Kate Denison-Grimes Email & Phone Number

Ottawa, Ontario, Canada

Ottawa, Ontario, Canada

Ottawa, Ontario, Canada

Gatineau, Quebec

Support the development & execution of Macadamian’s evolving digital marketing strategy through: (1) developing original content that resonates with our target audiences for our online forums, (2) managing social media strategy and presence, and (3) event planning.CONTENT DEVELOPMENTWork with internal subject matter experts and external partners/contributors to develop content for our various online channels and levels of the marketing funnel (our website, Medium, social media… Show more Support the development & execution of Macadamian’s evolving digital marketing strategy through: (1) developing original content that resonates with our target audiences for our online forums, (2) managing social media strategy and presence, and (3) event planning.CONTENT DEVELOPMENTWork with internal subject matter experts and external partners/contributors to develop content for our various online channels and levels of the marketing funnel (our website, Medium, social media, online Media outlets) that speak to our audiences' respective pain points/business needs. On-page search engine optimization (SEO) of content in support of lead generation and organic web traffic objectives.Manage Macadamian blog, editorial calendar, and publishing.Use data to evaluate content success based on piece-specific objectives (organic traffic, internal referral traffic, conversions) & identify opportunities to improve content. SOCIAL MEDIAWork with internal stakeholders to create original content for social media channels; manage calendar of social media programming for all channels that is consistent with the brand and supports website traffic goals. Devise and iterate social media strategy based on organizational priorities; set social media goals and track against them using analytics platforms to demonstrate ROI.Interact with social media audiences and strategic accounts to help drive engagement and leads. EVENT MARKETING & COORDINATIONLead logistics coordination of strategic events. Manage event budget and allocate spend on the most effective tactics to meet event goals (e.g. sponsorship packages, booth displays, networking events). Leverage analytics to measure ROI & help drive our event strategy. Build and communicate event plans to internal and external stakeholders.Develop holistic event campaigns and supporting collateral (messaging for landing pages, ad strategies, presentation descriptions, social promotion, email copy etc). Show less

Ottawa, On

Assist in the growth of the Shopify Partner Program through lead generation and conversion, as well as community engagement and nurturing. SOCIAL MEDIAAssist the Social Media Manager in the creation, implementation, and tracking of various social media campaigns for company events and product launches.Daily social media programming for all social channels.Use analytics to continuously improve the Program’s social media efforts (ie increase reach & engagement).Work with… Show more Assist in the growth of the Shopify Partner Program through lead generation and conversion, as well as community engagement and nurturing. SOCIAL MEDIAAssist the Social Media Manager in the creation, implementation, and tracking of various social media campaigns for company events and product launches.Daily social media programming for all social channels.Use analytics to continuously improve the Program’s social media efforts (ie increase reach & engagement).Work with various Shopify teams and partners to create original content for Shopify Partners social media channels.Create project briefs and process documentation for company stakeholders.Act as the “voice” of Shopify Partners across social.BLOG On-page SEO to increase organic web traffic. Use Shopify’s content management system to build articles for the Web Design & Development Blog (including coding, formatting, finding visuals).Write articles for the blog.OTHERCoordinate with company stakeholders to curate content and draft copy for a monthly newsletter sent out to all Shopify Partners. Show less

Ottawa, On

COMMUNICATIONSEducated the public on current company events and promoted VENUS in general through their social media platforms.Content curation & creation for social media purposes; social media account management; monitored follower engagement.ADMINISTRATIONManaged multiple administrative databases & supplies inventory.Organized business meetings.Acted as a liaison between employees and upper level management.Managed employee documentation & access to the VENUS… Show more COMMUNICATIONSEducated the public on current company events and promoted VENUS in general through their social media platforms.Content curation & creation for social media purposes; social media account management; monitored follower engagement.ADMINISTRATIONManaged multiple administrative databases & supplies inventory.Organized business meetings.Acted as a liaison between employees and upper level management.Managed employee documentation & access to the VENUS facility.Assisted in payroll tasks and expense management. Show less

Ottawa, On

Responsible for social media management.Assisted in administrative tasks such as assisting in the review of student applications, managing of expense claims/receipts, organizing internal and external meetings, and management of employee/student documents.

Byward Market, Ottawa

Primary employee responsible for opening the restaurant. Worked efficiently in a high-end, fast pace environment in the heart of downtown Ottawa. Smart Serve certified with wine service training, able to upsell, and provide exceptional customer service.

Ottawa, Canada Area

Planned structured before and after school programming for children ages 5-12. This included preparing games, activities, and crafts for large groups of children (including children with special needs). Responsible for caring for groups of 12 children at a time and providing first aid if needed.