Kata Ludvig

Kata Ludvig Email and Phone Number

Head of Embedded Health and Insurance @ Mavie
Vienna, AT
Kata Ludvig's Location
Budapest, Budapest, Hungary, Hungary
Kata Ludvig's Contact Details

Kata Ludvig personal email

n/a
About Kata Ludvig

Kata is an enthusiastic digital and international business strategist & adaptive leader with an entrepreneurial spirit; integrating industry-based insights & creative thinking with a determination to push boundaries. Kata has a passion for shaping early-stage ideas into ventures and generating engagement for projects. With over a decade of experience in digital strategy, Kata has gained experience in both the realms of Fortune 500 companies, and in developing startups focused on prioritizing customers through digital innovations in the fintech, insurtech, deeptech, and legaltech sectors across Hungary, Germany, Austria, Canada, and the US, having (co-) raised over 5M USD total to date. To supplement her hands-on experience, Kata earned a Master's in Marketing and attended an MBA in California. She strongly believes in giving back to the community and devotes her spare time to mentoring aspiring entrepreneurs and guest lecturing. She was awarded Forbes 30 under 30 award in 2020.#entrepreneurship #insurtech #locationintelligence #datascience #parametricinsurance

Kata Ludvig's Current Company Details
Mavie

Mavie

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Head of Embedded Health and Insurance
Vienna, AT
Website:
mavie.care
Employees:
73
Kata Ludvig Work Experience Details
  • Mavie
    Head Of Embedded Health And Insurance
    Mavie
    Vienna, At
  • Risq
    Strategic Advisor - Insurtech
    Risq
    Vienna, At
  • Baoba Parametrics
    Ceo
    Baoba Parametrics Jan 2022 - Oct 2024
    Toronto, Ontario, Ca
    𝐕𝐢𝐬𝐢𝐨𝐧: Transforming risk management with fully automated, scalable parametric insurance tech through personalized policies and distribution channels.𝐔𝐒𝐏: Baoba is a platform that enables insurers to effortlessly Create, Launch, and Operate parametric insurance schemes using third-party data to verify events and issue predetermined payouts based on predefined triggers. Our end-to-end, modular platform manages policy activation, claims, and customer experience through white-label solutions that seamlessly integrate into insurers' workflows, whether as embedded or standalone offers.𝐈𝐦𝐩𝐚𝐜𝐭&𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬:• Built a horizontal and vertical infrastructure business model, generating revenue streams from commissions and partnerships• Raised over $1.3M USD from angels and VC, engaging with over 350 VCs• Opened offices in the EU, US, and Canada; built and led a senior global team of 13 across digital products, data science, and insurance; onboarded senior industry executives as advisors• Launched a modular insurance tech platform with end-to-end functionality, and ready-to-launch parametric policies including automated flight delay and ancillary products, from concept to market • Developed MVPs for additional parametric policies [weather, natcat, cyber]• Executed international go-to-market strategies with major insurers, generating MRR [i.e. UNIQA (HU, DE), Continental Assist (LATAM countries)], and sold tens of thousands of policies• Secured contracts and negotiated partnerships with global partners, including Blink Parametric, Vitesse, YourPass, ICEYE, etc. to expand product offerings on platform• Selected for Plug and Play Insurtech Silicon Valley 2022, accepted into Canada’s #1 incubator (The DMZ), ranked as a Top 50 US Insurtech by ITC 2023• Established brand awareness via digital channels & represented / pitched Baoba at 12+ international events such as ITC Vegas, Insurtech Insights London & New York
  • Flight Refund Ltd.
    Ceo
    Flight Refund Ltd. Feb 2020 - Dec 2021
    Budapest, Pest, Hu
    𝐕𝐢𝐬𝐢𝐨𝐧: Championing air passenger rights by providing a streamlined, automated solution for fair EU261 compensation in flight disruptions, making legal assistance hassle-free.𝐔𝐒𝐏: Full-suite of EU261 compensation-based products made accessible to customers via B2C and B2B embedded channels.𝐈𝐦𝐩𝐚𝐜𝐭 & 𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬:• Led travel legaltech flight disruption company through COVID crisis, set strategic direction• Navigated various stakeholders such as B2B partners, regulators, investors• Managed a team of 17, handling all hiring and layoff and managing a P&L of 1M EUR• Led both B2B and B2C sales, servicing over 10k customers• Developed and launched new travel and legal tech products, i.e. "say-no-to-vouchers", refundGO and refundPASS EU261 subscription products, "NatureRefund" carbon emission offset donation product.• Introduced market-first, fully-automated e-signature and KYC process which are court-admissible in all European courts• Successfully launched international go-to-market with insurance companies (such as CIG), GDS companies (such as DCS), managed distribution partnership with 20+ (online) Travel Agencies• Rebranded and enhanced all customer touchpoints to increase CX and conversion, built strategic market partnerships (i.e. APRA)• Oversaw legal procedures, claim management and financial recovery processes in several EU countries, managing extended legal partnership network
  • Datapolis
    Head Of Sales And Business Development
    Datapolis Nov 2020 - Oct 2021
    𝐕𝐢𝐬𝐢𝐨𝐧: To foster an inclusive urban ecosystem by empowering both micro and macro city stakeholders with location insights, driving sustainable urban development.𝐔𝐒𝐏: Datapolis is a location intelligence and scenario planning platform that supports governments, businesses and real estate developers in decision-making on finding the best matching locations and assists product portfolio optimization relying on large-scale datasets and urban data science.𝐈𝐦𝐩𝐚𝐜𝐭&𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬:• Acted as the CEO's right hand in driving early-stage company development, gaining deep insights into location intelligence, smart cities, and social sustainability• Contributed to strategic positioning, prioritizing location intelligence use cases and targeting key industries, while defining value propositions for segments such as government agencies, accelerators, retail businesses, real estate platforms, and developers• Co-developed the go-to-market strategy for South-East Asia, and played a key role in fundraising efforts and securing first high-value real estate partner in Australia• Designed and executed a comprehensive sales strategy, generating 80+ high-quality leads in Hungary, Malaysia, and Singapore in just 2 months, in collaboration with a sales agency• Produced a wide range of insights catalogues, sales materials, including presentations, one-pagers, website content, B2B demo platforms, and videos, while also setting up inbound sales and B2B marketing initiatives with an agency• Supported product development and conducted market research to inform strategic decisions.• Collaborated with urbanists to create a framework for social impact, aligning with the company’s sustainability goals
  • Bankzee
    Cmo & Co-Founder
    Bankzee Sep 2018 - Feb 2020
    𝐕𝐢𝐬𝐢𝐨𝐧: To revolutionize family banking by providing Generation Z and their parents with a fun, educational, and secure way to manage money together, fostering financial literacy and independence through a gamified platform that integrates cutting-edge technology and strategic partnerships.𝐔𝐒𝐏: Offering a unique family banking ecosystem that combines a gamified mobile banking app, prepaid debit cards, and a financial education component, empowering Generation Z and their parents to learn, manage, and grow their finances together, while benefiting from strong partnerships with global brands.𝐈𝐦𝐩𝐚𝐜𝐭&𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬:• Created new two-sided business model and monetization strategy • Secured 1M EUR seed-funding with co-founders by connecting with 50+ VCs in HU, UK, CA, IL, DE• Negotiated partnerships to build ecosystem (e.g. Mastercard, Vodafone, PSP)• Led negotiations with 22 high-value customer leads in the financial ecosystem, built business cases with financial institutions (i.e. Scotiabank, Erste Bank, CIB Bank, ...)• Participated in Polish Alior Bank’s and Canadian DMZ's accelerator• Delivered performance marketing and activation strategy, set KPIs for user acquisition, managed user journey, churn, etc.• Researched and validated product with 250+ families• Redesigned UX based on customer feedback (PL, HU)• Pitched and represented at 32 startup events in 10 countries (UK, SG, CA, MY, BG, HR, IL, DE, AT, IE), won 8 awards (Vodafone Digital Award, CES Awards, Forbes Pitch), represented Hungarian innovation at diplomatic events at embassies in IE, MY, SG, CA
  • Google
    Google Summer Talent Camper
    Google Aug 2018 - Aug 2018
    Mountain View, Ca, Us
    • Selected as Google Summer Talent Camp participant• Developed skillset in Google Ads, Google Search, Google Display, Mobile Advertising, YouTube Advertising, Google Analytics, Sales Framework, and Design Thinking• Cooperated with SME to develop brand strategy, website, PPC campaign, analytics• Mentored by Dentsu Aegis Network
  • Tedxcsus
    Director & Curator
    Tedxcsus Apr 2017 - Dec 2017
    Sacramento, California, Us
    𝐕𝐢𝐬𝐢𝐨𝐧: TEDxCSUS 2017 is the first-ever independently organized TED event at Sac State, that brings together local, and international speakers to discuss how they’ve tossed their own personal boomerang into the world, and the effect it’s had on their local communities. Just as boomerangs come back around, we believe in empowering each other so that this support can “come back around” to our region."https://www.ted.com/tedx/events/23401 𝐈𝐦𝐩𝐚𝐜𝐭&𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬:• Obtained license from TED, initiated first-ever TEDx event at California State University - Sacramento• Managed a team of 15, led finances & sponsorship, video production, speaker management and coaching, marketing strategy (Facebook posts reach: 15,000), website management, live web-stream, event logistics, legal processes, video editing, press (interview for Sacramento Magazine)• Developed website, 3.8k users, 4.9k sessions over 4-month period• Secured sponsorship in worth of $25k
  • Sacramento State College Of Business Administration
    Marketing Strategist & Business Analyst
    Sacramento State College Of Business Administration Dec 2016 - Dec 2017
    Sacramento, Ca, Us
    • Planned and executed 5 professional business events for MBA students• Developed marketing strategy based on market segmentation; cooperated with GMAC to determine target group based on global segmentation survey; competitor analysis• Website development (Cascade CMS), Google Analytics – analyzed data to identify emerging trends and opportunities for improving MBA program in terms of outreach, recruitment and promoting values to stakeholders• Hobsons CRM system – collected, organized, developed and maintained different data in databases to support outreach, recruitment and admissions for the MBA program• Designed promotional and outreach materials including but not limited to web pages, brochures, handouts, flyers, e-books, pamphlets, and electronic recruiting materials
  • The Walt Disney Company
    Digital Marketing Mentor
    The Walt Disney Company May 2016 - Aug 2016
    Burbank, Ca, Us
    Reverse Mentor Program:• Digital Marketing / Social Media Mentor to Head of Business Development• Consulted about Gen-Y / Gen-Z trends, online marketing trends, social media marketing and possible partnerships
  • The Walt Disney Company
    Trade Marketing Intern
    The Walt Disney Company Feb 2016 - Aug 2016
    Burbank, Ca, Us
    Disney Consumer Products and Home Entertainment Products• Managed the creative process & layout development of 6 Disney Shops on amazon.de•Created print, online & social media ads, sweepstakes and POS materials for Disney Consumer Products and Home Entertainment retailers with agencies• Coordinated the development of a new online POS webshop tool for license partners• Coordinated joint trade marketing operations between Germany, Austria and Switzerland
  • Red Bull Media House
    Marketing Intern
    Red Bull Media House Jul 2015 - Jan 2016
    Salzburg, Austria, At
    Red Bull TV B2B Marketing• Participated in the planning and execution of international brand partnership projects with focus on native product integration (Audi, Dubai Tourism, Mercedes-Benz, GoPro, …)• Prepared materials for footage pre-production meetings and shootings• Orchestrated the development of 5 Red Bull TV promotional tools• Implemented 2 new media kits with creative agency (digital & photography)• Updated the ad sales inventory and KPIs of 30 media products
  • Mercedes-Benz Hungária Kft.
    Marketing Intern
    Mercedes-Benz Hungária Kft. Nov 2014 - Jun 2015
    Budapest,, Hu
    Passenger CarsB2C/ B2B marketing, BTL campaigns & events:• Supported retail marketing activities of 5 car dealerships• Co-organized Mercedes’ participation at a car show, the Forbes conference series, the 2015 Toni&Guy Fashion week, F-1 dinner starring Nico Rosberg, Silent Auction of first CLA, and a 3-day Old-Timer race• Managed loyalty program (new car driving training)• Collaborated in international smart convention: Smart Times with 1000+ guests• Cooperated in social media content creation (new smart fortwo campaign, Mercedes-Benz Driving Training)
  • Mol Group
    Marketing & Communications Intern
    Mol Group Jul 2014 - Oct 2014
    Budapest, Hu
    Supply Chain Management - Black Product Line
  • Café Communications
    Pr & Communications Intern
    Café Communications Nov 2013 - Feb 2014
    Budapest, Hu
  • Siemens
    Infrastructure And Cities & Hr Intern
    Siemens Jul 2012 - Aug 2012
    Munich, De

Kata Ludvig Skills

Teamwork English Social Media Microsoft Office Powerpoint Public Speaking Economics Public Relations Microsoft Excel Communication Eu Youth Projects Article Writing Photoshop Strategic Planning Research German Cultural Diversity Prezi Marketing Communications Microsoft Word Internships Ethnic Conflict Presentations Event Planning Marketing Event Management Microsoft Powerpoint Adobe Photoshop

Kata Ludvig Education Details

  • California State University-Sacramento
    California State University-Sacramento
    Master Of Business Administration (Mba)
  • Corvinus University Of Budapest
    Corvinus University Of Budapest
    Marketing
  • Corvinus University Of Budapest
    Corvinus University Of Budapest
    General

Frequently Asked Questions about Kata Ludvig

What company does Kata Ludvig work for?

Kata Ludvig works for Mavie

What is Kata Ludvig's role at the current company?

Kata Ludvig's current role is Head of Embedded Health and Insurance.

What is Kata Ludvig's email address?

Kata Ludvig's email address is ka****@****ers.com

What is Kata Ludvig's direct phone number?

Kata Ludvig's direct phone number is +363054*****

What schools did Kata Ludvig attend?

Kata Ludvig attended California State University-Sacramento, Corvinus University Of Budapest, Corvinus University Of Budapest.

What are some of Kata Ludvig's interests?

Kata Ludvig has interest in Children, Civil Rights And Social Action, Politics, Education, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights.

What skills is Kata Ludvig known for?

Kata Ludvig has skills like Teamwork, English, Social Media, Microsoft Office, Powerpoint, Public Speaking, Economics, Public Relations, Microsoft Excel, Communication, Eu Youth Projects, Article Writing.

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