Kate Burcham Email & Phone Number

United States

Act as key subject matter expert for industry product offerings, including radio and digital marketing.Established Digital Marketing division in September 2015. Offerings include social media, Keyword Advertising, Household IP Targeting, Behavioral Targeting, Native, SEO, and Geo-Fencing.Received Certified Radio Sales Manager (CRMC) designation March 2015, by the Radio Advertising BureauReceived scholarship for Women in Radio, Radio Advertising Bureau, Rising Through The Ranks (RTTR Graduate August 2015).

Normal, Il

Generate thousands of dollars each month in revenue through the sales of air-time and radio promotions through comprehensive marketing plans.Construct and deliver creative proposals using qualitative and quantitative data in order to make justifiable recommendations to prospective clients.Establish and preserve multiple strong client relationships.Organize and maintain client records of sales and production.Provide current media business knowledge as a resource to clients.Achieve revenue goals, August 2013 Sales Person of the Month.

Handled the responsibility of generating innovative plans and implementing the same for revenue generation.Responsible for all accounts receivable, accounts payable, and Profit and Loss statements and accounting.

Plan and direct the daily functions of the Food and Beverage Department, with over 45 employees and 7 managers.Creating of events and all hotel marketing, design of print ads, approval of radio ads. New Year’s Eve, Comedy Night, Mother’s Day and Easter Brunches, and Tuesday’s in the Garden. Booking multiple entertainment, design and implementation.

Evaluate previous policies and procedures and recommend improvements that will better reflect the needs of the facility and improve the efficiency and safety of operations. Increase on-site catering operations by 40%.Oversee and direct all aspects of facility maintenance and equipment maintenance. Including HVAC repair and PM programs, vehicle repairs, and all third party vendors for snow removal, landscaping, and physical plant repairs.Prepare and maintain an analysis of event costs, including net profit statements for all events. Increasing net profit by 20%.Manage sales staff and sales department activities, create marketing plans, and assist in all sales efforts. Supervise event invoicing through Peachtree Accounting to include: facility rental, food and beverage, operations, house equipment rental, supplies and services, event supervision, and security. Direct all housekeeping personal and negotiate with appropriate vendors for large projects, and “green” chemicals and paper products.Development of Fall Festival for two years with upwards of 6,500 attendees.

Education record

Social Work

Education record