Karly Shoemaker Email & Phone Number

Los Angeles, Ca, Us

Greater Los Angeles Area

Greater Los Angeles Area

Represent a handful of international brands in the U.S. that are diverse in design, uniquely special and inspirational in character: MINKPINK, STYLESTALKER, SOMEDAYS LOVIN, EVIL TWIN, JARLO LONDON, BARDOT, CAMEO, KEEPSAKE, FINDERSKEEPERS* Implement marketing campaigns by analyzing sales forecasts* Prepare marketing and advertising strategies, plans and objectives* Ensure consistency in brand messaging* Maintain relations with market influencers* Work closely with retailers on collaborative opportunities* Develop social media strategies that drive traffic to stockist and support sell through using hyperlinks mentions and hashtags* Support sales agents by providing market trends, forecasts, account analysis and new product information* Develop new relationships with various media - editorial, online, celebrity* Achieve celebrity placements thorough stylist relations, acquired clients/agencies* Host press appointments* Achieve Editorial placements in both print & online through acquired relationships* Develop market pitches* Create and manage offline promotional events for celebrity gifting, range releases and social functions.

* Source inspiration, manage mood boards and assist in creative development* Selection of models, looks and overall brand positioning * Attend shoots and monitor for brand compliance* Tracking and monitoring of all samples internally and externally* Ensure brand integrity on various shoots, including accessory and prop selecting, hair and makeup aligns with styling direction

Greater Los Angeles Area

* Service existing accounts, obtain orders and establish new accounts by planning and organizing daily work schedule on existing or potential sales outlets and other trade factors* Keep management informed by submitting activity and results reports, such as daily call reports, weekly work plans and territory analyses.* Research seasonal market trends * Conduct sales appointments

Greater Los Angeles Area

JOYRICH, HOLLYWOOD MADE, STUDY FOOTWEAR, HALFMAN ROMANTICS* Sales Representative for Halfman and JOYRICH at Project Global Tradeshow* Met with buyers to drive new business ops.* Showroom merchandising* Update and maintain client database* Schedule showroom appointments * Sample shipment, tracking and receiving

A fusion between EdVenture Partners and Chevrolet Campus Promotions. Planned, promoted, and executed, an entire advertising campaign for Chevrolet featuring three vehicles: Cruz, Camaro, and Equinox. Designed all promotional material to be advertised on the University of Southern California campus. Learned to communicate and work with a professional client: Chevrolet.

Planned an implemented a branding strategy Participated in sales meetings Learned about licensing/dealt with possible licensee's Gained experience in entrepreneurship/advertising

Ba, Graphic Design

Activities and Societies: Kappa Kappa Gama - Delta Tau Chapter. Held the position of Diversity Chairman on Chapter Council.

Minor: Advertising, Graphic Communications

International Marketing

Studied International Marketing for 6 weeks in Barcelona, Spain. Traveled on the weekends to : Madrid, Paris, Florence, and Italy.