Varied marketing experience, from B2B marketing to B2C marketing and marketing for a non-profit project. Some of the noteworthy achievements include:• Cooperation with ITAPA, the largest IT conference in Slovakia during the COVID-19 pandemic. Despite the impact the pandemic has on the events industry, ITAPA managed to prepare and successfully launch two events in 2020, introducing a combination of online and on-site events.• Defining and improving online presence for Realtime Technologies, an electronics industry company. • SEO marketing efforts for non-profit database providing up-to-date information on the research of COVID-19 treatment options. Site covid19-help.org managed to increase visits from various channels by 2317% in just one year. Click on my website www.asterisc.sk and learn more.

Understanding customer experience and what is driving their shopping behavior.

Providing regular Client Experience insights & analysis and recommending action plans to senior executives. The proactive building of client-centric company culture via social communication and internal projects. Building a strong network and presence with regional Sales executives. Preparation of regular reporting together with ad-hoc analytics of CX performance. Raising the awareness about Client Experience, its importance, and benefits among the sales teams via blogs, video-conference, and online education – Webex, Zoom. Setting up Closed Loop management system to integrate client’s feedback into actions from sellers, engaging broader teams to fix complex issues.

Analysis of client satisfaction surveys, analysis of focus areas and deep dives on strategic areas. Responsibility for GBS on Global level and for North America.

Responsible for smooth flow of the projects, communication with internal client, development of project documents.

Development of media audits and marketing analysis, organization of trainings and conferences, marketing and PR activities of the events, responsible for coordination of network of co-workers.

Responsibility for smooth flow of projects approved by European Social Fund (project ECDL for High Schools, project eGovernment Academy, project Mobile Information Centre), communication with project partners and target groups, control of monitoring reports, development of new projects, responsibility for events and PR activities