▶︎… Show more ▶︎ Develop creative campaigns strategies for acquisition, engagement and corporate areas▶︎Align and distribute all content for each required channel, ensuring that makes sense with our business goals▶︎Align local strategies of content and social media, with the global team ▶︎ Develop strategies for social media content▶︎︎︎ Strategies for users acquisition through social media channels▶︎ Design and Visual Communication▶︎ Customer Listening to improve content ▶︎ Branding▶︎ Community Management Coordinator▶︎ Response flow between Community Management, Customer Center and Customer Care in Social Media▶︎ Influencers Relationships▶︎ Audience Analysis▶︎ Content Media▶︎ Inbound Marketing Show less -
Social Media Marketing ManagerEasy Taxi Apr 2015 - Dec 2019▶︎ Develop strategies for social media content▶︎︎︎ y Strategies for users acquisition through social media channels▶︎ Design and Visual Communication▶︎ Customer Listener▶︎ Branding▶︎ Community Management▶︎ Influencers Relationships▶︎ Audience Analysis -
Social Media Manager & PrEasy Taxi Jan 2018 - May 2018Mexico City Area, Mexico▶︎ Develop strategies for social media content▶︎︎︎ Strategies for users acquisition through social media channels▶︎ Design and Visual Communication▶︎ Customer Listener▶︎ Branding▶︎ Community Management▶︎ Influencers Relationships▶︎ Audience Analysis▶︎ Media releases▶︎ Content Media -
Creative Production And Strategy ConsultingAutónomo 2011 - Sep 2019▶︎ Graphic Design and Visual Communication: Flyers, Banners, Business Cards ▶︎ Development, management and logistics of special events▶︎ Coordinator of Art Direction and Creative Performance ▶︎ Public Relations (Sponsors strategy and partnerships)▶︎ Audiovisual production
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Content Creator FreelanceUniversidad Nacional Autónoma De México Jun 2016 - Aug 2017Tv Unam- Creative content (gifs, videos) for the social media verified channels, Facebook and Twitter -
Social Media StrategistMica Pinole By Chilaktazo Feb 2017 - Jul 2017Mexico City Area, Mexico
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Social Media Manager FreelanceChilaktazo Films Jul 2015 - Jun 2016- Develop Social Media Strategies for Advertising- Creative Content- Wordpress articles (web site)
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Visual DesignerPro Life México Jan 2015 - Apr 2015▶︎ Content Manager ▶︎ Visual design and social media advertising
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Visual DesignerTintero Estudio Aug 2014 - Dec 2014▶︎ Design and assembling of decorative vinyl. (Interior and museology)▶︎ Advertising in printed design ▶︎ Layout for prepress▶︎ Plotter and printer management
Karla I. H. Bustos Skills
Karla I. H. Bustos Education Details
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Audiovisual Y Multimedia
Frequently Asked Questions about Karla I. H. Bustos
What company does Karla I. H. Bustos work for?
Karla I. H. Bustos works for Hogarth México
What is Karla I. H. Bustos's role at the current company?
Karla I. H. Bustos's current role is Creative Production at Hogarth Mexico.
What schools did Karla I. H. Bustos attend?
Karla I. H. Bustos attended Universidad Nacional Autónoma De México.
What are some of Karla I. H. Bustos's interests?
Karla I. H. Bustos has interest in Animal Welfare, Environment, Arts And Culture, Disaster And Humanitarian Relief.
What skills is Karla I. H. Bustos known for?
Karla I. H. Bustos has skills like Redes Sociales, Photoshop, Graphic Design, Web Design, Digital Art, Multimedia Art, Estrategias De Contenido, Publicidad, Social Media, Medios Sociales, Illustrator, Adobe Creative Suite.
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