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Accomplished sales and business development leader with expertise in data monetization, digitaltransformation, data collaboration and retail media network enablement.
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Vp Cpg & Retail (Brands)Liveramp Mar 2022 - PresentSan Francisco, Ca, UsProviding global CPG and Retail brands with solutions designed to accelerate their business through digital transformation, data collaboration and retail media network enablement. -
Vp, Cpg & Transaction DataLiveramp Apr 2021 - Mar 2022San Francisco, Ca, UsOversee the largest Data vertical at LiveRamp which includes the most strategic CPG Data companies in the industry, as well as key transaction data companies
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Global Lead, Cpg Data PartnershipsLiveramp Jan 2020 - Apr 2021San Francisco, Ca, UsTop performer in my vertical - Won Presidents Club Award
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Strategic Data PartnershipsLiveramp Nov 2017 - Jan 2020San Francisco, Ca, Us
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Vp Digital (Divestiture From Nielsen)Claritas Jan 2017 - Oct 2017Cincinnati, Oh , UsClaritas was spun out of Nielsen as of January 2017- Defined and executed on Claritas' new digital strategy as a standalone company- Included optimizing the go-to-market strategy of current assets, as well as new product development and sales -
Vp, DigitalNielsen Jan 2015 - Dec 2016New York, Ny, Us• Oversaw digital targeting for Nielsen and eXelate solutions• Managed a team responsible for supporting agencies and advertisers in their digital marketing strategy• Helped define internal strategy around a growing and complex digital business, in order to maintain exponential growth. -
Vp, Media, Sports & DigitalNielsen Sep 2013 - Dec 2014New York, Ny, Us• Responsible for leading the largest industry vertical within Nielsen’s segmentation division • Verticals included Digital, TV, Radio, Print, Advertising Agencies and Sports Companies• Determined strategy around a growing and complex digital business, in order to maintain exponential growth.• Shaped and executed strategy around increasing revenue in market segments where growth was declining, specifically print.• Managed a team of 13 (4 direct reports) including sales and client service professionals.• Coached sales teams on how to break into new accounts at the C-level and sell large-scale multi-million dollar projects via a consultative sales process.
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Senior Director, Business Development, DigitalNielsen Jan 2011 - Aug 2013New York, Ny, Us• Designed and implemented the go to market strategy for the Nielsen Segmentation online advertising / precision marketing initiative.• Lead day to day operations and future strategy for an important growth initiative for the company.• Sourced and negotiated alliances with key data platform providers, ad networks, trading desks, demand side platforms, publishers and mobile targeting organizations.• Responsible for strategic business development, internal training, marketing programs, legal contract development and account management.
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Client Director, Media & CommunicationsNielsen Jun 2007 - Dec 2010New York, Ny, Us• Initiated, negotiated, and managed relationships with Fortune 500 Companies. • Presented and delivered results to CXO, VP and Directors. • Delivered simple value proposition to clients and prospects based on complex marketing and research solutions.• Navigated prospective organizations to identify all key influencers of the sales decision.• Managed implementation of complex projects and demonstrated return on investment to clients.• Identified and created the optimal solutions for customer acquisition, customer retention, market analysis, site location and online ad targeting.• Managed relationships with internet organizations, newspapers, radio and ad agencies resulting in a thorough understanding of marketing applications for a range of industries, outside of media.
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Client Manager, RetailNielsen Apr 2006 - Jun 2007New York, Ny, Us• Managed day to day functions of a $2mil+ book of business with 25+ accounts.• Responsible for renewals and small new business up sell.• Helped clients make strategic marketing and real estate decisions based on research provided
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Senior Account ExecutiveDhl Worldwide Express Oct 2004 - Nov 2005Bonn, De -
Benefits SpecialistThe Eastridge Group 2003 - 2004San Diego, California, Us
Kate Stebner Skills
Kate Stebner Education Details
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University Of VirginiaCognitive Science -
Ipag Business SchoolEcole Supérieure De Commerce
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Macquarie UniversityStudied Abroad
Frequently Asked Questions about Kate Stebner
What company does Kate Stebner work for?
Kate Stebner works for Liveramp
What is Kate Stebner's role at the current company?
Kate Stebner's current role is VP, Retail & CPG at LiveRamp.
What is Kate Stebner's email address?
Kate Stebner's email address is ka****@****sen.com
What is Kate Stebner's direct phone number?
Kate Stebner's direct phone number is (800) 234*****
What schools did Kate Stebner attend?
Kate Stebner attended University Of Virginia, Ipag Business School, Macquarie University.
What skills is Kate Stebner known for?
Kate Stebner has skills like Online Advertising, Marketing Strategy, Digital Marketing, Analytics, Advertising, Business Development, Segmentation, Strategic Partnerships, Marketing, Customer Acquisition, Account Management, Digital Media.
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