Directs strategic multichannel marketing plans in mass and multicultural consumer markets; Supervises art direction, copywriting and online content; Writes, edits, and develops scripts for web videos, broadcast commercials, and TV programming; Develops story ideas, interviews, and feature segments for major media outlets; Writes e-commerce product listings with SEO rich copy; Collaborates with client senior management on company-wide communications strategies and initiatives; Leads community involvement efforts, ensuring execution of strategy to improve market presence; Guides integrated strategies to develop culturally sensitive creative, brand/product evolution in Polish and other ethnic markets.Event Production:Integra has produced events for the Polish Consulate, Polish Embassy, and Poland's Ministry of Foreign Affairs at venues including the Chicago Philharmonic, Millennium Park, and Navy Pier; Attained event publicity for past Polish Presidents Lech Kaczynski and Lech Walesa; Developed annual culinary charity event for Chicago Sister Cities and the Office of the Mayor of Chicago with celebrity chefs and foreign diplomats; Co-Produced and wrote scripts for bilingual cooking program "Poland on a Plate" featuring celebrity chefs from Poland and leading Chicago chefs. Worked with Charlie Trotter, Alain Ducasse, and Tony Mantuano on opening Zepter International's Oak Street Chicago store.