Kate Bernhardt Email & Phone Number

In addition to providing editorial and marketing services for a number of firms, developed a strategic content and marketing plan for Stonyfield Farm’s 25th anniversary celebration, its “Organi-palooza;” wrote about sustainable housing for prestigious Design New England magazine; created a usability and content assessment of the affordable housing group.

Watertown, MA

Booked shows and actors, and handled logistics and marketing outreach for Improbable Players, an innovative theater troupe made up of young actors in recovery who have inspired thousands of middle and high school students to make thoughtful choices about drinking, drug use and abuse pressures via raw, personal, original plays and interactive theater.

Handled all aspects of communications to business professors in higher education via best practices print, email, social media, webinars, and web campaigns. Collaborated closely with product group to promote new learning materials; worked with all business units to ensure customer needs were specified and satisfied. Recommended content and design.

For good2gether, a Web 2.0 search and social web service that connects people to causes, hands-on account services strengthened strategic relationships with media partners in major markets (Boston, San Francisco, Atlanta, Houston, Austin, and San Antonio) as well as with dozens of large and small nonprofit partners. Also created, assigned, and approved all.

Consulted on a harvest season family festival to celebrate local organic farming. Oversaw branding and program initiatives, coordinated partnerships, developed fundraising campaigns.

Senior editor, writer/blogger and content manager for GreenBuildingBlocks.com, the leading online business resource for residential building and design professionals who are committed to sustainable construction and remodeling. Recruited and supervised all freelance writers from assignment through publication. 2007

Major initiatives for this first Festival included defining the project and securing program content acquisition; overseeing Web site content and design development; negotiating successful agreements with all Festival partner stakeholders including City of Cambridge, WGBH, Cambridge Public Schools & Public Libraries, Museum of Science, and corporate.

Spearheaded all facets of interactive design and programming to create product and sales floor training multimedia for Ann Taylor and LOFT. Collaborated closely with senior Ann Taylor executives to capture and transform product and brand messages into compelling interactive skills and knowledge programs, used by thousands of sales associates in over 700.

Created and supervised critical editorial, video, and multimedia departments for Marketspace, a professional services company specializing in technology strategy. Set editorial agenda, managed all staff and freelance writers, and initiated, scoped and supervised site development. Developed and produced custom media pieces for client engagements and sales.

Senior Producer/Special Projects Manager, researched and recommended new content initiatives for this entertainment portal.

Managed a team of 25 staff and freelance producers and writers, determined production guidelines and processes. Produced media-rich personal profiles consisting of in-depth video and audio interviews and interactive sidebars for ZineZone.com, a MediaMetrix Top 500 online magazine celebrating trailblazers from all walks of life.

Editorial Director for "One On One Banking", a hybrid Web/CD-ROM project on personal finance & investing; Senior producer/project director for "Worklife", a prototype Website on career exploration and management.

Director of Acquisitions for NOVA: produced and wrote 16 hour-long programs; evaluated program proposals, treatments, and scripts; negotiated domestic and international co-production contracts; managed acquisitions production staff. For "Masterpiece Theatre" and "Mystery": evaluated proposed films, scripts, and treatments; negotiated international.