Kate Lang Email & Phone Number

Melbourne, Australia

Reporting to the Director of Marketing (and from March 2019 the Head of Digital Marketing & Capability at KPMG), accountable for leading the firm’s CRM Marketing ‘Centre of Excellence’ and delivery of the firm’s eDM campaigns across all content (publications, insights, surveys) and events. Marketing lead for campaign automation and online lead generation, and member of the CX strategy team. Until late 2016 continued in the role as Relationship Marketing Programs lead, performing a dual role… Show more Reporting to the Director of Marketing (and from March 2019 the Head of Digital Marketing & Capability at KPMG), accountable for leading the firm’s CRM Marketing ‘Centre of Excellence’ and delivery of the firm’s eDM campaigns across all content (publications, insights, surveys) and events. Marketing lead for campaign automation and online lead generation, and member of the CX strategy team. Until late 2016 continued in the role as Relationship Marketing Programs lead, performing a dual role across buyer groups and CRM. Show less

Melbourne, Australia

Reporting to the Director of Marketing, accountable for the design and implementation of the firm’s inaugural buyer group programs targeting key decision-makers and influencers in the business community to build client relationships and drive revenue growth.

Melbourne, Australia

Reporting to both the National Managing Partner, Markets and the National Marketing Operations Manager, this position was responsible for the marketing interface between the Marketing and Sales functions at KPMG. Broad in its scope, the role supported initiatives for both external and internal audiences, including research programs, communications and events. This position was also responsible for the growth and development of KPMG’s national Alumni Program.

Melbourne, Australia

Reporting to the Head of Marketing, the Marketing Communications Manager was responsible for the delivery of Medibank’s marketing communications campaigns nationally, including brand positioning, acquisition and retention campaigns and product launches. Managing a team of 6, the function was also responsible for agency management, media placement and sales team engagement.

Ba, Economics, Political History, Classical Studies

Certificate In Direct Marketing, Direct Marketing