I work to advance J&K Roofing’s customer-centric approach, connecting with community homeowners and businesses before, and when they need us. Building on the decades of service to Colorado homeowners and businesses, we are extending brand awareness and leading the integration of new marketing approaches that align with how today’s homeowners and businesses gather information.Walking our customers through the process of protecting their families and investments, I am passionate about cultivating new customers and expanding existing relationships.J&K Roofing specializes in solving problems on the exterior of your home and commercial buildings.

Leading marketing efforts for The Augusta Group, a commercial construction company, we identified relevant distribution channels to reach potential customers in a cost-effective and personal way. Developing their online presence, we utilized a multi-pronged marketing approach that delivered a continuous flow of messaging, reinforcing the brand presence in the marketplace.

Strategic marketing executive and business consultant focused on strategic planning, directing initiatives, and developing partner relationships. Leveraging my business management and marketing background, I supported a variety of industries in the development and implementation of business growth initiatives. As an outside advisor, I collaborated with senior leadership, sales, and marketing in identifying an appropriate marketing mix to deliver brand messaging and increase consumer attention. Designing unique and ownable customer experiences, I was instrumental in forging stronger customer, brand connections, that positively impacted business growth. 🔹 Worked with a variety of industries including high tech, healthcare, publishing, commercial construction, and not-for-profit organizations🔹 Interim VP and Strategic consulting positions within client companies🔹 Oversaw organizational restructuring of sales and marketing teams🔹 Developed marketing and content strategies, business blueprints, services roadmaps, and brand positioning🔹 Guided customer implementation of portal collaboration and customer relationship management (CRM) softwareRepresentative clients included: The Augusta Group | Microsoft | 3t Systems| HCTSi | Arrow Partnerships | Blackwell

Partnered with IBM global executives to simplify technical products and concepts. Directing the IBM STG (Systems and Technology Group) and GTS (Global Technology Services) global accounts, we worked to understand business challenges and develop successful customer-centric solutions and account strategies. Collaborating with Ogilvy NY, I led integrated marketing teams in the planning, development, and implementation of sales enablement strategies. Leveraging a predictive sales model, we equipped the sales team with the tools and information to cultivate and grow business sales relationships. 🔹 Increased local revenue 400% by shifting work to a strategic customer-centric focus🔹 Developed and facilitated messaging workshops for IBM Systems (Storage, Power, System x, System z, and Virtualization/Cloud)🔹 Oversaw global seller and customer research interviews to provide executive insight for selling systems 🔹 Led the development of executive messaging, global launch videos, presentations, and global campaignsKey Accounts included: IBM Systems and Technology Group (STG) | IBM Global Technology Services (GTS) | IBM Channel Enablement

Collaborating with sales to identify business opportunities for emerging technologies, I developed a cohesive marketing strategy, infrastructure, and core brand focus that delivered increased customer growth and retention.Instrumental in strengthening the national partnership with Microsoft, I developed highly targeted lead-generation programs, conducted analyst interviews, and developed a “Deep Dive” sales program that generated over $800K in customer referrals in its first-year post-launch. Founder of “Women in Leadership: Excelling through Project Management”, QuantumPM collaborated with Lewis & Fowler and Microsoft, in connecting Denver area women in technology. 🔹 Increased QuantumPM brand visibility within Microsoft 🔹 Facilitated executive planning sessions during peak organizational growth 🔹 Consulted on business process modeling and communication strategies🔹 Partnered with the executive team on brand development🔹 Contributing author to the QuantumPM authored ‘Microsoft Project Server 2003’ book. Representative clients included: Microsoft (Gold Certified Partner) | IBM | Frontier Airlines | Kaiser Permanente | United States Army | Virginia Department of Transportation | Marathon | National Oceanic and Atmospheric Administration (NOAA)

BroadVision was a global provider of personalized self-service web applications. I led the implementation of strategic accounts across integrated eBusiness and web portal programs and oversaw a variety of global partner relationships and programs designed to solidify and extend implementation capabilities across strategic partners. Overseeing the digital transformation for Walmart.com, I managed the platform relaunch serving nearly 1,000,000 online SKUs, supporting 20,000 concurrent users, safely and securely processing their online transactions. Utilizing the newest in product portfolio management systems, Walmart.com introduced the delivery of customer personalized product, promotion, and pricing. 🔹 Collaborated with the executive team on profit performance and portfolio management🔹 Managed employee readiness, ensuring consistent delivery of service to customers during a time of rapid organizational growth 🔹 Developed professional community for project management 🔹 Collaborated with a cross-functional team to develop the web-based iGuide product for one-to-one enterprise software Key Accounts included:Wal-Mart | Walmart.com | Samsclub.com | E2.com

A provider of Oracle Cloud training, I led and managed the development of corporate learning programs for Oracle Retail products and Manufacturing Make-to-Demand curriculum. Overseeing an annual training budget of ~$15M, I advanced best practice learning programs, for sales, consulting clients, and partners; orchestrating training of more than 800+ students through instructor-led and on-demand online training. 🔹 Led global planning and deployment team for sales and consultant training🔹 Collaborated with engineers on technical simplification to communicate technical information effectively with clients 🔹 Managed end-to-end processing for Make-to-Demand (MTD) retail products and manufacturing