Karl Erickson Email and Phone Number

Lead every aspect of a faith based non-profit which service the unemployed, under employed, homeless and those living in poverty in Kenosha County Wisconsin. Developed, designed and implemented a Free Legal Advice Service which provides free legal advice appointment with clients. Expanded the grade school summer camp from 40 participants to over 80 by building relationships with partners and changing the facilities for the camp. Ensured that 32 adult students received their GED through classes at the Center through 2019. Investigated, led and executed the purchase of our own building in 2014 with minimal debt, which enable the Center to expand programs and sevices. Within three of purchasing the building, launched the Pop The Ballon campaign to pay off the mortgage, resulitng in no debt for the Center. Initiated new workshops for clients on topics including financial fitness, benefits of banking at banks versus check cashing stores and savings and wills. Navigated COVID 19 with no reduction of staff while successfully integrating PPP loans.

Lead, develop, coordinate, manager and evaluate the youth group ministries of church. Recruit youth volunteers to mentor students. Plan and implement youth mission trip.

Prepare and follow up on request for quotes for international sales division of local industrial company. Follow up for prices and shipping information for large international tool package.

Managed a sales territory of four Volvo Construction Equipment dealers with 14 locations in Wisconsin, Illinois and Michigan. Increased penetration and market share for four Volvo Construction Equipment dealers 50% within two years by building significant relationships with dealer principals, sales-people and customers while applying consultative sales techniques.Sold and marketed financing and leasing to Presidents and CFOs of small to medium-size construction companies by personally closing transactions and following through for funding using consultative selling, resulting with 50% increase in penetration.Developed relationships with dealerships as preferred finance company by implementing marketing campaigns, building relationships with dealer executives and participating with salespeople on sales calls.Introduced financial services to two new dealers by training all dealer personnel and visiting end users with sales-people resulting in becoming the finance company of choice within one year. Increased volume every quarter for two years, taking the territory from underperforming to exceeding goals, driving market share 50% higher by becoming intimately involved in the day-to-day activities of dealers and sales-people. Assisted in implementing CRM (SalesLogix) and lease quoting (SuperTrump) software to sales team allowing sales team to become more productive and produce more accurate quotes.

Integrated marketing plan for a captive finance company and acted as sole liaison to the North American manufacturer of construction equipment. Organized and directed process for dealer specific marketing programs. Managed and directed monthly pricing review meeting with senior management. Presented status of sales and marketing programs to senior executives on a monthly basis.Managed and directed all integrated marketing for North America for one brand, increasing US penetration and market share by seven points in one year, utilizing direct mail post cards and tri-folds, telemarketing, pre-qualifying letters, and business reply cards. Measured effectiveness of marketing tactics by using control groups and analyzing data to make changes in future campaigns.Gathered and analyzed data on a quarterly basis to determine if marketing campaigns were effective and to make changes to campaigns.

Established and managed a sales and marketing territory of the Midwest calling on construction and transportation dealers and manufacturers. Responsible for prospecting, structuring and originating transactions consistent with risk parameters. Increased volume each quarter by prospecting and building new relationships.

Managed sales territory of 8 states in the Midwest consisting of 4 dealers with twenty-three locations while working from home. Responsible for prospecting, structuring and originating retail and wholesale transactions to Volvo Construction Equipment dealers and end users.- Built and maintained relationship with original equipment manufacturers partners resulting in increased business from the dealers.- Exceeded volume goals each ear with a 140% increase over the five years by building and managing the relationships with key dealer executives and by traveling with the salespeople on sales calls to end users.

Managed sales territory of eight states in the Midwest consisting of four dealers with twenty-three locations. Responsible for prospecting, structuring and originating transactions to Volvo Construction Equipment dealers while calling on end users. Exceeded volume goals each year with a 140% increase over the five years by building and managing the relationships with key dealer executives and by traveling with salespeople on sales calls to end users.

Managed sales territory of eight states in the Midwest consisting of four dealers with twenty-three locations. Responsible for prospecting, structuring and originating transactions to Volvo Construction Equipment dealers while calling on end users. Exceeded volume goals each year with a 140% increase over the five years by building and managing the relationships with key dealer executives and by traveling with salespeople on sales calls to end users.

Held positions of increasing responsibility and promoted to home office to lead a new department in 1996. Positions included Marketing & Training Manager, Area Sales Manager and New Business Development Manager.

Held positions of increasing responsibility and promoted to home office to lead a new department in 1996. Positions included Marketing & Training Manager, Area Sales Manager and New Business Development Manager.