Karl Locascio Email & Phone Number

Indianapolis, Indiana, United States

North Bloomfield, Oh, Us

Norden Mfg is forever inspired by this history, propelled by innovation, and driven by a wish to improve the lives of our family, our farming community, and our agricultural industry. We are motivated by our promise to provide affordable equipment that is simple to run, easy to repair, and built for long and reliable use.

I developed compelling brand stories, and strategic marketing plans for two B2B companies and one B2C client. These stories and plans were designed to connect with the values and interests of their target audiences. To better understand customers I created and refined customer personas that reflected their changing needs. This approach helped to enhance customer engagement and build stronger relationships. Additionally I integrated both traditional and digital media strategies ensuring a cohesive approach that increased brand awareness and fostered customer loyalty.

Ladoga, Indiana, Us

With years of experience as a senior leader, I bring a wealth of knowledge in strategy development and execution to the table. I have played an instrumental role in crafting impactful business strategies and marketing communications plans for Bane-Welker, leveraging market research and public relations to drive results. My leadership capabilities enabled me to effectively manage a marketing team comprised of two managers and three agencies, aligning our collective efforts to propel the organization forward. I am adept at implementing strategic initiatives that deliver measurable outcomes. My analytical skills and solution-oriented mindset allow me to provide valuable perspective and oversight.

Indianapolis, Indiana, Us

Driving responsible and profitable international growth through strategic business transformation. Defining and prioritizing key strategies to expand globally, boost revenues, and deliver strong returns - all with an eye toward operational excellence and corporate responsibility. Brands included were Royal Purple, Bel-ray and Truefuel

Indianapolis, Indiana, Us

I served as a strategic marketing advisor for Indiana Soybean Alliance and Indiana Corn Marketing Council, developing marketing plans that aligned with and advanced their new three-year business strategy. Drawing on my expertise in strategic planning, I crafted comprehensive plans to support the organizations' key initiatives, helping position them for future growth and success.

Chicago, Il, Us

With a deep understanding of consumer insights and market trends, I spearheaded cross-functional teams to develop and execute strategic plans that drove growth for a Fortune 30 food and industrial company. Our efforts spanned marketing, research, innovation, and long-term brand strategy for a $28 billion brand portfolio accounting for over a quarter of the organization's sales.

As the primary point of contact, I cultivated strong partnerships with each client by gaining their trust and delivering results. My commitment to understanding their business objectives enabled me to provide strategic counsel that drove growth. Whether brainstorming creative strategies or managing campaigns end-to-end, I aimed to exceed expectations every time.

Franklin, Tennessee, Us

Being the marketing director for a five-state region encompassing over 400 restaurants, I skillfully directed and implemented the overall corporate marketing strategy. By seamlessly blending franchise priorities with corporate strategic goals, I created initiatives that motivated field teams while driving sales and profits higher.

I formulated and implemented comprehensive marketing plans across three sales regions spanning seven states. With a keen eye for long-term growth, I charted multi-year strategies to drive sustained success in diverse markets.

Serving as the sales captain, I steered our 60-station radio network through the competitive waters of Indiana and Illinois, boosting revenue by an average of 28% annually.

Bachelor Of Science (Bs), Marketing

Education record