Kate Lang

Kate Lang Email and Phone Number

CRM Marketing Lead at KPMG Australia @ KPMG Australia
australia
Kate Lang's Location
Greater Melbourne Area, Australia
Kate Lang's Contact Details

Kate Lang work email

Kate Lang personal email

n/a
About Kate Lang

I am a strategic and accomplished marketing professional with over 20 years' experience working at a senior level across professional services, corporates and communication agencies.Skilled in marketing strategy, communications, customer journey orchestration, marketing automation and CRM, I have played a leading role in the implementation and leverage of several complex marketing technology platforms and delivered countless successful marketing programs and integrated campaigns. I am known as a strategic thinker who has the ability to execute on strategy. I am a team leader and a team player and have successfully navigated teams through periods of change, transition and growth to deliver tangible business outcomes.

Kate Lang's Current Company Details
KPMG Australia

Kpmg Australia

View
CRM Marketing Lead at KPMG Australia
australia
Website:
kpmg.com.au
Employees:
6763
Kate Lang Work Experience Details
  • Kpmg Australia
    Crm Marketing Lead
    Kpmg Australia Jan 2014 - Present
    Melbourne, Australia
    Reporting to the Director of Marketing (and from March 2019 the Head of Digital Marketing & Capability at KPMG), accountable for leading the firm’s CRM Marketing ‘Centre of Excellence’ and delivery of the firm’s eDM campaigns across all content (publications, insights, surveys) and events. Marketing lead for campaign automation and online lead generation, and member of the CX strategy team. Until late 2016 continued in the role as Relationship Marketing Programs lead, performing a dual role… Show more Reporting to the Director of Marketing (and from March 2019 the Head of Digital Marketing & Capability at KPMG), accountable for leading the firm’s CRM Marketing ‘Centre of Excellence’ and delivery of the firm’s eDM campaigns across all content (publications, insights, surveys) and events. Marketing lead for campaign automation and online lead generation, and member of the CX strategy team. Until late 2016 continued in the role as Relationship Marketing Programs lead, performing a dual role across buyer groups and CRM. Show less
  • Kpmg Australia
    Senior Manager, Relationship Marketing Programs
    Kpmg Australia Jan 2009 - Dec 2013
    Melbourne, Australia
    Reporting to the Director of Marketing, accountable for the design and implementation of the firm’s inaugural buyer group programs targeting key decision-makers and influencers in the business community to build client relationships and drive revenue growth.
  • Kpmg Australia
    Senior Manager, Marketing & Markets
    Kpmg Australia Mar 2003 - Dec 2008
    Melbourne, Australia
    Reporting to both the National Managing Partner, Markets and the National Marketing Operations Manager, this position was responsible for the marketing interface between the Marketing and Sales functions at KPMG. Broad in its scope, the role supported initiatives for both external and internal audiences, including research programs, communications and events. This position was also responsible for the growth and development of KPMG’s national Alumni Program.
  • Medibank Private
    Marketing Communications Manager
    Medibank Private Apr 2001 - Mar 2003
    Melbourne, Australia
    Reporting to the Head of Marketing, the Marketing Communications Manager was responsible for the delivery of Medibank’s marketing communications campaigns nationally, including brand positioning, acquisition and retention campaigns and product launches. Managing a team of 6, the function was also responsible for agency management, media placement and sales team engagement.

Kate Lang Skills

Marketing Strategy Marketing Communications Direct Marketing Relationship Marketing Marketing Internal Communications Strategy Digital Marketing Marketing Management Brand Management Market Research Corporate Communications

Kate Lang Education Details

Frequently Asked Questions about Kate Lang

What company does Kate Lang work for?

Kate Lang works for Kpmg Australia

What is Kate Lang's role at the current company?

Kate Lang's current role is CRM Marketing Lead at KPMG Australia.

What is Kate Lang's email address?

Kate Lang's email address is kl****@****.com.au

What schools did Kate Lang attend?

Kate Lang attended The University Of Queensland, Adma.

What skills is Kate Lang known for?

Kate Lang has skills like Marketing Strategy, Marketing Communications, Direct Marketing, Relationship Marketing, Marketing, Internal Communications, Strategy, Digital Marketing, Marketing Management, Brand Management, Market Research, Corporate Communications.

Who are Kate Lang's colleagues?

Kate Lang's colleagues are Sophia Davies, Chris Lovejoy, Luke Batten, Ishita Bhatt, David Bastion, Adithya Sairamesh, James Buchanan.

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