Kasey Befeler Email & Phone Number

• Work directly with Production Artists, Art Directors, Creative Strategists and Copywriters• Create designs for various campaign deliverables, landing pages and websites• Design newspapers and trade magazine ads, as well as web banners and html eblasts• Produce mechanical files for both print and web

Cleveland, Ohio, United States

• Created digital social media ads and banners, along with html eblasts• Designed and produced print ads for newspaper and trade magazines• Create flyers, multi-page booklets, brochures and posters• Assisted marketing team with internal campaign materials

Iowa City, Iowa

• Provided academic and graphic support to faculty and students• Designed academic handbooks, course flyers, newsletters and displays• Wrote copy for website and print materials to promote student engagement• Managed website maintenance and social posts

Iowa City, Iowa

• Designed research presentations, infographics and college viewbooks• Created brochures, flyers, newsletters, posters, digital graphics and tradeshow displays• Coordinated print jobs with printing vendors through print production• Produced new design templates and implemented brand cohesiveness for all design work• Designed and printed (in-house) 50+ large-format research posters annually• Maintained the production schedule for the design team

Iowa City, Iowa

• Lead designer for large-format catalogs, direct mail pieces, e-mail and website design • Managed the design and performance of Buckle Down’s electronic advertising• Maintained the marketing production schedule, design procedures and branding standards• Hired, trained and supervised the graphic design team• Created cover artwork for student test-preparation booklets• Worked with typography and styles to format interior textbook layouts• Managed artwork selection… Show more • Lead designer for large-format catalogs, direct mail pieces, e-mail and website design • Managed the design and performance of Buckle Down’s electronic advertising• Maintained the marketing production schedule, design procedures and branding standards• Hired, trained and supervised the graphic design team• Created cover artwork for student test-preparation booklets• Worked with typography and styles to format interior textbook layouts• Managed artwork selection, working closely with editors, project managers and designers Show less

Cedar Rapids, Iowa

• Designed brochures, catalogs, newsletters and direct mail pieces• Created presentations, posters, tradeshow booths, billboards and full bus exteriors• Developed marketing strategies for advertising campaigns and tradeshows• Communicated daily with clients, account managers, vendors and printers• Implemented new branding standards for all design materials

Savannah, Georgia

• Designed product packaging, including tins, bags and gift boxes• Created brochures, catalogs, digital graphics, flyers, postcards and display booths• Wrote copy for product packaging, as well as local radio and television advertisements• Managed photoshoots and photo styling, cataloged all professional and in-house photography• Updated website: byrdcookiecompany.com

Ba, Art/Graphic Design

Activities and Societies: Diving, Alpha Lambda Delta Graduated cum laude

Education record