Kasia Rudnik Email & Phone Number

United Kingdom

GB

GB

1. Strategic Marketing:- Developing and executing innovative digital marketing strategies that elevate the brand's online presence and drive direct bookings.- Overseeing the creation of engaging content, social media campaigns and digital advertising to attract affluent travellers.- Analysing market trends and data to optimise marketing efforts and.

GB

Hong Kong, SAR, HK

• Responsible for the overall performance of existing and emerging websites (brand.com and third-party)
• Owning and leading the execution of web strategies for the hotel ensuring positive ROI at all times including SEO, PPC, Affiliates, Metasearch and Retargeting.
• Developing and executing digital email marketing campaigns to reach current, past and potential customers for business.
• Defining and sharing the email strategy with Marketing department, ensuring it enhances web traffic and revenues.
• Delivering a compelling, customer centric merchandising strategy leveraging homepage, email and other levers to drive conversion.
• Owning the analytics technical strategy and delivery of the web analytics solution ensuring it meets business needs.

Bethesda, MD, US

• Digital strategy and daily management of 40+ hotels in Europe, within the corporate based digital services program which functions as an agency-like model. Supporting the digital program, in which the goal is to.
• Effective client communication
• Coordinating with Digital Demand Generation Managers, centers of excellence and vendors to guarantee all program deliverables are met on time.
• Engaging in frequent, active engagement with corporate eCommerce team to ensure alignment, pull-through, and two-way communication about the status, performance, opportunities, and issues related to digital programs.
• Providing in-depth reporting and analysis to all clientele.
• Making proactive recommendations for media spend and other strategy updates.

Bethesda, MD, US

Executing Corporate eCommerce strategy at the cluster and hotel level for Eastern Europe ensuring that individual hotels are aligning with Corporate eCommerce strategies and e-activating their electronic channels (websites, Online Travel Agencies OTA’s, search engines, and other eMarketing tools)

Bethesda, MD, US

• Building Brand and Property Awareness to Drive Revenue
• Working collaboratively with local, regional and national resources to build awareness and increase exposure for the property and restaurants.
• Soliciting new media outlets and travel media individuals.
• Selecting the best opportunities for the property based on market conditions and property needs.
• Using creative selling abilities to obtain maximum exposure through travel journalists and media outlets.
• Increasing awareness within the travel media community as well as coordinating events to gain exposures and grow revenue in the restaurant outlets.

Windsor, Berkshire, GB

- Developing a public relations programme for the hotel based on its marketing goals. - Liaises with Marketing in targeting specific markets and developing the public relations strategies to each these markets.- Developing media contacts, plans press conferences and other press activities. - Prepararing promotional press releases on personalities among.

Chicago, IL, US

Prague 1, CZ

Gzira, Malta, MT

Ma, Etm

Ma, European Management

Ma, European Tourism Management

Ba, Tourism

International Baccalaureate