Karl Norsen

Karl Norsen Email and Phone Number

Technical Lead @ SetJetters
Karl Norsen's Location
Greater Seattle Area, United States
About Karl Norsen

My career in Digital Advertising and Technology has given me a unique perspective on how companies can effectively leverage digital communication and tools to build lasting consumer connections and scale their business. I have ground-up experience managing and building teams that include technology development, product management, project management, digital production, ad tech, and user experience. I deeply understand the importance and critical contributions of each role in a successful digital implementation. I believe that in addition to skilled teams, you also need clear direction, strong communication, data, research, and creative thinking to deliver outstanding products.

Karl Norsen's Current Company Details
SetJetters

Setjetters

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Technical Lead
Karl Norsen Work Experience Details
  • Setjetters
    Chief Technology Officer, Co-Founder
    Setjetters Apr 2023 - Present
    Lead for all technical and engineering-related decisions and execution. Participated in all stages of product growth, from initial concept to income-making small business. SetJetters is a start-up focused on the rapid growth of film tourism worldwide.
  • Edelman Dxi
    Senior Vice President, Product Innovation Lead
    Edelman Dxi Nov 2021 - Apr 2023
    Drive product development and technical initiatives globally, leading product enhancements for Data and Intelligence by creating and executing against the product roadmap. Organize and facilitate planning across Product, Technology, Data Science, and Operations. Partner with cross-functional teams to drive initiatives related to new product development. Drive growth and profitability to meet revenue goals.
  • Edelman
    Senior Vice President, Digital
    Edelman Oct 2018 - Nov 2021
    Greater Seattle Area
    Function as a client lead for digital strategy across several different touchpoints. Provide clear and actionable strategic direction based on a combination of research, user input, experience, data and analytics, budget, project goals, and ROI. Own responsibility for project success, team direction, and a holistic understanding of all roles required to execute recommendations. Participate in new business evolution, pitch, and presentation workflows to support revenue growth.
  • Edelman
    Vice President, Digital
    Edelman May 2017 - Oct 2018
    Greater Seattle Area
    Lead for Edelman and Assembly's highly integrated Technology offering in the Pacific Northwest. Focused on developing a digital practice that grows the business, uncovers new opportunities across Technology/Digital/AdTech, and fosters deep collaboration across all accounts and departments. Developed the framework for an interconnected department capable of delivering on any size project and with the core talent to contribute at the highest level for all client needs. Partnered closely with Creative, Analytics, Strategy, Media, and Account teams to elevate and deliver visually impactful and deeply connected experiences.
  • Publicis
    Vp, Digital And Technology
    Publicis Sep 2015 - Apr 2017
    Responsible for leadership, direction, implementation, and ongoing management of the Publicis digital and technology teams. Directly oversaw digital production, development, and UX as well as provided direction and the strategic course for the agency’s digital roadmap. Continually identified, researched, and tested new trends, technologies, and concepts as they related to digital marketing and media. Proactively developed and/or identified potential relationships with new online platforms, technology providers, and digital partners. Managed and developed staff, as well as made recommendations for high-level departmental development to address a changing interactive landscape. Worked seamlessly with Account, Media, Creative, and Traffic teams to ensure quality and brand cohesiveness while developing and executing digital strategy across a wide range of agency clients and verticals.
  • Radarworks
    Vp, Technology / Managing Director, Seattle
    Radarworks Jan 2015 - Sep 2015
    Greater Seattle Area
    Oversaw operations of the agency’s largest office while continuing to lead technology initiatives in accordance with the company’s vision, capabilities, and infrastructure goals across locations in Seattle, Los Angeles, and New York. Responsibilities included direct management of the development team, interactive project management, IT (internal staff + external support partners), and operations staff. Represented the agency as the technology SME in new business efforts and all existing client relationships. Goals included providing excellence across all digital initiatives for both client and internal projects, the development of a highly robust and reliable IT infrastructure across all locations, and maintaining a workplace and environment that fostered collaboration and enabled excellence.
  • Radarworks
    Vice President, Technology Services
    Radarworks Dec 2012 - Jan 2015
    Greater Seattle Area
    Provided technology leadership for the agency’s vision, capabilities, and infrastructure. Responsibilities included management of development, social marketing, interactive project management, and IT teams across locations in Seattle and Los Angeles.
  • Radarworks
    Interactive Services Director
    Radarworks Nov 2011 - Dec 2012
    Greater Seattle Area
    Responsible for cross-agency interaction with Account, Creative, Operations, Events and Media departments. Provided the strategic vision for the agency’s development and digital offerings, and managed the entire technical process to ensure flawless execution for a wide variety of projects from start to finish. Represented the department inside the agency and externally, led teams of internal and external web designers, developers, and project managers, and continuously collaborated with clients on new and existing business opportunities.
  • Cole & Weber
    Director Of Creative Technology
    Cole & Weber Jul 2010 - Nov 2011
    Greater Seattle Area
    Team lead focused on driving innovative uses of technology that brought ideas to life in meaningful ways for consumers. Drove the integration of technology to build relevant and engaging experiences that delivered business impact. Supervised all technology developed on behalf of the agency or our clients and led the development team to successful, timely executions of the company’s vision and our client’s goals.
  • Cole & Weber
    Lead Connection Engineer
    Cole & Weber Sep 2009 - Jul 2010
    Greater Seattle Area
    Strategic lead responsible for setting and driving long-term vision and strategy for how a brand should connect with people in ways that are meaningful and that enhance their business.
  • Cole & Weber United
    Lead Developer
    Cole & Weber United May 2006 - Sep 2009
    Greater Seattle Area
    Team lead for architecting and developing leading-edge websites, web applications, and SAAS solutions for both in-house systems and client projects. Focused on enterprise technologies, scalability, high performance, integrated reporting, and user experience.
  • Cole & Weber
    Senior Developer
    Cole & Weber Feb 2002 - May 2006
    Greater Seattle Area
  • Ehome.Com
    Lead Web Designer/Site Builder
    Ehome.Com 1999 - 2001
    Redmond, Washington

Karl Norsen Skills

Mobile Applications Web Applications User Experience Digital Media Advertising Xml Web Design Digital Marketing Flash Visual Studio Strategy Css Agile Methodologies Information Architecture Online Advertising Jquery Digital Strategy Social Media Marketing T Sql Linq Data Visualization .net Javascript Sql Server Management Studio Marketing Management Asp.net Mysql Integrated Marketing Social Media Objective C Tableau

Karl Norsen Education Details

Frequently Asked Questions about Karl Norsen

What company does Karl Norsen work for?

Karl Norsen works for Setjetters

What is Karl Norsen's role at the current company?

Karl Norsen's current role is Technical Lead.

What is Karl Norsen's email address?

Karl Norsen's email address is ka****@****man.com

What is Karl Norsen's direct phone number?

Karl Norsen's direct phone number is +120659*****

What schools did Karl Norsen attend?

Karl Norsen attended Capella University, Linfield University.

What are some of Karl Norsen's interests?

Karl Norsen has interest in Xbox (Console Series), Zillow, Web Design, User Interfaces, Design, Interaction Design, Technology, Marketing, American Airlines, Technology Trends.

What skills is Karl Norsen known for?

Karl Norsen has skills like Mobile Applications, Web Applications, User Experience, Digital Media, Advertising, Xml, Web Design, Digital Marketing, Flash, Visual Studio, Strategy, Css.

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