Karsten Haas

Karsten Haas Email and Phone Number

Managing Director D-A-CH Cluster Recordati SPC @ Recordati Pharma GmbH
Karsten Haas's Location
Ulm, Baden-Württemberg, Germany, Germany
Karsten Haas's Contact Details

Karsten Haas work email

Karsten Haas personal email

n/a
About Karsten Haas

A respected expert at building and leading successful in-market, international, functional and cross-functional teams to increase sales and improve profit contribution. Astute, highly adaptable and energetic as a commercial leader, with extensive experience in Global Strategic & Operational Marketing, Sales Management, Market Access, Commercial Effectiveness, Business Development and Licensing in Specialty and Primary Care throughout international markets.Core strengths include; people development, strategic planning, omnichannel marketing, brand leadership and key account management – with a demonstrable record of initiating, leading and delivering challenging projects through innovation, collaboration and a consistent can-do mentality.

Karsten Haas's Current Company Details
Recordati Pharma GmbH

Recordati Pharma Gmbh

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Managing Director D-A-CH Cluster Recordati SPC
Karsten Haas Work Experience Details
  • Recordati Pharma Gmbh
    Managing Director D-A-Ch Cluster
    Recordati Pharma Gmbh Jan 2024 - Present
    Ulm, Baden-Württemberg, De
  • Recordati Pharma Gmbh
    General Manager
    Recordati Pharma Gmbh Mar 2022 - Dec 2023
    Ulm, Baden-Württemberg, De
  • Grünenthal Group
    Vp Global Brand Lead Palexia
    Grünenthal Group Oct 2018 - Feb 2022
    Aachen, De
    - Responsibility for the flagship Grünenthal brand, with yearly revenue of >€305m, delivering double digit growth from '18 to today- Member of the Global Marketing & Partnering Leadership Team - Leading a team responsible for the strategic and tactical brand planning, incl all product life cycle management initiatives and programmes from launch to LoE.- Successful development and delivery of advanced Customer Experience (Cx) excellence and spearheaded the implementation of industry-leading Omnichannel capabilities and analytics across business segments - Successful management of international partners.
  • Grünenthal Group
    Vice President, Head Of Business Unit Pain
    Grünenthal Group Feb 2015 - Sep 2018
    Aachen, De
    - Leading the Pain Business Unit, encompassing; Sales Operations, Marketing, Marketing Services (including Digital Services), Training, internal Communications, SFE & Market Insights - Member of the German affiliate management board with a Team-Lead, of approx. 230 FTEs- Development of commercial strategies, incl; Market Access, Payer relations, rebate contracts/tendering and Hospital Business. - Successful introduction of several 2nd brand strategies and tactics- Driving brand re-vitalization by optimizing and streamlining Sales and Marketing operations, incl.; targeting & segmentation, brand re-positioning, and establishing a KAM structure to address and maximize secondary care sector outcomes, with resulting delivery of a Palexia growth rate of +14% in 2018.
  • Grünenthal Group
    Vice President, Head Of Marketing Palexia And Narcotic Pain Portfolio
    Grünenthal Group Jan 2014 - Feb 2015
    Aachen, De
    - Leading Palexia marketing within the EUA Marketing Leadership Team, with a strong focus on launching new clinical comparative study data, simplifying overall brand communications across all countries.- Leading global strategic brand planning and tactics, as well as all product life cycle management initiatives and programmes.- Strategic and operational brand management - Successful re-launch and launch readiness management.- Coordination of international pricing and tendering for established narcotic brand portfolio.- Successful Late Life-Cycle Management (LLCM) preparations for Grünenthals patch franchise
  • Grünenthal Group
    Senior Director, Head Of Marketing Versatis & Pain Portfolio
    Grünenthal Group May 2012 - Dec 2013
    Aachen, De
    - Leading the EU&A Versatis Marketing, as part of the EU Marketing Leadership Team. - Leading strategic brand planning & tactics as well as all product life cycle management initiatives and programmes incl brand re-launch and fostering of brand belive- Successful international brand team development applying a viral change process.- Development of strategic and operational brand leadership and the establishment of a resonat communication to HCPs, achieving >250m revenues as one of the most important Grunenthal brands
  • Grünenthal Group
    Senior Director Commercial Development - Business Insight
    Grünenthal Group Jan 2011 - Apr 2012
    Aachen, De
    - Responsible for ongoing EU&A P&L analytics, investment recommendations & KPI monitoring. - Business monitoring/reporting – evaluation of proposals and corrective performance activities- Member of the Commercial Developement Team- Successful establishment of performance tracking tools and processes.- Introduction of Veeva CRM.- Successful launch of digital iDetailing using iPads for Sales promotional activities.- Development and launch of advanced Targeting and Segmentation activities.- Development and introduction of commercial launch readiness processes including tracking
  • Grunenthal Northern Europe B.V.
    Director Global Brands Northern Europe
    Grunenthal Northern Europe B.V. Apr 2009 - Dec 2010
    - Member of the Northern European Leadership Team responsible for all established brand commercial activities with all assigned countries (BeNeLux, Ireland, Nordics) - Development and Management of regional strategic brand planning and cross country aligned tactics to leverage synergies. - Successful launch of Versatis in Ireland. (one of the most successful product launches in Ireland) - Leadership and facilitation on Brand Management, & SFE: Targeting & Segmentation, structures and recruitment, CRM set up.- Ensuring enhancements of regional Marketing & Sales Excellence Initiatives, including exchange of best practices & transfer learning from other countries into the region, aligning procedures, e.g. CRM, Customer Profiling and Adoption based tailored communications
  • Grünenthal
    Global Sales Force Effectiveness Director
    Grünenthal Oct 2007 - Mar 2009
    Aachen, De
    - Development and implemention of a sales force effectiveness programs in EU- Development of Portfolio analysis and optimization programs- Ensuring harmonization of targeting processes- Establishing resource optimization and territory alignment processes- Deliver a programme to increase Call Quality- Identify emerging new stakeholders and develop procedures and guidance on how to approach them- Establishment of Key Account Management processes, guidelines and structures across countries
  • Grünenthal
    Director Sfe & Area Director Northern Europe
    Grünenthal Jun 2007 - Apr 2008
    Aachen, De
    - Interface between given counties and all strategic and operational HQ functions.- Planning & coordination of planning activities for the mid-term planning.- Monitor actual results compared to budget and ensure timely alerts if deviations occur.
  • Grünenthal
    Manager Sales Force Effectiveness & Area Manager Germany
    Grünenthal Jul 2003 - Jun 2007
    Aachen, De
  • Grünenthal Italy
    Sales Director
    Grünenthal Italy Dec 2000 - Jun 2003
  • Grünenthal Italy
    Assistant General Management
    Grünenthal Italy Jan 1998 - Dec 2000
  • Grünenthal
    Marketing Executive Africa, Middle East, Australasia
    Grünenthal 1996 - 1997
    Aachen, De

Karsten Haas Skills

Sales Effectiveness Pharmaceutical Industry Pharmaceutical Sales Product Launch Market Access Management Market Analysis Strategy Leadership Marketing Strategy Marketing Pain Management Marketing Management Crm Cross Functional Team Leadership Global Marketing Sales Key Account Management Business Strategy Neurology Change Management Strategic Planning Market Research Hospital Sales Oncology Customer Relationship Management Sales Management Strategic Thinking Team Leadership Competitive Intelligence People Management Coaching Dermatology Sales Force Effectiveness Pharmaceuticals Pain Hospitals Strategy Development Sales Operations Closed Loop Marketing Business Insights Commercial Business Development Relationship Marketing Account Management

Karsten Haas Education Details

  • Insead
    Insead

Frequently Asked Questions about Karsten Haas

What company does Karsten Haas work for?

Karsten Haas works for Recordati Pharma Gmbh

What is Karsten Haas's role at the current company?

Karsten Haas's current role is Managing Director D-A-CH Cluster Recordati SPC.

What is Karsten Haas's email address?

Karsten Haas's email address is ka****@****hal.com

What schools did Karsten Haas attend?

Karsten Haas attended Insead.

What skills is Karsten Haas known for?

Karsten Haas has skills like Sales Effectiveness, Pharmaceutical Industry, Pharmaceutical Sales, Product Launch, Market Access, Management, Market Analysis, Strategy, Leadership, Marketing Strategy, Marketing, Pain Management.

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