Karol Morales Maureira
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Karol Morales Maureira Email & Phone Number

Data Analyst | Business Analyst | Diplomado in Estadística | Power BI | Looker Studio | SQL | Python at The Duracell Company
Location: Santiago, Santiago Metropolitan Region, Chile 12 work roles 2 schools
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Role
Data Analyst | Business Analyst | Diplomado in Estadística | Power BI | Looker Studio | SQL | Python
Location
Santiago, Santiago Metropolitan Region, Chile
Company size

Who is Karol Morales Maureira? Overview

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Karol Morales Maureira is listed as Data Analyst | Business Analyst | Diplomado in Estadística | Power BI | Looker Studio | SQL | Python at The Duracell Company, a with 2214 employees, based in Santiago, Santiago Metropolitan Region, Chile. AeroLeads shows a matched LinkedIn profile for Karol Morales Maureira.

Karol Morales Maureira previously worked as Business Analyst at The Duracell Company and Senior Data Analyst | Customer data analytics department at Walmart Chile. Karol Morales Maureira holds Diplomado, Estadística, Mención En Métodos Estadísticos from Pontificia Universidad Católica De Chile.

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The Duracell Company

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Profile bio

About Karol Morales Maureira

Publicista, un poco geek que le gusta viajar.

Listed skills include Digital Marketing, Online Advertising, Social Media, Community Management, and 23 others.

Current workplace

Karol Morales Maureira's current company

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The Duracell Company
The Duracell Company
Data Analyst | Business Analyst | Diplomado in Estadística | Power BI | Looker Studio | SQL | Python
chicago, illinois, united states
Website
Employees
2214
AeroLeads page
12 roles

Karol Morales Maureira work experience

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Business Analyst

Current

Santiago, Santiago Metropolitan Region, Chile

Mar 2024 - Present

Senior Data Analyst | Customer Data Analytics Department

Santiago, Chile

- Worked with different areas to perform analysis and find patterns, trends and key opportunities with data from customers of the "Mi Club" program.- Development of reporting in Looker studio and Power BI for the company. - Data orchestration and architect design for key company projects in the marketing area.

Apr 2022 - Dec 2023

Product Analyst

Santiago, Chile

- Work with in-store product development teams for different business units (Sodimac CL-PE, Falabella CL) in the product department.- Construction of automated data processes for performance reporting in Data Studio. - Tagging and construction of behavioral reporting of products through Adobe Analytics.

Sep 2021 - Apr 2022

Business Analyst | Bi & Big Data Department

Santiago, Chile

- In charge of the implementation project in the Salesforce Marketing Cloud tool by the BI & Big Data department. - Construction of processes for monitoring reporting for NBA (Next Best Action) project performed by Tableau.- In partnership with the Data Science team, creation of analytical models for Contactability for the risk department.

Jan 2020 - Sep 2021

Senior Analyst | Bi & Big Data Department

Santiago, Chile

- Collect, clean and analyze customer data to identify patterns, trends and opportunities for improvement.- Use reporting tools to evaluate campaign performance and effectiveness of CRM strategies.- Plan, coordinate and execute customized CRM campaigns, using channels such as email, SMS and push notifications.

Dec 2016 - Jan 2020

Trafficking And Campaign Analyst

Santiago, Chile

Set up and manage advertising campaigns on various platforms (GMP, Facebook Ads), ensuring the correct implementation of pixels and tracking.- Optimize ad delivery to maximize viewability and ROI.-A/B testing and adjustments based on results analysis to optimize performance. -Generate detailed performance reports and present analysis to internal and external stakeholders.- Brands I used to work with: - Intel Latinoamérica - SAP Latinoamérica.

Jan 2016 - Dec 2016

Social Media Analyst

Santiago, Chile

- Evaluate social media performance, monitor key metrics and provide regular analytical reports.- Utilize specific social analytics tools and engagement metrics to evaluate effectiveness of strategies.- Collaborate with creative teams to create relevant and engaging content that resonates with the retail audience.- Plan and execute content campaigns to promote products, offers and special events.- Monitor competitor's social media activities and propose strategic adjustments based on comparative analysis.- Identify opportunities to differentiate the brand in the retail space.- Brands I used to work with: - Cencosud: Tiendas Paris, Tiendas Johnson

Feb 2015 - Jan 2016

Social Media Manager

Apoquindo 3846 Oficina 001 Y 002 Las Condes, Santiago

Competencias Relacionadas:-Moderación, administración y mecánicas de comunidades digitales .-Generación de contenido en RRSS.-Elaboración de propuestas creativas.-Análisis de estadísticas y métricas-Creación de Estrategias de Redes.Marcas con que trabaje: -Homy-Sodimac Constructor.-KidZania.-Gasco.-Come Bien Vive Bien / Nestlé Contigo. -Savory.-Midea.

Nov 2014 - Feb 2015

Social Media Analyst

Vida Parque

Presidente Riesco 5330, Las Condes

Analista de la marca en el ambito digital, en sus plataformas sociales.Competencias Relacionadas: - Buscar y analizar la data de la marca en redes sociales.- Identificación y solución de problemas sobre el análisis realizado.- Realización de informes sobre estadísticas de redes sociales.

Jul 2014 - Nov 2014

Strategic Planner And Social Media Analyst

Santiago, Chile

- Development and implementation of marketing and communication strategies for clients, aligned with business objectives. - Market analysis, competitor research and identification of strategic opportunities. - Advanced use of social media analytics tools to assess performance and brand perception.- Interpretation of data to adjust strategies and improve engagement.- Brands I have worked with: - Cerveza Cristal - Cristal Light - Cristal Cero - Pisco Campanario - Sahne-Nuss - Súper 8 - Vichy - Viajes El Corte Inglés - Adidas: Santiago Marathon 2013

Apr 2012 - Aug 2014

Ux Design | Interacción, Interfaz Y Arquitecto De Información.

Zoup

Santiago Province, Chile

Dedicada al análisis de los proyectos, arquitectura de información, experiencia de usuario y diseño de interacción e interfaz.Marcas con que he trabaje: - Inmobiliaria Desco- I can’t believe this is butter-Bonella-Boxing Chile-Mihuella.cl-Sexto Sentido

May 2011 - May 2013

Web Design | Práctica Profesional

Zoup

Santiago Province, Chile

Encargada de producir soluciones gráficas en UX y UI. Implementación de estrategias creativas para marcas en plataformas online.Marcas con las que he trabajado:- Elige Vivir Sano, Gobierno de Chile.- Inmobiliaria Manquehue- Ecovida

Feb 2011 - May 2011
Team & coworkers

Colleagues at The Duracell Company

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2 education records

Karol Morales Maureira education

Publicista, Direccion De Arte Y Redacción; Marketing; Diseño.

FAQ

Frequently asked questions about Karol Morales Maureira

Quick answers generated from the profile data available on this page.

What company does Karol Morales Maureira work for?

Karol Morales Maureira works for The Duracell Company.

What is Karol Morales Maureira's role at The Duracell Company?

Karol Morales Maureira is listed as Data Analyst | Business Analyst | Diplomado in Estadística | Power BI | Looker Studio | SQL | Python at The Duracell Company.

Where is Karol Morales Maureira based?

Karol Morales Maureira is based in Santiago, Santiago Metropolitan Region, Chile while working with The Duracell Company.

What companies has Karol Morales Maureira worked for?

Karol Morales Maureira has worked for The Duracell Company, Walmart Chile, Falabella, Telefonica Chile, and Media Interactive.

Who are Karol Morales Maureira's colleagues at The Duracell Company?

Karol Morales Maureira's colleagues at The Duracell Company include Bart Van Malder, Soo Young, Joanna Solis De La Guardia, Piotr Cebulski, and William Fitzgerald.

How can I contact Karol Morales Maureira?

You can use AeroLeads to view verified contact signals for Karol Morales Maureira at The Duracell Company, including work email, phone, and LinkedIn data when available.

What schools did Karol Morales Maureira attend?

Karol Morales Maureira holds Diplomado, Estadística, Mención En Métodos Estadísticos from Pontificia Universidad Católica De Chile.

What skills is Karol Morales Maureira known for?

Karol Morales Maureira is listed with skills including Digital Marketing, Online Advertising, Social Media, Community Management, Web 2.0, Digital Strategy, Social Media Marketing, and Web Design.

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