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Founder & Global Executive Creative Director of One Green Bean, a multi award-winning agency with offices in London, Amsterdam and Sydney. We specialise in the creation of branded content designed to have mass currency in social & traditional media.Eurobest Juror 2020Dubai Lynx Lions PR Jury Chair 2018Cannes Lions PR Juror 2011 & 2016Creative Mentors Network: Mentor Big ideas, small ideas and anything in between. The kind of ideas that make you laugh, make you cry, make you want anything from a holiday to a beef sausage. Chief advocate of Co-maker - a sophisticated influencer identification and collaboration platform, that we originally built for Nike in 2015. Designed to identify influencers who are achieving mass engagement across channels like Instagram, Twitter and YouTube. Once identified we then engage them to co-create social content for our clients. It helps brands ensure a solid stream of authentic, credible social content, made by people who know exactly what makes an online audience tick. We've been lucky enough to win a fair few awards in the last 13 years, including:PR Week UK Best Use of New Technology 2017B&T PR Agency of the Year 2016BE Fest Content Company of the Year 2016BE Fest Content Strategy of the Year 2015B&T PR Agency of the Year 2015Mumbrella PR Agency of the Year 2014 B&T PR Agency of the Year 2014Cannes Lions Grand Prix – Creative Effectiveness (Virgin Mobile – Fair Go Bro)Cannes PR Lions Silver 2014 – Best Use of Mobile (Virgin Mobile – Game of Phones)Cannes PR Lions Silver 2013 - Best Use of Celebrity (Virgin Mobile - Fair Go Bro)Cannes PR Lions Bronze 2013 - Best Integrated Led By PR (Virgin Mobile - Fair Go Bro)Clio Awards - Film - Branded Entertainment & Content Silver (Virgin Mobile - Fair Go Bro)AdNews PR Agency Of The Year 2013 B&T PR Agency Of The Year 2013 Mumbrella PR Agency Of The Year 2013 B&T PR Agency Of The Year 2012 AdNews PR Agency of the Year 2011 B&T PR Agency of the Year 2011
One Green Bean
View- Website:
- onegreenbean.com
- Employees:
- 54
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Founder And Chief Creative OfficerOne Green BeanUnited Kingdom
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Founder & Chief Creative OfficerOne Green Bean Jan 2024 - PresentThe Rocks, New South Wales, AuShiny new title for 2024.
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Founder & Global Executive Creative DirectorOne Green Bean Jan 2015 - PresentThe Rocks, New South Wales, AuIn January 2015 we launched One Green Bean's London office, part of an international expansion plan which will see the brand establish a global micro network. Exciting stuff. As a result, I have stepped into a global creative role, now responsible for creative output across both offices and I split my time between the two. The UK business replicates the successful model that has underpinned the Sydney offering since its 2007 launch. Our philosophy is built around the notion of creating 'Ideas Worth Talking About' that are propelled by editorial and social currency, with a significant emphasis on digital and branded content.UK clients include Virgin Holidays, Heathrow, Hotels.com, Visit Jersey, Pernod Ricard, Nestlé, Strongbow, Sky, Now TV, Poundland, Jurys Inn, Innis & Gunn and HMD Global (Nokia).
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Founder & Executive Creative DirectorOne Green Bean Feb 2013 - PresentThe Rocks, New South Wales, AuIn February 2013 when the agency hit a headcount of fifty, I decided the time had come to hire a fully fledged grown-up to take on a key leadership role across client service & business development. Matt Buchanan stepped into the role of managing director and I have now focused my time and energies on the creative output of the agency.
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Managing DirectorOne Green Bean May 2007 - PresentThe Rocks, New South Wales, AuOne Green Bean is an agency that specialises in the creation of content which has both newsworthiness and social currency. Our capabilities span PR, social media and experiential, with a side serving of ATL when needed. In July 2011 we joined the global Havas Worldwide network. Our clients include The Commonwealth Bank, Woolworths, Toyota, Coca-Cola South Pacific, Coca-Cola Amatil, Virgin Mobile, Diageo and Weight Watchers. Our people are a bunch of smart operators, with passion for the brands they work with and ambition to help them push the conventions of their categories. We're always on the look out for more. I started the agency in May 2007 with a view to offering clients an agency built for the new world, not evolved from the old. We have been awarded both AdNews and B&T PR agency of the Year for the last two years and in June 2012 we became the first Australian PR agency to win a Lion at Cannes.
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Client Service DirectorSpin Communications Apr 2004 - Feb 2007Au -
Senior Account ManagerCake Apr 2000 - Jan 2004London, Gb
Kat Thomas Skills
Kat Thomas Education Details
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University Of ExeterPublic Relations
Frequently Asked Questions about Kat Thomas
What company does Kat Thomas work for?
Kat Thomas works for One Green Bean
What is Kat Thomas's role at the current company?
Kat Thomas's current role is Founder and Chief Creative Officer.
What is Kat Thomas's email address?
Kat Thomas's email address is ka****@****.com.au
What is Kat Thomas's direct phone number?
Kat Thomas's direct phone number is +612802*****
What schools did Kat Thomas attend?
Kat Thomas attended University Of Exeter.
What skills is Kat Thomas known for?
Kat Thomas has skills like Integrated Marketing, Public Relations, Social Media, Media Relations, Crisis Communications, Social Media Marketing, Strategic Communications, Publicity, Marketing Communications, Entertainment, Press Releases, Digital Marketing.
Who are Kat Thomas's colleagues?
Kat Thomas's colleagues are Kirsty Mckinlay, Miriam Landa, Ben Sharma, Tom Pendleton, Nick Hearne, Rebecca Watt, Sophie Koutchavlis.
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