Kate (Kaitlin) Blocker

Kate (Kaitlin) Blocker Email and Phone Number

Marketing Leader | Program Developer | Community & Content Strategist | High-Performance Coach | Mama @ Come Up For Air Coaching and Consulting
Kate (Kaitlin) Blocker's Location
Los Angeles, California, United States, United States
About Kate (Kaitlin) Blocker

As a NY native, I thrive in fast-paced environments, working with passionate humans who love what they do. Throughout my life and career, I’ve embraced the power of my fast-moving, multitasking brain—a skill shaped by my ADHD. While some see this as a challenge, my high school English teacher helped me recognize it as a strength, guiding me to harness it as a creative superpower. This mindset has been instrumental in my ability to achieve multiple goals simultaneously and has set the foundation for a career that balances yin, the creative and feminine energy, with yang, the masculine and results-driven energy.As the Executive Producer and cast member of The Ultimate Dance Party, a groundbreaking program I created for WeightWatchers, I utilized these energies to develop their first fitness program that sold out. This experience highlighted my ability to fuse creativity and strategy to drive results.In my career, I’ve continually sought ways to blend creativity, communication, and collaboration to help individuals and organizations create transformational experiences. One of my proudest achievements was driving the launch of the 2B Mindset nutrition program for BODi, generating $30 million in its first year and contributing over $200 million in revenue to date. This program empowered hundreds of thousands to lose weight and keep it off, fueling my passion for helping others move beyond overwhelm into their happiest, healthiest selves.With over 12 years of experience coaching the mind-body connection, and as a Certified Life Coach and Certified Light Leader Coach®, I guide high-achievers to break free from stress and self-sabotage. By combining cognitive behavioral techniques with body-based practices like breathwork and movement, I help clients target and release stored emotions, moving from blocked to breakthrough.When I’m not helping others, you can find me sipping matcha, dancing, learning about quantum physics, or building robots with my son. I enjoy nurturing his creativity and curiosity, incorporating somatic movement and breathwork to teach him how to harness his superpowers.I embody an “AND” mindset, believing in collaboration to create win-win situations. I prioritize environments where team members thrive because when they do, the entire organization benefits.If you'd like to learn more about my work and how I can help you, your team, or organization, please reach out. I love collaborating with those who value innovation and well-being, driving success for all.

Kate (Kaitlin) Blocker's Current Company Details
Come Up For Air Coaching and Consulting

Come Up For Air Coaching And Consulting

View
Marketing Leader | Program Developer | Community & Content Strategist | High-Performance Coach | Mama
Kate (Kaitlin) Blocker Work Experience Details
  • Come Up For Air Coaching And Consulting
    Founder | High-Performance Coach
    Come Up For Air Coaching And Consulting May 2023 - Present
    I established Come Up for Air™ to support high-achieving professionals through digital and in-person coaching experiences that integrate holistic, cognitive, and body-based methodologies. My proprietary framework facilitates deep personal growth, fostering confidence and engagement, and empowering individuals to lead with clarity and purpose.
  • Beachbody
    Executive Director, Nutrition Content Development And Marketing
    Beachbody Oct 2021 - Present
    El Segundo, Ca, Us
    Through strategic programming, I developed and scaled a vibrant community for the 2B Mindset nutrition program, growing it from the ground up to over 29,000 members with a 30% annual engagement increase. I oversaw the social media strategy, driving Instagram growth to 216,000 followers by engaging users with targeted content and influencer partnerships. My initiatives included live events, content challenges, and interactive communications that fostered user satisfaction and loyalty. Additionally, I launched a Pregnancy Nutrition program and led cross-functional projects that enhanced the digital content experience for over 2 million subscribers. I managed a $1M budget, achieving a 15–25% reduction in production costs through strategic efficiencies.
  • Beachbody
    Senior Director, Nutrition Content Development And Marketing
    Beachbody Mar 2017 - Oct 2021
    El Segundo, Ca, Us
    I led the launch and growth of the 2B Mindset program, generating $30M in the first year and $200M+ to date. My strategic content development spanned 300+ educational assets annually, including guides, recipes, and marketing materials, all focused on user engagement and satisfaction. I also developed a nutrition certification program that empowered coaches with marketing and sales tools and boosted community engagement. My leadership extended to social media, where I cultivated a community-centered Instagram presence that grew @2BMindset from 0 to 150K followers. Additionally, I co-wrote and was creative director for the April 2020 launch of You Can Drop It!, an Amazon & WSJ best-selling book by Ilana Muhlstein, MS, RDN, and creator of 2B Mindset.
  • Beachbody
    Director, Nutrition Content Development And Marketing
    Beachbody Mar 2016 - Mar 2017
    El Segundo, Ca, Us
    In this role, I orchestrated the launch of the 2B Mindset program, collaborating cross-functionally with key departments to align on deliverables. My efforts with the Nutrition+ tracking app and test groups maximized program impact, resulting in one of the company’s most successful product launches. My focus on data-driven program refinement fostered a deeply engaged community while supporting overall user satisfaction.
  • Beachbody
    Manager, Fitness Program Development
    Beachbody Apr 2015 - Mar 2016
    El Segundo, Ca, Us
    My work on fitness programs like CIZE and the 3 Week Yoga Retreat focused on creating content and managing test groups that delivered impactful results for users. By collaborating with celebrity trainers, I helped create high-engagement content that bolstered community satisfaction and established long-term brand loyalty.
  • Wello.Com
    Online Personal & Group Fitness Trainer
    Wello.Com Oct 2014 - Apr 2015
    San Francisco, Ca, Us
    Provided virtual 1:1 and group fitness classes Group workouts are 60 minutes.
  • Weight Watchers
    Assistant Manager, Products & E-Commerce
    Weight Watchers May 2014 - Apr 2015
    New York, Ny, Us
    In this role I drove a 15% increase in eCommerce sales by optimizing product development and user experience.
  • Weight Watchers
    Meeting-Room Leader & Certified Personal Coach
    Weight Watchers Oct 2012 - Apr 2015
    New York, Ny, Us
    Facilitated engaging group meetings and personalized coaching calls, curated community events enhancing member loyalty while staying committed to organizational excellence and collaboration.
  • Weight Watchers
    Coordinator, Products & E-Commerce
    Weight Watchers Jun 2012 - May 2014
    New York, Ny, Us
    Spearheaded the launch of the company's best-selling fitness kit, utilizing strategic marketing and team alignment to achieve record-breaking sales performance.
  • Zumba Fitness Llc
    Licensed Instructor
    Zumba Fitness Llc Mar 2013 - Mar 2015
    Hallandale, Florida, Us
    Created fun, upbeat and energizing workouts effective for all fitness levels.
  • Fox News Media
    Ad Operations Coordinator
    Fox News Media Sep 2010 - May 2012
    New York , Us
    Assisted with FOX News’ social media engagement across various platforms and conducted competitor research to support brand visibility efforts. I prepared presentation decks for new media products for the sales team and generated analytical reports to track campaign performance. My role also involved fostering smooth collaboration between the sales and operations teams to ensure seamless campaign execution.
  • Famous Dave'S Legendary Pit Bar-B-Que
    Staff Trainer & Marketing Coordinator
    Famous Dave'S Legendary Pit Bar-B-Que Jun 2005 - Sep 2010
    Trained and supervise new employees Assisted with creating seasonal promotions which increased store traffic and sales
  • Walt Disney World
    Guest Services- Intern
    Walt Disney World Jan 2010 - Jun 2010
    Lake Buena Vista, Florida, Us
    • Uphold the brand image by executing corporate procedures and fundamentals • Exceeded guests expectations through direct guests services
  • Ny Organ Donor Network
    College Event Leader
    Ny Organ Donor Network Aug 2009 - Dec 2009
    Designed multi-media advertisements to create awareness of events for our cause
  • Nightlife Productions, Inc
    Marketing/ Public Relations Intern
    Nightlife Productions, Inc May 2009 - Sep 2009
    Assisted CEO with marketing and managing of music artist clientele Marketed production services to reach clientele through social networking databases
  • Cox Radio, Inc
    Marketing/ Public Relations Intern
    Cox Radio, Inc May 2008 - Aug 2008
    Prepared and executed local events based on the markets needsConducted market research for "Hot Topics" segment for live morning show
  • Abc Television
    Production Intern
    Abc Television Jan 2008 - Jun 2008
    Burbank, California, Us
    Provided assistance to producers and crew for pre and post live production proceduresAssisted with research and tape coordination in preparation for the live show

Kate (Kaitlin) Blocker Education Details

  • Fashion Institute Of Technology
    Fashion Institute Of Technology
    Advertising And Marketing Communications
  • Afaa (Aerobics And Fitness Association Of America)
    Afaa (Aerobics And Fitness Association Of America)
    Exercise Physiology
  • Momentum Education
    Momentum Education
    Advance & Leadership Trainings
  • Shape Up Nyc
    Shape Up Nyc
    Exercise Physiology

Frequently Asked Questions about Kate (Kaitlin) Blocker

What company does Kate (Kaitlin) Blocker work for?

Kate (Kaitlin) Blocker works for Come Up For Air Coaching And Consulting

What is Kate (Kaitlin) Blocker's role at the current company?

Kate (Kaitlin) Blocker's current role is Marketing Leader | Program Developer | Community & Content Strategist | High-Performance Coach | Mama.

What schools did Kate (Kaitlin) Blocker attend?

Kate (Kaitlin) Blocker attended Fashion Institute Of Technology, Afaa (Aerobics And Fitness Association Of America), Momentum Education, Shape Up Nyc.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.