Karl Locascio

Karl Locascio Email and Phone Number

GLOBAL MARKETING STRATEGIST WITH FORTUNE 30 AND NON-PROFIT EXPERIENCE. @ LoCascio Consulting
Indianapolis, Indiana, United States
Karl Locascio's Location
Indianapolis, Indiana, United States, United States
Karl Locascio's Contact Details

Karl Locascio work email

Karl Locascio personal email

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About Karl Locascio

Visionary Marketing & Communications Expert with extensive experience in leading market research and digital marketing initiatives that resonate with target audiences. Skilled in fostering positive retail customer relationships and executing promotional materials installation, ensuring all products are displayed effectively to maximize sales and market presence.My core competencies include marketing communications, new business development, customer relationship management, and digital and social marketing. I have a proven track record of delivering impactful and successful marketing campaigns and initiatives, leveraging data-driven insights, creativity, and innovation. I have also won multiple awards and recognitions for my marketing excellence and achievements. My mission is to leverage my marketing expertise and leadership skills to help organizations achieve their goals and vision.

Karl Locascio's Current Company Details
LoCascio Consulting

Locascio Consulting

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GLOBAL MARKETING STRATEGIST WITH FORTUNE 30 AND NON-PROFIT EXPERIENCE.
Indianapolis, Indiana, United States
Karl Locascio Work Experience Details
  • Locascio Consulting
    Locascio Consulting
    Indianapolis, Indiana, United States
  • Norden Mfg
    Marketing Director
    Norden Mfg Oct 2024 - Present
    North Bloomfield, Oh, Us
    Norden Mfg is forever inspired by this history, propelled by innovation, and driven by a wish to improve the lives of our family, our farming community, and our agricultural industry. We are motivated by our promise to provide affordable equipment that is simple to run, easy to repair, and built for long and reliable use.
  • Locascio Consulting
    Consultant
    Locascio Consulting Oct 2023 - Oct 2024
    I developed compelling brand stories, and strategic marketing plans for two B2B companies and one B2C client. These stories and plans were designed to connect with the values and interests of their target audiences. To better understand customers I created and refined customer personas that reflected their changing needs. This approach helped to enhance customer engagement and build stronger relationships. Additionally I integrated both traditional and digital media strategies ensuring a cohesive approach that increased brand awareness and fostered customer loyalty.
  • Bane-Welker Equipment
    Marketing Director
    Bane-Welker Equipment Dec 2017 - Oct 2023
    Ladoga, Indiana, Us
    With years of experience as a senior leader, I bring a wealth of knowledge in strategy development and execution to the table. I have played an instrumental role in crafting impactful business strategies and marketing communications plans for Bane-Welker, leveraging market research and public relations to drive results. My leadership capabilities enabled me to effectively manage a marketing team comprised of two managers and three agencies, aligning our collective efforts to propel the organization forward. I am adept at implementing strategic initiatives that deliver measurable outcomes. My analytical skills and solution-oriented mindset allow me to provide valuable perspective and oversight.
  • Calumet Specialty Products Partners, L.P.
    Marketing Director, Global Consumer Brands
    Calumet Specialty Products Partners, L.P. Mar 2016 - Oct 2017
    Indianapolis, Indiana, Us
    Driving responsible and profitable international growth through strategic business transformation. Defining and prioritizing key strategies to expand globally, boost revenues, and deliver strong returns - all with an eye toward operational excellence and corporate responsibility. Brands included were Royal Purple, Bel-ray and Truefuel
  • Indiana Soybean Alliance
    Director Of Marketing
    Indiana Soybean Alliance 2013 - 2016
    Indianapolis, Indiana, Us
    I served as a strategic marketing advisor for Indiana Soybean Alliance and Indiana Corn Marketing Council, developing marketing plans that aligned with and advanced their new three-year business strategy. Drawing on my expertise in strategic planning, I crafted comprehensive plans to support the organizations' key initiatives, helping position them for future growth and success.
  • Archer Daniels Midland Company
    Global Marketing Communications Manager, Food & Beverage Ingredients And Industrial Products
    Archer Daniels Midland Company 2008 - 2013
    Chicago, Il, Us
    With a deep understanding of consumer insights and market trends, I spearheaded cross-functional teams to develop and execute strategic plans that drove growth for a Fortune 30 food and industrial company. Our efforts spanned marketing, research, innovation, and long-term brand strategy for a $28 billion brand portfolio accounting for over a quarter of the organization's sales.
  • Vandegriff & Associates
    Director Of Business Development
    Vandegriff & Associates 2006 - 2008
    As the primary point of contact, I cultivated strong partnerships with each client by gaining their trust and delivering results. My commitment to understanding their business objectives enabled me to provide strategic counsel that drove growth. Whether brainstorming creative strategies or managing campaigns end-to-end, I aimed to exceed expectations every time.
  • Cke Restaurants
    Regional Marketing Manager
    Cke Restaurants 2000 - 2006
    Franklin, Tennessee, Us
    Being the marketing director for a five-state region encompassing over 400 restaurants, I skillfully directed and implemented the overall corporate marketing strategy. By seamlessly blending franchise priorities with corporate strategic goals, I created initiatives that motivated field teams while driving sales and profits higher.
  • Pioneer Hi-Bred International, Inc.
    Regional Communications Manager
    Pioneer Hi-Bred International, Inc. 1997 - 2000
    I formulated and implemented comprehensive marketing plans across three sales regions spanning seven states. With a keen eye for long-term growth, I charted multi-year strategies to drive sustained success in diverse markets.
  • Wabash Valley Broadcasting, Inc.
    Senior Account Executive
    Wabash Valley Broadcasting, Inc. 1992 - 1997
    Serving as the sales captain, I steered our 60-station radio network through the competitive waters of Indiana and Illinois, boosting revenue by an average of 28% annually.

Karl Locascio Education Details

  • Purdue University
    Purdue University
    Marketing
  • Bishop Dwenger High School
    Bishop Dwenger High School

Frequently Asked Questions about Karl Locascio

What company does Karl Locascio work for?

Karl Locascio works for Locascio Consulting

What is Karl Locascio's role at the current company?

Karl Locascio's current role is GLOBAL MARKETING STRATEGIST WITH FORTUNE 30 AND NON-PROFIT EXPERIENCE..

What is Karl Locascio's email address?

Karl Locascio's email address is ka****@****ker.com

What schools did Karl Locascio attend?

Karl Locascio attended Purdue University, Bishop Dwenger High School.

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