Kate Burt Email & Phone Number

Rochester, NY, US

Helping small and medium-sized businesses with their digital marketing strategy and execution. Projects include social media marketing campaigns, email marketing, light web design/dev, graphic design, marketing planning and strategy, CRM/marketing automation management.Current: Marketing Associate at LVW Advisors, LLC and Reverse Market Insight(RMI)

Atlanta, Georgia, US

Work as marketing lead for the Coolfront brand and marketing support for FieldEdge brand and product suite.Responsible for demand gen/lead gen for inbound marketing strategy: Content marketing, social media management, website management, PPC/SEM efforts, paid media placement, email marketing (HubSpot and Pardot), graphic art direction and light graphic.

Rochester, NY, US

Coolfront Technologies provides Flat Rate Pricing & Agreement Management For HVAC, Plumbing, and Electrical Contractors. Marketing Duties:Responsible for the four marketing pillars in company: Inbound, Outbound, Indirect, AdoptionExecute annual lead gen plan. Some tactics include: Gated content, email lists, live chat, blog/social media, Google AdWords/PPC.

Rochester, NY, US

Responsible for the four marketing pillars in company: Inbound, Outbound, Indirect, AdoptionExecute annual lead gen plan. Some tactics include: Gated content, email lists, live chat, blog/social media, Google AdWords/PPC campaigns, affiliate program, website retargetingWork in tandem with Director of Sales and Sales Administrator to launch sales lead.

Rochester, NY, US

Managed relationship with private label Wegmans Brand suppliers across Canned Seafood, ShelfStable Vegetables, Shelf Stable Fruit, Dry Vegetable, and Pickled Product categoriesWorked hand-in-hand with Category Merchant on private label business strategyInitiated projects with Product Developer and Category Merchant to bring new Wegmans Brandproducts to.

Rochester, NY, US

Strategically developed and wrote content and copy for various communications aligning with overall brand for financial institution clientWrote email communications surrounding client product launches, transactional messaging and campaignsSuccessfully managed creative development for product launches, including client’s mobile app and mobile.

St. Bonaventure, NY, US

Plan and coordinate monthly floor meetings and programs Perform weekly duty shifts pertaining to residence hall security Conduct mediations with floor residents Actively contribute in weekly Resident Assistant staff meetings

St. Bonaventure, NY, US

Promote Career Center events utilizing unique executions

Orchard Park, NY, US

Managed gameday giveaways, including coordination of 100 + volunteersSupervised gameday tailgate party and coordinate communication with vendorsManaged data and correspondence related to Buffalo Bills Alumni and Baby Bills BackersOversaw variety of special events, including gameday Alumni signings and Community Relations events

Nominated for MTVu Woodie AwardNo. 4 college radio station in the nationLead Promotions staffSuccessfully advertise and market WSBU eventsHold weekly Promotions staffer meetingsAttend weekly Board of Director meetings

Winchester, MA, US

Wrote and edited copy for client’s websites and print adsResearched and compiled SEO keywords using Google AdWordsAssisted Account Managers in weekly client research for pitches Updated and wrote copy for client’s and OTW’s social media pages and blogs

Washington, District Of Columbia, US

Lead a team of 4 Art Directors and 4 CopywritersStrategize and execute creative for JCPenney (client)Key member of presentation teamWork closely with planners, media and production

Imported and managed placement of national commercial orders using OSI and MediaLineAssisted National Sales Coordinator in sending offers to TeleRep and National buyersReviewed client promo development and presentation with WHDH/LVI Marketing ManagerUploaded news stories to WHDH website using INews

Researched and wrote current news in Rochester for on-air broadcastAttended and reported on current events in RochesterTranscribed interviews for producers and reportersEdited video and radio segments for various programs

Bachelor Journalism And Mass Communication, Ba Journalism And Mass Communication, Ma Integrated Marketing Communications

Dual Degree, Ma Integrated Marketing Communications Ba Journalism/ Mass Communication

Education record

Education record