Kathryn Rucker Email & Phone Number

Los Angeles, Ca, Us

Winnipeg, Ca

Winnipeg, Mb, Ca

Frakxion specializes in providing fractional C-suite leadership to help startups and high-growth companies navigate critical transition periods—whether they need strategic leadership during rapid growth or temporary support for key projects. I’m currently leading their client acquisition strategy, focusing on connecting Frakxion with forward-thinking companies that can benefit from their unique approach to on-demand executive expertise.With a deep understanding of scaling businesses and optimizing revenue processes, I help Frakxion reach startups that need fractional leadership to drive growth, build resilient teams, and solve strategic challenges—without the overhead of full-time hires.

New York, Ny, Us

Perceptive Things helps commercial and multi-family buildings minimize losses by improving incident response times through real-time disaster alerts powered by water leak and temperature sensors.In 2022, Kat Rucker Consulting Group (KRCG) partnered with Perceptive Things to lead a full website redesign and assist with onboarding an external sales team. By 2023, I took on a larger strategic role as Fractional VP of Sales and Marketing, where I now oversee all sales operations. We transitioned the sales team in-house to ensure alignment with our growth goals and market strategy.Since assuming this role, I’ve helped Perceptive Things break into new markets, securing multi-year projects with clients in Texas, Pennsylvania, and Colorado, with California and Arizona soon to follow. I also closed a pivotal multi-year project that marked the company’s expansion into the hospitality sector, diversifying beyond multifamily and office spaces. This strategic shift has positioned Perceptive Things as a leading player across a broader spectrum of commercial real estate, unlocking new opportunities for long-term growth.

San Francisco, Ca, Us

Kat Rucker Consulting Group (KRCG) delivers strategic sales and marketing solutions for startups and scaling companies, with a focus on building sustainable, repeatable revenue models. As the Fractional VP of Sales & Marketing for multiple clients, I guide early-stage companies through critical growth phases by optimizing sales processes, driving customer acquisition, and expanding into new markets.I lead strategic initiatives, including market positioning, website redesigns, and sales funnel optimization for companies like Perceptive Things and Frakxion. I've also provided targeted consulting for firms such as ChroniFI (acquired by Acorns). My team ensures that while founders focus on innovation, we build the infrastructure needed for long-term success.With expertise in FinTech, PropTech, and B2B SaaS, I’m particularly experienced in selling into sectors like Facilities Management, Sustainability, and Human Resources. To date, KRCG has directly closed over half a million dollars in revenue for clients, despite much of our work centering around long-term strategy rather than transactional sales.I'm excited to connect with industry leaders at both SF Tech Week and LA Tech Week, where I’ll be exploring new partnerships that drive growth and innovation.

I run a monetized personal finance and business blog, www.cashforkat.com, which started as a hobby and a way to document my journey as an entrepreneur. Initially, I shared how I grew my first business, KRCG, to over $20,000 in profit within six months of its launch at age 24.While the blog began with a focus on personal finance, it has since evolved to provide broader business-related content for freelancers, solopreneurs, and aspiring small business owners. Cash for Kat is not SaaS, tech, or B2B-focused; instead, it offers practical advice for those looking to build sustainable, profitable ventures and navigate the world of entrepreneurship.Though I’m not able to maintain the site as much as I used to, it continues to generate revenue—over $3,000 to date—and has even received a contingent purchase offer of $10,000 in 2024. While I’m not actively pursuing a sale, this serves as a testament to the value and potential of the site as a resource for aspiring entrepreneurs.

Phnom Penh, Phnom Penh, Kh

As the onsite Integrated Communications Project Manager for Heineken Cambodia, I led the complete redesign of www.heinekencambodia.com, collaborating with a diverse group of stakeholders across multiple teams. Locally, I worked with the Sustainability Team, People Team, Legal Team, and each of Heineken’s regional brands—Heineken, ABC Extra Stout, Anchor, Gold Crown, and Tiger—to ensure the website adhered to both corporate guidelines and local regulatory requirements. I also coordinated with the global team in the Netherlands and an external vendor managing the project from the UK and India, ensuring the site met Heineken’s global standards while addressing the needs of the Cambodian market.Being based in Cambodia allowed me to engage directly with local leadership and adapt communication strategies to the local context.In addition to the website project, I represented Heineken Cambodia at community initiatives, including tree-planting ceremonies and other CSR activities that supported sustainability efforts and local engagement (links below).As part of the Corporate Affairs Team, I collaborated with the Sustainability Team on communications for the launch of Cambodia's first biomass plant, a renewable energy facility that uses agricultural waste to reduce carbon emissions and support the country's energy independence. My role involved creating messaging to highlight the environmental and economic benefits of this initiative.Additional responsibilities included:-Managing social media platforms (Facebook, LinkedIn, and YouTube) to enhance brand visibility and engagement-Writing press releases to support key company initiatives and product launches-Analyzing data and performance metrics to optimize digital strategies and ensure consistent messaging across platformsI was proud to contribute to Heineken's mission to Brew a Better Cambodia.

San Francisco, California, Us

At Scoop, we are working to improve workplace culture via carpooling programs. Your commute takes up an hour of your day, every day. We connect you with your colleagues to share your commute, cut costs, and create a better work/life balance while having fun!As a foundational member of the sales team, I:• Obtained meetings with strategic accounts that would allow Scoop to launch carpooling in new territories through employers with 5k+ employees• Organized with multiple stakeholders (director level and above) from HR, Facilities and Sustainability departments in attendance for on-site pitches

Temecula, Ca, Us

I was the second hire on the business development team and helped to build out the sales process at Waggl (acquired by Perceptyx). In addition to daily activities (cold calls, emails, etc.), I was able to partner with the marketing team to provide greater insight into which lead sources had the greatest ROI for the organization by introducing Salesforce campaigns.

Berkeley, Ca, Us

As a student caller I established rapport with UC Berkeley Alumni, Parents and Friends to negotiate donations to over 30 different school funds and maintained above average KPI’s, which resulted in a promotion to Tier 3 in a record breaking time of two months. Fundraised over 70k for the 2016-2017 school year.

Rhetoric, History And Theory

Liberal Arts- Social And Behavioral Sciences; Arts And Sciences, Communications

California High School Proficiency Exam, Humanities And International Studies