"What makes anyone buy anything?" & "What makes people buy what is clearly rubbish?"I adore sales & Marketing. Love it more when I’m exploring the psych perspectives of consumer behaviour. Keen interest in conversions and irrationality. I enjoy studying new trends and researching. Occasionally I defend my views in public but I am just as likely to start a debate in an empty room.Industries I love:Medical (aesthetics), skincare, e-commerce, e-sports, gaming, and sports
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Executive DirectorNoto Motor Mar 2023 - PresentSingapore -
Head Of Business DevelopmentSmc - Sellmorecondos Oct 2020 - PresentSingaporeSub - Brand Under Blinkonomics:sellmorecondos (Role: Founder/Lead trainer)Created a sub-brand niche to serve the real estate sector- Conducting training for agents from ERA, Huttons and OrangeTee- 3.5 years track record of running marketing campaigns for realtors on Google, Meta and LinkedIn
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Creative DirectorBlinkonomics Pte Ltd Oct 2020 - PresentSingaporeI lead a team of Digital Marketers and Software engineers to create and deliver effective marketing campaigns for our clientsSome campaigns of note:- Helped brands such as Microsoft, Zebra and IK Copy Paper launch promotions on multiple platforms- Helped Medical Aesthetic and Dental clinics achieve on average 5-10x ROAs for their digital advertising campaigns- Created PHMC-compliant marketing and information platforms, lead collection and follow-up systems for clinics-… Show more I lead a team of Digital Marketers and Software engineers to create and deliver effective marketing campaigns for our clientsSome campaigns of note:- Helped brands such as Microsoft, Zebra and IK Copy Paper launch promotions on multiple platforms- Helped Medical Aesthetic and Dental clinics achieve on average 5-10x ROAs for their digital advertising campaigns- Created PHMC-compliant marketing and information platforms, lead collection and follow-up systems for clinics- Created the sellmorecondos sub-brands to better serve the real estate market in Singapore Show less -
Deputy General Manager MarketingClearsk® Group Of Laser Aesthetic Clinics Apr 2023 - Jul 2023 -
Marketing ManagerF17 Football Academy May 2019 - Sep 2020SingaporeI was responsible for the company's existing digital media and it's transformation, lead generation processes, customer communication modules, and their marketing collaterals.Several highlights include:- Created a trial booking system that led to 400 new trial bookings in a single year- Created new advertising and media campaigns increasing likes, engagements and - Increased visibility and ranking of the Website (SEO) from unranked to top 3 across various keywords.-… Show more I was responsible for the company's existing digital media and it's transformation, lead generation processes, customer communication modules, and their marketing collaterals.Several highlights include:- Created a trial booking system that led to 400 new trial bookings in a single year- Created new advertising and media campaigns increasing likes, engagements and - Increased visibility and ranking of the Website (SEO) from unranked to top 3 across various keywords.- Worked with external partners (DAS, Plano, Goal.com, and others) to increase the reach of F17 to various target audiences.- Implemented digital signup and claim processes for class packages (Integrated Payment gateways with a class purchasing and booking system)- Advertising campaigns to sell tickets for June and Dec camps (3-6x ROAs - Using Facebook/SEM) Show less -
Head Of MarketingCradle Pte Ltd Feb 2015 - Apr 2019SingaporeMy role included all marketing functions, business development and tech initiatives at Cradle.Notable Achievements: - Digital transformation of the workflow processes at Cradle- Turned around a F&B subsidiary (raised revenue by 60% using ops and marketing)- Implementing marketing automation and tech initiatives
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Marketing And SalesGreat Eastern Life May 2010 - Jan 2015SingaporeRoles: Intern, Life Planner and Marketing Strategist with a Great Eastern AgencyNotable Achievements:- Using Social Media for Lead Generation (Generated over 300 leads in 3 campaigns)- Created successful roadshows using Social Media Marketing (Brought in over 150 families)- Solved the recruitment issue of the agency (Brought in 25 new agents using Facebook advertising)
Karthik Rames Education Details
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Psychology, Management -
Catholic Junior College -
Anglo Chinese School (Independent)
Frequently Asked Questions about Karthik Rames
What company does Karthik Rames work for?
Karthik Rames works for Noto Motor
What is Karthik Rames's role at the current company?
Karthik Rames's current role is Community builder.
What schools did Karthik Rames attend?
Karthik Rames attended Singapore Management University, Catholic Junior College, Anglo Chinese School (Independent).
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KARTHIK RAMES
Petaling Jaya -
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Karthik Rames
Johor Bahru
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