• Looking over entire global and domestic operations of the company, that includes but not limited to internal corporate movement, senior/middle tier travel and external corporate accounts.• Foremost of all, global group mobilization/demobilization of labor force from Pakistan & India, inducted in various international ventures, spread across Middle East, Africa and Eastern Europe, through Descon.• Tasked to introduce and implement various other new travel ventures on behalf of the company for active employees, independent customers and corporate clientele.• Enthusiastically and devotedly launching some entirely new travel and tourism concepts for general market, learned and grasped during my employment expedition within the USA.• Launching and functioning of global e-commerce website, social media and allied strategies etc.

• Worked as an independent marketing/media consultant for a number of organizations based in Pakistan. • Various different types of assignments created and executed during this tenure for government agencies, educational institutions, electrical home appliances manufacturers, motorcycle industry, hand knotted carpet industry and TV channels.• Researched and produced a travel/tourism travel show for international market in collaboration with Pakistan Tourism Development Corporation.

• Responsible for entire off shore sales development, outbound marketing and call center operations of the branch office of the company, based in Lahore.• Successfully delivered online support via website portal, cloud based phone network and superior VoIP technology.• Managed a multi diversified team based on reservations agents, chat agents, internet marketing experts, copy writers and accounts specialists.• Served a data bank of 4,000 US and 3,000 UK based active clients. Services included; selling of airline tickets, holiday package vacations (Both independent & Group types), visa assistance, hotel/car hire, Hajj n Umrah, luxury train trips and cruise vacations.• Additionally worked on company's Religious Tours in conjunction with UK and USA offices and partner charity organization United Sikhs of USA.• Research analysis, data collection/compilation, Govt/Private partnership correspondence's and agreement sign up are few additional tasks currently assigned on my end. • Assisted company's Pakistan end corporate clients for all their corporate travel needs and requirements.

• Responsible for lead generation, lead nurture, lead conversion strategy and successful induction of corporate clients in the company.• Collaborated with the firm’s sales team to link marketing with new sales opportunities and lead development.• Managed to set up package vacation wing in the company, enabled us to offer a large format of package vacations with in North America and worldwide.• Had been able to offer additional variety of products to our valuable clients, such as online sales, package vacations, cruise lines, hotel bookings, day excursion trips, car rentals and visa consultancy services, within the US and abroad.• Conceptualized and designed an ERP based travel portal for the company, enabled our customers to get travel, leisure and tourism services round the clock from our end.• Select and oversee vendors for web, banding, and advertising to ensure product quality and message consistency.• Oversee the development and design of collateral's, sales materials, presentations, etc.• Managed website content and design to effectively reach target audience.• Major tasks involved corporate sales building, strategic partnerships with associate tourist companies and electronic marketing formulation for web portal, online marketing arrangement (SEO), through local and offshore basis, agreement signing with overseas tourist associates to maximize competitiveness.• Major assignment was to set up/maintain a CRM (Customer Relationship Management) program, which allowed us and our customers to get integration in various ongoing series of offers such as ticket discounts on monthly basis, hot deals, trip concessions and competitive rates as compared to our competitors.• Directly managed major and critical client accounts, especially those with group travel.

• Led the marketing department of AM. Since the company offered a diversified variety of media based solutions, such as print media, multimedia and electronic media; in lieu of it I have managed to grab a high potential business volume for my existing organization. • Worked as a management consultant for SME Business Support Fund/Ministry of Finance Pakistan, Agri Business Support Fund and National ICT Fund for R&D and a US funded SME project Competitiveness Support Fund.• Myself and my team associates efforts we stood our company in the top performing consulting companies on panel of SME-Business Support Fund/Ministry of Finance Pakistan during the years 2007-2009. • Developing, designing, leading and implementation of various media campaigns for existing and new clients of the company.• Managed to earn high caliber clientele for the organization such as Pel (Pak Elektron Ltd, Sharif Group, Institution of Engineers of Pakistan, United Sikhs of USA, Hush Puppies Pakistan, United Bearing of America Pakistan PVT Ltd, Master Motors Engineers, National Fertilizer Corporation & Omega Industries etc.• Produced mass media plans, keeping in view clients need assessment requirements and forecasting budgeting summaries as to enable them to have a clearer foreseen scenario of their campaign.• Trained a number of executives in my company on product development, marketing strategies, sales tactics, client/organizational behavior and managerial performance.• Developed, re-structured and co-ordinate within the organizational departments successfully, such as Creative Dept, Client Service Dept, Business Development Dept, PR and Accounts.• Have strong knowledge of launching an ATL & BTL campaign and have proved on a number of occasions. • Meeting crucial business development tasks such as new client generations, on-going campaigns, setting targets for future strategy etc.

• Developed research analysis for the entire project of TV and Club Card. • Observed Marketing and Sales Network and generating reports for higher management. • Hiring and deployment of Sales Team Network for Fortune Club Card.• Designing and Starting of Event Management Dept as Head of the programs.• Developed marketing and sales strategies for Fortune Club Card including a call center proposition and set up for the entire network.• Planning, research and execution of the Lucky Draw Program.• Developing and designing of venue and pavilion for the daily lucky draws etc.• Hiring of entire team for the lucky draw program such as script writers, anchors, musicians, coordinators, database officers, makeup artists and customer services agents.

• A subsidiary of World Bridge International based in Idaho, USA.• Hiring and deployment of Customer Services Representatives for the call center.• Conducting and hosting of training programs such as accent development, telephone code of conduct, product knowledge and mock call presentations etc.• Generating sales reports and disposition forms for local and US office.• Arranging and forwarding of all the relevant documentation to the CEO and President on a daily basis.• Creating liaison with the Quality Assurance Department for smooth running of the whole set up.• Gathering leads database from the US office on a frequent level and timely delivery in the local office for line of action.• Developing a clear understanding TOR manual about the tasks and targets between the floor managers, supervisors, team leaders and customer service representatives.

• Generated a number of accounts for the company as team leader including the following; Citigroup UK, Ary Digital, Jang Group, Merchant Ivory Productions, the Royal Bank of Scotland and major business houses. • Have organized numerous business and leisure trips for higher management professionals and general public from all walks of life on frequent basis. • Had been a successful promoter for PIA’s frequent flyer program and generated a huge number of brand loyal clients for the National career.• Had a good sales record and portfolio of package holidays for busy resorts within the USA, Canada and Europe. • Developed an entire package holiday department within the company by providing visa services, car hires, hotels, Airline tickets and travel insurance services to the customers. • Provided fast, efficient and reliable client related services with up to date travel information and itineraries by means of telephonic calls, e-mail’s and fax. • Was responsible for conducting Hajj and Umra deals in the designated seasons and represented the organization on many major events and functions. • Gained substantial experience about the UK and International market by attending seminars and workshops arranged by different multinational companies.

• A family owned franchise of restaurants in Lahore.• Managed the day-to-day running of the business, the major functions being sales, marketing, purchasing, accounts, advertising, human resource management, pricing and strategic decision-making.

• Worked effectively on counter sales of the operation that includes; ticketing, reservations/bookings etc.• Developed new marketing techniques in the sub agents sector to maximize ticket sales.• Produced and worked alongside a team of marketing executives to increase market share.

• A key member in developing marketing strategies for the company.• Successfully created a new brand image of the airline in the local market.• Implemented strategies to increase the market share within the airline industry. • Doing presentations on sales promotion campaigns.• Reporting to higher management.