Kate Macarthur Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, Ca, Us

Santa Monica, Us

Santa Monica, Us

- Created, scaled and oversaw all aspects of the company, including: brand identity, business strategy, brand/product marketing, content and editorial, creative direction, product development, operations, logistics, customer service and more- In just 2 years and almost entirely organically, scaled community from 0 to >200k members (including >75k social followers & >75k email subscribers)- Innovative marketing, creative and content strategies led to better organic engagement than media brands 20-100x our size (as measured by email open rates and shares, saves, reach, comments)- Created concept, rollout plan and full Figma wireframe for company's first mobile app - Led brand partnership with DoorDash & No More Lonely Friends- Full P&L responsibilityThe Deep is a digital media company whose mission is to ignite people's curiosity about the world and other people. Our fun, thought-provoking content brings people together, builds deeper connections, and liberates people from the good-and-bad , black-and-white thinking that is polarizing — and paralyzing — our society.

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- Launched and led all brand and product marketing for the company across the Americas and Asia, propelling revenue growth of >400% (from $20mm to >$120mm) in just 3 years- Created and led all go-to-market strategies, marketing campaigns and comprehensive education and training programs for the brand and its 15+ key products in 5 languages across 18 markets- Served as primary presenter, trainer and speaker on all aspects of brand and product at international events, in front of hundreds to >2,000 attendees- Scaled marketing team from 4 to 15 team members; managed and led all hiring across global marketing- Led cross-functional teams of 25-50 people across sales, marketing, product, regulatory, ops, legal, and more across the company's 18 international markets- Developed, launched, and led all marketing/positioning for a new product vertical (skincare) for the company across all global markets- Led expansion of brand and product portfolio into Latin America and Asia- Managed key brand partnerships (including with key brand partner, Dr. Deepak Chopra)- Led development, content and launch of company's first mobile app- Member of executive team- Full marketing budget responsibilityAcquired in 2021, Zrii was an international health/wellness and skincare company founded by the former owner and CEO of Fruit of the Loom. Its products were endorsed by Dr. Deepak Chopra and sold in 18 markets across North America, Latin America and Asia.

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New York, New York, Us

- Created and made strategic business presentations to both internal and external stakeholders, including one of the biggest L.A.-based clients at the firm- When internal systems failed to provide the answers clients were looking for, spearheaded and created new tracking and reporting system, entirely from scratch - Responsible for understanding and communicating market dynamics and investment recommendations for client portfolios

New York City, New York, Us

- Strategic management of a portfolio of >15 med tech companies at a large, successful and high-growth equity research team- Responsible for communications with both internal and external stakeholders, including some of the top institutional investors in the world- Conducted quantitative and qualitative research on investment recommendations- Presented findings and recommendations to top institutional customers

Belmont, Ma, Us

- Co-managed multi-million dollar, NIH-funded studies at top research institution- At just 24 years old, was appointed sole manager of NIH-funded site study

Los Angeles, Ca, Us

Bachelor Of Arts - Ba, Psychology

Master Of Arts (M.A.), Psychology