Kasif Ali Email & Phone Number

Delhi, Dl, In

Delhi, India

Designated with Simpolo Ceramics as AGM Sales & Marketing taking care of Retail Business Channel – Hardware/SanitarywareArea – Delhi NCRArea of ExpertiseBusiness Development Retail and Projects New Market/Ventures DevelopmentChannel ManagementKey Account ManagementProduct Promotions / LaunchesTeam ManagementGap Analysis and Distribution ExpansionImprovisation of Market ShareResponsible for P&L Roles and Responsibilities Develop marketing strategies and oversee implementation Planning , implementation and co-ordination of promotional activities Develop relationship with builders, architects and consultants in coordination with other team members Develop incentive strategies to motivate Business partners Keep track of new developments and competition in the market and ensure immediate action accordinglyReview pricing policy Improve Product visibility and brand imageImprove and maintain dealer distribution network Increase product penetration Develop sales targets and promotional budget

North India

Designated with KUTCHINA APPLIANCES as a Regional Manager Sales- North for Appliances, Chimney, Hobs, Dishwashers, Modular Kitchens Channel – Hardware/Sanitaryware, Electrical/Electronics, Plywood/CrockeryArea – Delhi NCR, Haryana, Punjab, Chandigarh Tri-city, Himachal, J&K, UP, UK and RajasthanArea of ExpertiseBusiness Development Retail, Institutional & Rural New Market/Ventures DevelopmentChannel ManagementKey Account ManagementProduct Promotions / LaunchesTeam ManagementGap Analysis and Distribution ExpansionImprovisation of Market ShareResponsible for P&L Notable Accomplishments Across The CareerCertificate of “ The Most proactive Performer Sales “ 2020-2021 of Kutchina Appliances Total Growth in Revenue in 2017/18 from INR 350 Lacs to 1500 lacs in 2020/21 of Kutchina Homemaker Collaborated with sales, marketing and other key stakeholders to understand customer insights and developed 41 distributors / Direct Dealers across North in FY 2020/21 Industry Consumer Electronics & Appliances

Noida, Uttar Pradesh, India

PAN india Sales of Appliance , Water purifiers, Air Purifiers , Wires , Lighting Future Choice group has diversified business in LED Lights (Latest Segment) /FMCG / Consumer Durables / Water and Air Purifiers/ Aapliances / Wires and Cables .Core strength of the group is setting up water solution / bottling plant / fruit & juice plant / brewery plants / distillery plants etc.

Delhi Ncr

Part of core team launching LIGHTING Brand TISVA and Rural Business for Usha International Ltd. Involved in channel development, distribution planning & mapping and sales activities. Bench-marking Rural marketing activities, implementing best practices, product testing, setting up quality standards and enhancing consumer experience for Consumer Durables ( Fan , Appliances , Sewing Machine , Electrical water Pumps and more...Certificate of excellence “The Silver Star Performer of the Rural Division” for 2016-17 of Usha International Worked closely with over 5000 retail partners on custom marketing programs and achieved secondary sales of INR 3450 lacs in 2016/17 Received Formulated & executed go-to-market strategies that leveraged tremendous opportunities in terms of growth in revenue in 2016/17 of INR 3900 Lacs as compared to FY Year 2015/16 of INR 1100 Lacs

Delhi Ncr

Develop marketing strategies and oversee implementation Planning , implementation and co-ordination of promotional activities Develop relationship with builders, architects and consultants in coordination with other team members Develop incentive strategies to motivate Business partners Keep track of new developments and competition in the market and ensure immediate action accordinglyReview pricing policy Improve Product visibility and brand imageImprove and maintain dealer distribution network Increase product penetration Develop sales targets and promotional budget

Delhi Ncr

Develop relationship with builders, architects and consultants in coordination with other team members Develop incentive strategies to motivate Business partners ( Dealers / Distributors) Keep track of new developments and competition in the market and ensure immediate action accordinglyReview pricing policy Improve Product visibility and brand imageImprove and maintain dealer distribution network Increase product penetration Develop sales targets and promotional budget

Engineering Diploma Electrical Instrumentation, 4

Activities and Societies: Represent University Cricket Team

Post Diploma In Business Administration And Computer Application