Admissions And Marketing Director
CurrentI manage the admissions process and family census for the entire senior living facility, previously Grace Healthcare. I manage a $14K+ annual marketing budget and implement marketing programs, including the Back to School Fair, Grace’s Give Back Program and Project Search. I also lead progression planning of current staff and assist with evaluations for 120+ employees.Key Accomplishments: • Increased occupancy from 75% to 94% in three months • Maintain a 93%+ occupancy rate post COVID-19• Reliably hit monthly admissions goals by 120%• Increased number of referrals by 30% • Recruited, hired and trained 60+ employees • Created a pipeline for students to maintain staffing goals that generated increased census and revenue