Marketing Assistant
Organised a series of large and small events, including the company’s annual flagship IT conference which attracts 300+ delegates. Completed a brand refresh including logo, colour/format change and brand positioning.Updated the company website, microsites, blogs, online directories and internal Intranet to ensure the latest information was available. Worked with internal teams and vendors to create social media content, scheduling these for posting and monitoring analytics.Provide support to the Marketing Manager and other areas of the business. Created and updated and company literature such as brochures, datasheets and case studies. Collating information, proof reading and producing newsletters, online news articles, email marketing. Designed and distributed email campaigns to promote the company’s products and services.Maintaining, recording and providing evidence for funding activities with partners to ensure claim were processed. Maintained pay per click adverts when used, such as Google Adwords and Bing campaigns. Maintained the marketing departments section of the intranet ensuring it, and all relevant documents are up to date.