Digital Marketing Specialist
Current• Design and implement digital marketing strategies in sync with the company's overarching goals.• SEO (Search Engine Optimization) and Market Research• Keyword research, optimize website content and structure for improved organic search rankings. •Implementing on-page and off-page SEO practices to enhance website visibility. Using tools such as Google Analytics and other SEO software to monitor and analyze performance.• Content and Social Media Marketing:… Show more • Design and implement digital marketing strategies in sync with the company's overarching goals.• SEO (Search Engine Optimization) and Market Research• Keyword research, optimize website content and structure for improved organic search rankings. •Implementing on-page and off-page SEO practices to enhance website visibility. Using tools such as Google Analytics and other SEO software to monitor and analyze performance.• Content and Social Media Marketing: Develop and manage content for various platforms, ensuring optimization for search engines and engagement on social platforms.• Paid Media Advertising: Design and manage ad campaigns on platforms like Google Ads, Facebook Ads, etc. Oversee advertising budgets, optimize for performance, and ensure efficient spending. Develop and test ad creatives, copies, and landing pages for maximum conversion. Show less