Karl Fernandes Email & Phone Number

Panaji, Ga, In

Copenhagen, Capital Region, Denmark

Presently, I lead design on efforts to consolidate and unify legacy aspects of the platform — majority of which are low-clarity-high-risk initiatives. My day-to-day involves clearly defining the problem space, navigating ambiguity, creating hypotheses for solutions, getting organisational alignment and helping shape the future vision for our unified platform — all through research, first principles thinking, rapid prototyping and documentation.

Copenhagen, Capital Region, Denmark

After the acquisition, I was directly responsible for the design of Benchmark (Unmetric's flagship product) as an integrated part of the existing Brandwatch suite. This was the most ambitious zero-to-one project of my career. Benchmark was made available to customers in Jan 2023.

Chennai, Tamil Nadu, India

As part of the original Unmetric team that was acquired by Brandwatch (then Falcon.io) in Oct 2019, I led design on Discover: a content ideation tool for social media managers. Additionally, I was the design lead on the Unmetric integration with Hootsuite.

Panaji, Goa, India

I reported to the CEO and was responsible for the end-to-end product experience. I mentored a team of 3 designers and collaborated with Product and Engineering to deliver features and solutions for supply chain visibility within the fragmented Indian logistics space.

Panaji, Goa, India

One of my most notable projects early 2017 was designing the MVP for what would later become Influencer UK—an influencer marketing platform cofounded by YouTuber Caspar Lee. My responsibilities included product design, art direction, client collaboration and creative process development.

Panaji, Goa, India

I led design on a bunch of early prototypes and MVPs for startups across India, Canada and the UK. Worked in IC capacity for a year before being promoted to senior designer.

Panaji, Goa, India

Began my journey as a web designer right out of college. Worked on some cool projects which were featured on industry publications like The Web Designer's Idea Book, Smashing Magazine, Web Design Index and others.

Panaji, Goa, India

I designed websites, apps and prototypes for clients like Microsoft India, Landmark Group, Kotak Mahindra Bank, Tata Communication, CRY, Ctrl S and others.