Karl Friend Email and Phone Number
Hey I'm Karl a New Zealand based UX/UI Senior Product Designer/Owner who specialises in CX/UX/UI. I have been in the SAAS industry for over 17 years.I founded my own company which I grew to 17 full time staff, over 1 million users, over $1.5 million in revenue and over 700 clients. We owe our success and thrived as a company because of good software design, listening to customers and great team work. Not only do I understand design but I also understand commercial and financial goals and constraints. My passion is to connect with a client, empathise, understand their pain points, their requirements, challenges and needs and then produce what they need to get the job done. I am a person who naturally builds a connection with customers. My colleagues would say that I lead teams and design products that people love. I create applications that not only look good but function well and meet the objectives set out by the client. I listen ‘between the lines’ and create streamlined, simple, effective and innovative solutions. I create solutions with the WOW factor. My absolute favourite thing is when a customer sees my solution and they say “I’m not sure how you did it but this is exactly what I needed!”I have been fortunate to be able to make a career out of doing the things I love. I stepped back from running my company due to my newborn daughter needing open heart surgery at 6 days old. Her recovery process was long and slow and required my wife and I to be in hospital with her for the first 5 months of her life. However, I am driven and ambitious and cannot sit around doing nothing – I love to work. Throughout this time I continued to freelance, chased work and ended up landing a government website contract and worked with a non for profit SaaS organisation among many others. I am a problem solver and get back up when things don’t go the way I expected them to – because things will happen. I am now looking for my next exciting new role which allows me as Senior Product Designer/Owner to grow and work with a team, to help take the business to the next level and have fun doing it. My ability to connect with a customer, understand the pain points and most importantly the commercial outcome, train a team, design and build an awesome solution makes me an invaluable asset to your team.You can check out my work on my website – kbmedia.nz or reach out to me I look forward to connecting with you soon.
Friendly Manager
View- Website:
- friendlymanager.com
- Employees:
- 3
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Product Manager And FounderFriendly ManagerTauranga, Bay Of Plenty, Nz -
Product Manager / FounderFriendly Manager Sep 2024 - PresentTauranga, Bay Of Plenty, New ZealandFriendly Manager centralises & streamlines your club admin - trusted by 500+ clubs & 300,000+ active members we are NZ most trusted solution to easily manage teams, attendance, communications, finances, and competitions. Get in touch with me today and lets chat about how Friendly Manager can help your club or NSO -
Senior Product DesignerInfoodle Sep 2023 - Sep 2024Tauranga, Bay Of Plenty, New ZealandAt Infoodle, as a contracted senior product design owner I played a key role in enhancing user experiences. I spearheaded a comprehensive transformation by revamping the sign-up process, ensuring a more intuitive and user-friendly, and more direct approach. Currently, I'm actively engaged in reconfiguring and revitalising the entire system, with a primary focus on redesigning the administrator area. This strategic initiative involves developing user journeys, refining user personas, and… Show more At Infoodle, as a contracted senior product design owner I played a key role in enhancing user experiences. I spearheaded a comprehensive transformation by revamping the sign-up process, ensuring a more intuitive and user-friendly, and more direct approach. Currently, I'm actively engaged in reconfiguring and revitalising the entire system, with a primary focus on redesigning the administrator area. This strategic initiative involves developing user journeys, refining user personas, and creating efficient user flows to reshape the platform's functionalities, as well as putting a design system and teaching the team where and how to use what elements.The ultimate goal is to deliver a streamlined and user-centric experience for administrators and users, revolutionising the platform's usability.- Initiated a redesign of the sign-up process for enhanced usability- Currently leading the overhaul of the entire system with a focus on the administrator area- Developing user journeys, personas, and flows to optimise platform functionalities Show less -
Senior Designer / FounderKbmedia Sep 2022 - Sep 2024Tauranga, Bay Of Plenty, New ZealandAt KBMedia, a company I founded during my daughter's 5 month recovery from neonatal open-heart surgery at Starship hospital, I excelled in both leadership and product design ownership. I utilized tools like Figma for responsive mobile-first website design and built platforms using PHP, HTML, Twig, JavaScript, and MySql (now discontinued). Additionally, I crafted websites for local trades using Webflow and employed AI technology such as Bard, ChatGPT, and Mid Journey to curate client content… Show more At KBMedia, a company I founded during my daughter's 5 month recovery from neonatal open-heart surgery at Starship hospital, I excelled in both leadership and product design ownership. I utilized tools like Figma for responsive mobile-first website design and built platforms using PHP, HTML, Twig, JavaScript, and MySql (now discontinued). Additionally, I crafted websites for local trades using Webflow and employed AI technology such as Bard, ChatGPT, and Mid Journey to curate client content. Spearheading a design system for a not-for-profit SAAS organization's administrative backend and enhancing customer onboarding processes were pivotal achievements. I meticulously managed projects, including the redesign of a government website with a strong focus on accessibility standards, and authored a comprehensive recommendation report on user personas and the future trajectory of government websites.- Utilized Figma for responsive mobile-first website design- Spearheaded the redesign of a government website with a focus on accessibility- Created a recommendation report on the future of government websites Show less -
Interim Youth Leader/PastorGolden Sands Baptist Church Mar 2023 - Dec 2023Tauranga, Bay Of Plenty, New ZealandI stepped up to guide the youth pastor role. I built a strong team, growing it from just 2 to a robust 14 members, giving young people a chance to learn and lead. We saw a huge jump in participation, going from 12 regulars to over 65, and I made sure our group met national standards by setting up plans and rules. I organized fun events, ran our weekly programs smoothly by delegating tasks, and kept everyone in the loop through chats, calls, and emails. When it was time to find a new youth… Show more I stepped up to guide the youth pastor role. I built a strong team, growing it from just 2 to a robust 14 members, giving young people a chance to learn and lead. We saw a huge jump in participation, going from 12 regulars to over 65, and I made sure our group met national standards by setting up plans and rules. I organized fun events, ran our weekly programs smoothly by delegating tasks, and kept everyone in the loop through chats, calls, and emails. When it was time to find a new youth pastor, I helped pick the right person and made sure they transitioned in smoothly.- Expanded team from 2 to 14 members- Increased participation from 12 to over 65 members- Set up plans and rules to meet national standards Show less -
Senior Product Designer/OwnerFriendly Manager Oct 2020 - Aug 2022Bay Of Plenty, New ZealandIn my role as the Product Design Owner at Friendly Manager, I took charge of operations across 700+ diverse organizations, ranging from local sports clubs to significant entities like New Zealand Cricket. Steering collaborative workshops, I aligned our team and clients, managed product features efficiently with Jira and Slack, and meticulously ensured exact client specifications were met. I led problem-solving meetings, overseeing a diverse team of developers and designers, and actively… Show more In my role as the Product Design Owner at Friendly Manager, I took charge of operations across 700+ diverse organizations, ranging from local sports clubs to significant entities like New Zealand Cricket. Steering collaborative workshops, I aligned our team and clients, managed product features efficiently with Jira and Slack, and meticulously ensured exact client specifications were met. I led problem-solving meetings, overseeing a diverse team of developers and designers, and actively collected essential feedback to bolster our services. Leveraging design tools like Figma, I crafted impactful designs, prototypes, and user personas tailored to meet our clients' specific needs.- Orchestrated collaborative workshops for seamless planning- Efficiently managed product features using Jira and Slack- Crafted impactful designs, prototypes, and user personas to meet client needs Show less -
Founder / Ceo / Senior Product Designer Of Friendly LtdFriendly Ltd Jun 2014 - Oct 2020Tauranga, Bay Of Plenty, New ZealandDuring my tenure at Friendly Ltd as the Product Design Owner and leader, I steered a pivotal shift towards specializing solely in SAAS, refining our approach to align with market demands. I devised comprehensive plans, fostering transparent communication within the team and with our clientele. This deliberate transformation involved recalibrating our workflows and securing buy-in from everyone, expanding our team to 15 individuals. Managing budgets, sales objectives, and nurturing strong client… Show more During my tenure at Friendly Ltd as the Product Design Owner and leader, I steered a pivotal shift towards specializing solely in SAAS, refining our approach to align with market demands. I devised comprehensive plans, fostering transparent communication within the team and with our clientele. This deliberate transformation involved recalibrating our workflows and securing buy-in from everyone, expanding our team to 15 individuals. Managing budgets, sales objectives, and nurturing strong client relationships, we secured over $2 million in funding. Maintaining an outstanding track record, with a minuscule client loss rate due to organizational closures, I ensured seamless transitions for our clients to alternate platforms when necessary. Lastly, I played a crucial role in selecting and onboarding a new CEO, facilitating the company's future trajectory.- Spearheaded the transition towards specializing in SAAS- Managed budgets, sales targets, and cultivated strong client relationships- Played a pivotal role in selecting and onboarding a new CEO Show less
Karl Friend Skills
Karl Friend Education Details
Frequently Asked Questions about Karl Friend
What company does Karl Friend work for?
Karl Friend works for Friendly Manager
What is Karl Friend's role at the current company?
Karl Friend's current role is Product Manager and Founder.
What schools did Karl Friend attend?
Karl Friend attended Bay Of Plenty Polytechnic, Hamilton Boys' High School.
What skills is Karl Friend known for?
Karl Friend has skills like Customer Service, Html, Sql, Project Management, Microsoft Office, Php, Jquery, Web Design, Web Development, Xml, Javascript, Databases.
Who are Karl Friend's colleagues?
Karl Friend's colleagues are Leigh Perry.
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