Karla Turntine Email & Phone Number

Austin, Texas, Us

Geneva, Switzerland, Ch

Wauwatosa, Wisconsin, Us

• Responsible for managing social media strategies and day-to-day social media management for 5-7 clients• Worked closely with clients to launch successful paid and organic social media campaigns • Created reputation management strategies for clients that have reputation needs on Glassdoor and LinkedIn• Drove prospects to the website to influence pipeline • Managed digital budget for clients• Created reports on all digital media efforts and optimized against findings. Prepared monthly, quarterly, and yearly report presentations for client touchpoint meetings• Built and honed client relationships

San Jose, California, Us

• Created and effectively executed global social media strategy and paid/organic advertising campaigns • Worked closely with key stakeholders to successfully launch programs and campaigns• Created and managed McAfee blog strategy, increasing blog site views by 30%• Increased traffic by 25% to rebranded website• Managed and supported SEO agency to drive organic searches • Managed executive social media presence • Used Adobe Photoshop to create digital content for McAfee brand• Managed digital budget and worked closely with vendors• Created reports on all digital media efforts and optimized against findings

Woodland Hills, Ca, Us

• Created and managed corporate social media strategy, programs, and execution across a variety of channels; implemented social media content and advertising programs. Contributed to overall lead generation objectives• Managed various aspects of the company’s web presence, including monitoring, managing, and optimizing presence as well as curating, creating, and publishing content to company social media profiles• Monitored brand across our web presence, including social media mentions and web mentions• Worked with global marketing teams to provide content, support, best practices, and oversight against the management of ReachLocal brand on social media in different global markets, including management of accounts and implementation of brand standards• Managed executive social media presence • Program manager for social media amplification and employee advocacy program• Worked directly with the vendor to develop and grow employee advocacy program and platform capabilities and drive measurable return on program investment on a month-over-month basis

Plano, Texas, Us

• Created a social media marketing strategy that is incorporated into marketing, corporate communications, and PR plans• Monitored effective benchmarks for measuring the impact of social media campaigns; analyzed, reviewed, and reported on campaign effectiveness. Advised on techniques for maximizing results.• Created, implemented, and facilitated social media education programs within FireHost; facilitated lunch-and-learns and conducted trainings during new Hero orientation• Engaged with communities, responded to followers in a timely manner, direct followers to correct in house staff• Monitored trends in social media, such as new apps and innovative use cases• Daily observation of news and media. Socialize current events coverage relevant to FireHost

Plano, Texas, Us

• Assisted in the planning and execution of digital and integrated marketing programs • Provided quality assurance in the lead funnel attribution process and troubleshot any inaccuracies or inconsistencies • Maintained responsibility for monthly PPC and Digital Marketing reporting• Coordinated with the SEO vendor(s)

Rochester, Ny, Us

• Prepared industry research and analyzed the digital competition, keyword trends, etc.• Tracked company web analytics, social media, and marketing efforts• Created Google Adwords Campaigns for clients and utilized Google Analytics for reporting • Overseen project management timelines, updated deliverables, and tracked progress • Provided support and coordinated events for clients and industry groups• Overlooked & optimized social media accounts

Berlin, De

Lake Forest, California, Us

Rochester, Ny, Us

Bachelor Of Science (B.S.), Business Administration And Management, General

Certificate Program, Social Media & Digital Communications Certificate 2015