Experienced Marketing Professional with over 14 years of comprehensive agency experience, adept at strategic budget management, dynamic media planning and buying, and innovative digital marketing solutions. My career spans a diverse array of skills, including social media management, public relations, website content oversight, brand development, and crafting compelling customer journey experiences.In my roles, I've excelled in team leadership, cultivating relationships at all levels, and delivering impactful presentations. I thrive in fast-paced environments where organisational efficiency is crucial, consistently achieving results through meticulous attention to detail and a results-oriented approach.Key Skills:Strategic budget managementComprehensive media planning and buying across various channels (TV, radio, print, digital, OOH)PR and communications strategyEffective social media managementWebsite content management and SEO optimisationProficient in market research and customer engagementStrong presentation, communication, and time management abilitiesProven expertise in team management and organisational skillsCareer Highlights:As an Associate Director at Carat UK, I led successful lead generation campaigns for major clients like Barratt Developments, implementing innovative strategies to enhance customer journeys and elevate lead quality. At A Place Beyond Ltd, I orchestrated the marketing and communications strategy for the agency's largest automotive account, overseeing the full media mix and driving impactful brand development initiatives.With prior experience with integrated media agencies in Senior Account Manager roles, I have managed key accounts, delivered compelling presentations, and ensured consistent brand messaging across multiple platforms.In my most recent role, I've worked as a Marketing Freelancer, harnessing my expertise in organic and paid social media, optimising website content, and implementing SEO strategies to deliver tangible results for my clients.With a proven track record of success across diverse marketing disciplines and a passion for driving business growth, I am dedicated to delivering excellence in every project I undertake.