Katarzyna Lisiecka Email and Phone Number

- visited 10 Asia countries - spent at least one month in each- became a master in travel cash flow and costs, collecting all, day-by-day (sic!) spendings in my Excel spreadsheets, divided by visited countries- became VIP of a VIP Platinum at Agoda, achieved “Top 1 percent Explorer” badge - know almost everything about their customer support and processes (booked over 150 hotels in over 100 cities)- became an expert in travel logistics, plans, attractions, events, and visas- experienced and challenged myself in different, tough conditions, and unfamiliar environments, even with a blocked (by bank mistake) debit card - so now I know for sure, everything is possible, just give me a moment- started my own, Japan Travel oriented Tik Tok channel (posting content every day for almost half a year where the best video reached 72k people and still growing)- started my own, Asia oriented Instagram (posted content every day for almost a year)- found a way to escape from “Travel” FOMO, and even found travel-life balance- did over 7,5 mln steps in Asia according to my Garmin App, which means ⅛ of the equator- did an advanced scuba diving course with over 25 dives in a few different seas- did everyday morning exercises routine and Monday-Friday 1h workouts- read over 80 books- discovered that “less is more” is true, also in a travel meaning - experienced all of these with a 15 kg only backpack

- prepare and execute from the scratch whole PR campaing for AAA game- cultivate and maintain relationships with media and influential professionals- set objectives for the PR team and monitor team members’ performance- maximize product presence on various channels- report on PR campaigns’ results- arrange interviews and press releases to promote Techland as a company, game as a good product- ensure brand consistency in all advertising efforts- organize PR events to increase awareness- assign tasks and projects to the PR team- track and influence media coverage- prepare crisis communication plan - manage sensitive issues to maintain company’s good reputation

- build the whole marketing & PR department from scratch- oversaw hiring process of over 30 people - to marketing managers, digital marketing and creatives sub teams- responsible for shaping and designing all the processes in the department- manage the daily tasks of the department- shape general strategies and marketing campaigns for all games from the portfolio for PC and consoles- communicate daily with partners, developers, and other parties cooperating with the company- analyze data to improve all processes and support significant decisions- search for game industry trends to follow the best practices- mentor and inspire the team members to help them to evolve constantly- take care of the company’s image on the international market- prepare the company to get into the polish stock market from the marketing, brand, and PR perspective

- take care of the company’s image on the Polish market- produce events, meetings and activities promoting Huuuge Games as an employer- prepare and implement PR & EB strategy and budget- conceptualize, create and implement strategic communication campaigns- provide communications support and counsel to various teams within the organization- build relations and manage everyday partnerships with media- build a strong brand image in online media, FB, Twitter, LI and Instagram- monitor the effectiveness of PR campaigns, interviews, contacts with partners- create and oversee various communication tools: newsletters, printed goods, gadgets, promotional movies, etc- analyze the market and competitors’ activities

- responsible for the company’s corporate image on the Polish market- produce events promoting Huuuge Games as an employer- prepare and implement PR strategy- maintain good relationships with universities and media- create communication strategy and consequently implement it in social media- create and oversee various communication tools: newsletters, printed goods, gadgets, promotional movies, etc- organize PR and Employer Branding parties, meetings and activities- analyze the market and competitors’ activities- measure the effectivenes of taken actions

- establish successful business relationships with other companies and the media- prepare press materials and their delivery, supervision of publication- prepare content and maps for websites- administer corporate media channels, websites and monitor media- prepare and conduct weekly events – GameDesire Academy- represent the company at industry events- oversee the preparation of promotional materials and graphics by graphic designers- conduct a full rebranding

- organize business meetings and conferences- monitor deadlines for the projects (internal and external partners)- search for conferences and seminars reflecting business strategy in line with- coordinate “employee recognition” program and assist with CSR projects- prepare presentations and reports about HSBC - prepare input for internal communication- collect success stories, update product information- prepare reports after the campaign/project

conduct classes for students on:- film, games and new media in culture- television broadcast and film analysis- interpretation of audiovisual works

Tennis trainer – Hala Multisport Zabrze; Beniamin Budziak Tennis Academy, Concept Tennis Club:- work with clients- international tennis tournaments and tennis camps organize