Part of Executive Management Team (3 members) Responsible for sales organisation - main markets DK, SE, NO, FI, DE, NL, UK, EXResponsible for mergers and acquisitions (M&A), business development and transformationResponsible for successful due diligence and integration for acquisitionsPart of massive growth journey, doubling both top and bottom line

Part of Board of Directors at Legeakademiet. Building business plan for growth with strong leadership team. Ensuring massive growth in both top and bottom line.

Managed major turnaround at KABOOKI and LEGO Wear: KABOOKI turnover increased by 25% (total of 2012 and 2013)LEGO Wear turnover increased by 35% (total of 2012 and 2013)GRUNT sold Spring 2012 (turnover decreased by 100%)KABOOKI EBT increased by 12.5 mio. DKK (total of 2012 and 2013)Company value increased by several million DKKNew branding platform being implemented 2014Successfully entered new Asian markets

Responsible for developing and implementing initiatives that support and grow the Danish Fashion & Textile Industry - at Dansk Fashion and Textile, the trade association for Danish textile and clothing companiesBoard Member at Knowledge Centre for Smart TextilesPartner at Fashion After DarkPartner at Copenhagen Fashion Council and World's Greatest CatwalkAdvisory Board Member at Formland at Messecenter HerningMember of National Design Committee at Danish Enterprise & Construction AuthorityDirector General Member at EURATEX (European Apparel & Textile Confederation)

Responsible for developing marketing goals, strategy, operational plans and key performance metrics that will support the brand and business objectives.Build, develop, and manage the marketing staff in charge of the creative development and execution of all globally adopted: Attraction (brand ads, catalogues, product publicity, product placement),Retention (in-store design, windows, promotions), andExtraction (dialogue mailers, e-CRM, customer magazines) programs.

Completed projects with leading companies in a wide range of industries: • Nordic Insurance Company: Developed new overall strategy • Nordic Insurance Company: Commercial Due Diligence leading to acquisition• Nordic Life & Pension Company: Developed and implemented new processes in the sales organisation• Danish Contractor: Optimised processes within sales and marketing • UK Savings and Investments Organisation: Created high-level entity model describing processes, organisation, systems and people, and made recommendations for optimisation and risk mitigation • Danish Energy Group: Segmentation of key customers on the basis of customer attractiveness and preferences• Danish Pension Scheme: Optimised all customer oriented processes (vision: Best service in the most cost effective way) and managed demand specification for IT suppliers• Danish IT-supplier to Danish Financial Industry: Developed new credit process and demands for IT system in 15 Danish banks

Sales and marketing of strong brands like Pringles and Pampers to Danish retailers COOP and SuperGros. Managed implementation of new sales management IT-system in Denmark and optimised sales management processes. Completed training in e.g. negotiation skills and the structure of the Danish FMCG market Promoted to new position in P&G with a focus on product launches and sales & marketing development. Managed successful launches of e.g. Pringles Salsa in the Danish market and developed new processes and systems for sales rep budgets, mercer management, product launches and event management in P&G Denmark

Sales and marketing of strong brands like Pringles and Pampers to Danish retailers COOP and SuperGros. Managed implementation of new sales management IT-system in Denmark and optimised sales management processes. Completed training in e.g. negotiation skills and the structure of the Danish FMCG market