You don’t need to sell snake oil to attract customers. You just need to get your message across without throwing your values under the bus. You, your clients, and I all share the same values - we want to make a difference by making more responsible choices. We believe in transparency, honesty and ethical supply chains. Marketing often obscures instead of informing people, and greenwashing is rife.Every day, we all consume dozens of products, and each choice can have a positive or negative impact. Copywriting can be used as a tool to inspire and motivate people to make the right choices - the ones that are best for them AND for the Earth.If that resonates with you and these are your goals, I am here to help you achieve them. Marketing can be a tool for change when people get the message and vote with their dollars to protect our precious world. Let's make the world a better place - one eco-friendly product and service at a time. Let our voices be heard! The time is right!About me:I grew up in the alternative lifestyle scene and am a 'dyed-in-the-wool' (with natural colours, of course!) believer in eco-products and services. I know what your clients need and want. My professional background is in sustainable and transformative eco- and adventure travel, with over 25 years of running my own eco-travel business (Sacred Earth Travel), and have been writing copy and marketing materials for just as long (CreativExpressions). Before that, I trained in the alternative health and wellness niche. (Specializing in herbalism, essential oils, incense and supplies for the spiritual/esoteric market (but I will never tell people to ‘rub the Buddha for money!’). I have been publishing my own blog on such topics (Sacred Earth) long before the term 'blog' was even invented.I am also a life coach and educator with a foundation in motivational psychology and eco-psychology. Empathy, authenticity, and deep love for our planet are the guiding principles in my approach to business, marketing, and all I do.If you're walking a parallel path and need help with your marketing materials, don't be shy! Just send me a connection request with a short note, so we can talk. I am here to help!